Women Conquer Business  By  cover art

Women Conquer Business

By: Jen McFarland
  • Summary

  • Are you overwhelmed by marketing? Look no further. Our kind, approachable small business marketing show covers marketing news you need to know, can't-miss apps, and a deep dive into a marketing topic designed to motivate you and inspire you to take action. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
    Copyright © 2018-present Foster Growth LLC dba Women Conquer Business®
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Episodes
  • Jen & Shelley Signing Off
    Jan 6 2023
    Join us for the last episode of Women Conquer Business

    We've helped you create consistent content, start a blog, create a live stream, and get insights on some of the biggest apps on the market.

    We love our partnership. And it's time to close this body of work as we each embark on new projects and collaborations.

    Join us as we wrap things up together.

    Key InsightsWe live in a time where anybody can make something, so why not make things? — Jen

    Marketing Self-Assessment | Women Conquer Business

    We want to thank you for spending this year with us, and we hope you got value from our content. — Shelley

    Content Consistency Framework and Schedule

    Connect with Us

    Connect with Jen

    Brought to you by Women Conquer Business

    • Connect with 
    • Jen McFarland
    • Women Conquer Business marketing consultancy

    Connect with Shelley

    Engineered by AGK Media Studio

    • Connect with Shelley Carney
    • Schedule a free consultation with AGK Media Studio
    • New Mexico Day Trips



    This podcast uses the following third-party services for analysis:

    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
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    35 mins
  • 2022 Year in Review: Top 8 Shows + Bloopers
    Dec 30 2022

    Top 8 Shows for Women Conquer Business in 2022

    0:00 Music and Intro

    0:57 The Women Conquer Business Mission

    2:19 Top 8 Best and Most Popular Shows of 2022

    8:54 Quips and Quotes

    20:28 Our funniest moments from 2022

    28:39 Looking ahead to 2023

    Connect with Us

    Podcast Production

    • Podcast hosting: Captivate* (affiliate link)
    • Livestream: StreamYard* (Shelley's referral link)
    • Music: Uppbeat.io

    Connect with Jen

    Brought to you by Women Conquer Business

    • Connect with Jen McFarland
    • Women Conquer Business marketing consultancy

    Connect with Shelley

    Engineered by AGK Media Studio

    • Connect with Shelley Carney
    • Shelley's Livestream consultancy AGK Media Studio
    • Shelley's podcast: Messages and Methods: Livecast Life 2.0 Podcast



    This podcast uses the following third-party services for analysis:

    Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
    Show more Show less
    31 mins
  • Score Lifetime Deals on AppSumo to Save Marketing Costs
    Dec 23 2022
    Using AppSumo to Save Marketing Costs

    On this episode of Women Conquer Business, we dive into the world of AppSumo and its various tools and features for businesses.

    A new AI writing tool, ChatGPT, is discussed along with concerns about plagiarism and the loss of personal writing style. The host also shares her personal experience with AppSumo, finding useful courses and tools such as MissingLettr and Social Bee. She also discusses Luna, a cold outreach sales program, and the benefits of owning a platform like Bonsai.

    We cover the vetting process for AppSumo Select products and general recommendations for using discounted software and tools for supporting tasks rather than mission-critical ones.

    Have you listened to our bonus episode? 2022 Word of the Year with Jen McFarland and Liz Zirk

    Related post: How to Stop Blowing Your Budget Every Month (software costs add up — only buy what you need to support your goals)

    Related episode: Shiny Object Syndrome: How to Stay Focused on Top Business Priorities (AppSumo can become a distraction if you let it)

    Topics include:

    • What is AppSumo?
    • How AppSumo saves you money
    • What to look for
    • What NOT to buy
    • 60-day money-back guarantee (Facebook Group we mention for research)
    • Our favorite apps

    Jen's AppSumo Deal: Ultimate Podcast Planning Checklist

    I've used this $3 course as a list-building tool for the last year. As of May 2023, I've sold over 800 checklists, many of whom are on my email list.

    I'm updating it to a full course, at which time the price will go up.

    Depending on your industry, you might be able to sell templates, courses, or apps on AppSumo to bring attention to your brand.

    Ultimate Podcast Planning Checklist

    We offered this course on AppSumo and sold over 800 copies. 

    Key InsightsI like AppSumo because I have saved a CAJILLION dollars. — JenIt makes you think about your business differently. Is there another avenue for revenue I haven't explored? — ShelleyShow Notes
    • [00:01:02] Saving on Marketing Costs with AppSumo
    • [00:05:20] AI writing tool ChatGPT generates content
    • [00:09:47] Ensure Effective Marketing with this Self-Assessment Checklist
    • [00:12:31] Maximizing Marketing Budget with AppSumo Lifetime Deals
    • [00:14:48] AppSumo: A Guide to Finding Reliable Software
    • [00:22:45] Unlock AppSumo's Deals for Game-Changing Tools
    • [00:24:55] Discover Affordable Website Tools and Courses Online
    • [00:26:35] Maximize Efficiency with Ready-Made Templates
    • [00:27:45] Ken Moo Lifetime Deals: Your Ultimate AppSumo Guide
    • [00:32:01] Entrepreneurs, save time and money with AppSumo

    Breaking Marketing News

    Have the robots taken over?

    Nope.

    That doesn't mean you shouldn't hop on the ChatGPT craze. This conversational AI writing tool can help you escape the blank page. However, it won't make you an A+ student or an amazing expert — it still needs a human hand to provide helpful content for your customers.

    I'll let ChatGPT explain itself:

    ChatGPT is designed to...

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    44 mins

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