2 Regular Guys Talking Decoration and Personalization By cover art

2 Regular Guys Talking Decoration and Personalization

By: 2 Regular Guys Talking Decoration and Personalization
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  • Summary

  • 2 Regular Guys... talking decorations, personalization and customization every Friday.
    2022
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Episodes
  • Starting a Decoration Business in 2024: Essential Tools Pt. 1

    Starting a Decoration Business in 2024: Essential Tools Pt. 1
    May 10 2024
    In the second part of our series on starting a decoration business in 2024, hosts Terry and Aaron dive into the crucial topic of equipment selection. Drawing from their extensive experience in the industry, they offer valuable insights and practical advice for aspiring entrepreneurs looking to invest in the right tools for success. From screen printing and embroidery to DTG/DTF and sublimation, they explore the latest advancements and considerations in each decoration method. Join us as we discuss key factors to consider when choosing equipment, including budget, scalability, and technological advancements. Whether you're launching a new venture or looking to upgrade your existing setup, this episode provides essential guidance for navigating the ever-evolving landscape of decoration business equipment. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! Ready to have clarity and confidence in your business? Attend FUNdamentals Live on June 7th and 8th in O'Fallon, MO. News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/UjwyWdp12IM Dad Joke Terry: The doctor said, do you want to hear the good news or the bad news? Aaron: "Good news please." "We're naming a disease after you." Essential Tools - Analog Aaron: Erich’s from last week: Make use of the many services that offer decoration options that let you ‘ease in’ to other decoration methods - for embroiderers, that might mean digging into and making client inroads for printing through transfer houses before bringing print in-house. Screen Printing - Terry I have a recommended list of things to buy at TerryCombs.com I bought a 4 color press, and today would be a 6 color I would have purchased 4-5 different screen mesh counts, rather than trust the equipment sales rep with “All you need are 110 mesh screens.” I would have bought a tension meter sooner Today, I would buy a dryer built to grow with… ideally with more potential throughput than I need I would have a short-run option. Probably a DTG printer since I can do both DTG and DTF and not have to run it daily (depending on the machine I select) Embroidery - Erich Brand Name vs. Support / TCoO Tune abilities to clientele / offerings and throughput. Don’t skimp on simple tools Tools at all stations Trimmers Non-decoration equipment / tools Hooping Station Garment Steamer Job/Shop Management Software CRM Marketing Ecommerce Expansion Heat Press Simple Cutter The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient you need for success. https://youtu.be/gcL5IxbEp_I OTHER EVENTS FUNdamentals Live! June 7th and 8th, 2024.
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    1 hr and 22 mins
  • Starting a Decoration Business in 2024: Lessons Learned and Adaptations

    Starting a Decoration Business in 2024: Lessons Learned and Adaptations
    May 3 2024
    Join us for a reflective discussion as we delve into the intricacies of launching a garment or product decorating business in 2024. In this episode, hosts Terry and Aaron candidly share their insights and experiences, reflecting on what they wish they had known when they first embarked on their entrepreneurial journey. From challenging misconceptions about expertise to exploring the evolving landscape of the industry, they highlight key lessons learned and adaptations for aspiring business owners. Tune in as they discuss the importance of adequate funding, diversified decoration options, and leveraging modern resources for informed decision-making. This episode marks the beginning of a two-part series, with next week's episode focusing on equipment selection for startups in today's dynamic market. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! Ready to have clarity and confidence in your business? Attend FUNdamentals Live on June 7th and 8th in O'Fallon, MO. News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/lOeVtGoyqHo Dad Joke Terry: Did I tell you that last week I went to a wedding that was held at the base of a cell tower? The ceremony wasn’t that great, but the reception was incredible. Lessons Learned Aaron: Let’s start talking about any garment or product decorating business. And let’s go with, If I knew then, what I know now. The belief that everyone already in the business knew more about the process, the business, and everything else. The belief that everyone who started a business worked hard to be an expert at the craft Questioning the value of the end product based on a lack of experience and technique (Ideas from Erich - Could be for either of you) I would start looking for my cooperative ‘dream team’ of other decorators and service providers sooner and not think that I need to do everything under the sun. I would act on ideas faster and with less perfectionism. Quality is important, but someone else is watching and thinking as you do, and the first one to market often gets to set the scene about a product, style, or market. More output and less attachment to individual outcomes. I would court the ‘best-fit’ customers that suited my strengths rather than ‘shotgun’ my message and hope for the best. Less desperation in taking every client on - unprofitable relationships should have been corrected or dropped sooner. Aaron: Let’s shift gears and talk about what we would do differently in today’s world of decorating. Be better funded to get started right Have a couple of decoration options, without going overboard So much easier today to get training before diving in. So much easier today to research companies and their equipment before taking the plunge. Ideas from Erich Curate my marketing samples more clearly and dive deep into unique specialties that I can best service. Believe and invest more in unique concepts and showing my solutions. Work more on personal customer outreach and relationship building; the novelty of online marketing is over. It’s still a great tool, but where I was once championing digital channels to a reticent group of analog-first embroiderers,
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    1 hr and 11 mins
  • Instagram Mastery: Tips for Growing Your Business

    Instagram Mastery: Tips for Growing Your Business
    Apr 26 2024
    Join us for an insightful conversation with Jenna Warriner, Marketing Coach, and Social Media Management agency owner, as she shares valuable insights on leveraging Instagram to grow your business. Jenna simplifies Instagram marketing through her program, Magic Marketing Machine, helping small business owners and freelancers create a sustainable online presence and turn followers into clients. Tune in to discover practical tips, strategies, and the power of social media in starting, sustaining, and growing your business on Instagram. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! Ready to have clarity and confidence in your business? Attend FUNdamentals Live News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://youtu.be/qMFiGme5on4 Dad Joke Terry: Did you know Sylvester Stallone is on his third marriage? I guess the first one was rocky, and the second one was rocky, too. Instagram Mastery Aaron: Jenna, welcome in! We always start by getting to know our guests. Learning who you are from you is way better than some overly curated Bio. Give us your history and what led you to become a Marketing Coach and Owner of Parkdale Republic. Terry: Start us off by helping us understand why Instagram. What makes that platform appealing? Aaron: What advice do you have for businesses looking to integrate Instagram marketing into their overall marketing strategy? Terry: Do you have some tips for us and the #Regulators (our regular listeners) for what posts to make on Instagram to grow our followers? Aaron: What are the key elements of a successful Instagram profile? Terry: Can you share some tips for creating engaging and visually appealing content on Instagram? Aaron: How can businesses effectively define their target audience on Instagram? Terry: How can businesses use Instagram Live to connect with their audience? Aaron: What are some common mistakes you see businesses making on Instagram? Terry: How can people learn more about you and Parkdale Republic? Also what programs do you offer that will help people simplify Instagram? https://www.youtube.com/embed/L87JDXMRAoc?si=iRNOEQisQdVXQ0wj The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. Remember, the right tip at the right time can be just the secret ingredient you need for success. https://youtu.be/MlZQ8pvluOs OTHER EVENTS FUNdamentals Live! June 7th and 8th, 2024. Embrace the transformation at FUNdamentals Live – We will be joined by busy action takers running creative businesses who want to break the cycle of overwhelm by investing in an in-person retreat just outside of St. Louis, MO that equips them with a structure to run a business they love, on their terms.
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    1 hr and 2 mins
Leadership Career Success Economics Personal Success
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