For more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com

Embark on a journey through the dynamic landscape of affiliate marketing with us, as we sit down with the illustrious Jennifer Hoodwin on Affiliate Nerd Out. With over 15 years of trailblazing in the field, Jennifer pulls back the curtain on her remarkable career, from the early days at Brad's Deals to her influential role in the acquisitions of Definitive Deals and Honey. Her pivot to consulting and her drive to inject fresh talent into the industry through her agency, High Energy, highlights a story of innovation and growth that's paving new roads in the affiliate space.

As co-founder of High Energy, Jennifer Hoodwin takes us behind the scenes of a unique agency model that partners with avant-garde publishers. Our discussion traverses the agency's organic expansion and its strategic approach to client engagement, from triumphs in France with Joko to weaving AI and super apps into the fabric of affiliate marketing. The conversation is peppered with insights into the agency's careful client selection and the agility required in today’s fluctuating business environments.

This episode isn't just about the mechanics of affiliate marketing; it's about the heartbeat of the industry – the people and relationships that make it thrive. We delve into the symbiotic relationship between affiliate marketing and influencer partnerships, the art of networking, and the importance of community and mentorship. With special guest Jade Mary Berry from Dentsu sharing her affiliate marketing journey and the significance of community events like PI Live, this episode is a treasure trove for anyone looking to navigate the affiliate marketing world with finesse and camaraderie.

For more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com

Get ready to geek out with industry expert Wade Tonkin and me, Dustin Howes, as we unpack the dynamic world of affiliate marketing in our latest podcast episode. We're not just offering juicy tidbits; we're serving up a full entrée of conference insights and industry trends that will leave you hungry for more. From our animated recap of PI Live's growth to the spontaneous encounters that blossomed into golden opportunities, our discussion is a treasure trove of actionable insights. Whether you're a veteran or new to the scene, you'll appreciate the deep dive into the event's layout, the must-have event app, and the tech solutions that had us on the edge of our seats.

Wade and I don't hold back when it comes to the behind-the-scenes scoop on Affiliate Summit pricing and organization. Imagine the shock of a costly drink at the Tipsy Flamingo—yes, we discuss how the unexpected can shake up the networking norm. But it's not all about the price tags; we also applaud the Hello Partner team for their unparalleled attendee engagement efforts. Comparing the established London scene with the up-and-coming US event, we offer a candid look at the networking expectations and how each conference shapes up in delivering value to its audience.

Last but certainly not least, we dissect the sessions from a recent affiliate marketing conference with the precision of a surgeon—analyzing everything from Jim Nichols' magnetic stage presence to the robust influencer marketing panel discussions. The ever-evolving landscape of influencer marketing is under our microscope, and we don't shy away from discussing the challenges and triumphs of conference scheduling. Topping off this episode, we celebrate the AM Leaders event for its whirlwind of education and networking opportunities, and I share a personal success story centered around LinkedIn's power in the industry. Don't forget to tune in; this is one episode that promises to educate, entertain, and inspire.

For more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com