• The DealNews Seller's Guide

  • By: DealNews
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The DealNews Seller's Guide By cover art

The DealNews Seller's Guide

By: DealNews
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  • Summary

  • The DealNews Guide to Marketplace Selling.
    Copyright 2019 All rights reserved.
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Episodes
  • Were the Best Products to Sell Online Different in November 2020 vs. November 2019?

    Were the Best Products to Sell Online Different in November 2020 vs. November 2019?
    Sep 6 2021
    We go over the items that were popular with DealNews readers in both November 2020 and 2019, giving you a broad look at the best items to sell this November. Plus, we talk about the two big sales opportunities you won't want to miss this month. With 2020 being... 2020, we thought it would help to look at which items trended with DealNews readers in both November of that year and in November 2019. That way you can see how the two months differed, and get a broader view of what to sell in November 2021. We're also going to talk about the month's big sales opportunities: Black Friday and Cyber Monday.   So how did November 2019 and November 2020 compare? Let's begin with a rundown of products that were popular with our readers in November 2019. First up are household supplies; lots of these items trended with our readers a few Novembers ago. They included gallon-size storage bags, tall kitchen trash bags, toilet paper, toilet bowl cleaner, dishwasher detergent pods, liquid laundry detergent, Clorox disinfecting wipes, scrub sponges, and batteries.   Also popular were health items, such as caramel-flavored protein shakes and sheer bandages.   Our readers gravitated toward personal care products, too. Among them were men's disposable razors, skin-healing ointment, dental picks, and electric toothbrushes.   Another popular category in November 2019 was small electronics, such as streaming sticks, smart speakers and displays, Bluetooth earbuds, and Apple AirPods Pro.   Packaged food and drinks resonated with our readers, as well. These included Milano and Danish butter cookies, nut bars, pistachios, 2-packs of creamy peanut butter, watermelon-flavored mineral water, and unsweetened green tea. November 2019 was apparently a big month for pet treats, too. These ranged from chicken-flavored dog treats and beef-flavored sausage links for dogs, to dental dog treats and chicken-flavored cat treats.   The final category on our November 2019 list is tools and home improvement products. Popular products included smart garage hubs, WD-40 lubricant, insulating foam sealant, bit holders, and cutting wheels.   During both November 2019 and November 2020, readers gravitated toward Clorox disinfecting wipes and Lysol toilet bowl cleaner. Streaming stick products and earbuds were also popular during both months. Earbuds often make our "what to sell" lists, but streaming sticks don't, indicating that November could be the best time of year to sell these devices.   As for the differences between the two months? Phone accessories, home products, automotive items, and clothing and computer accessories all seemed to hold more sway among our readers in November 2020 than they did in November 2019. Readers also seemed more drawn to health items in 2020 — perhaps due to the pandemic. We also noticed more lighting products trending last November, compared to two Novembers ago.   November 2019 had its own winners, though, namely packaged drinks and pet treats.  DealNews readers also appeared to gravitate toward more household supplies that month, especially batteries.   We'll end today by talking about two huge sales opportunities in November: Black Friday and Cyber Monday. These two shopping holidays may be the two biggest sales opportunities of the year for Marketplace sellers, and in 2021 they fall on November 26th and November 29th, respectively. Have you begun preparing for Black Friday and Cyber Monday? Now is the time to start if you haven't. Be aware, too, that Black Friday deals show up pretty much anytime in November now, so you don't have to limit your promotions to those two days.   Around Black Friday 2020, DealNews readers seemed to be drawn to items like Apple products, toys, and small and large appliances. Apple products were popular around Black Friday 2019, as well, in addition to smart home devices; flash drives and memory cards; kids' coats and jackets; and board, table, and card games.   Be sure to subscribe so you'll never miss a new episode. If you want to learn how you can turbocharge your Marketplace revenue and gain access to the exclusive DealNews traffic network, head to advertise.DealNews.com, or send an email to advertise@DealNews.com. Check out all the latest marketplace advice here: https://www.dealnews.com/features/marketplace/Visit our website: https://www.dealnews.com/Twitter: https://twitter.com/DN_MarketplaceFacebook: https://www.facebook.com/DNMarketplaceInstagram: https://www.instagram.com/dealnews/YouTube: https://www.youtube.com/channel/UCKDsUHPLuvBDZX_tWARl9Hw #blackfriday #dealnews #fbaseller #amazonmarketplace #sellingonline
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    5 mins
  • 5 MORE Items to Sell Online in November 2021 (Plus 3 Things to Sell Later)

    5 MORE Items to Sell Online in November 2021 (Plus 3 Things to Sell Later)
    Sep 6 2021
    We looked at DealNews shopping trends from last November and want to share our findings. That way, you'll know about the best products to list in November 2021 — and which items may be better to sell later. November is a huge month for shopping, thanks to Black Friday and Cyber Monday. You'll want to make the most of it! That's why we're going to go over five of the best products to sell online in November 2021, plus three products that might be better to sell later.   First on our list of things to sell in November is clothing accessories. Consider these items if you're looking for a small product to sell. Last November, DealNews readers gravitated toward accessories like neck gaiters and men's bifold wallets. There's a good chance people purchased neck gaiters as a face mask option, as they can double up as a mask and neck warmer during colder months. People may be seeking out neck gaiters again this November if COVID-19 cases remain high.   The next type of product we'll talk about is small electronics. Electronics are a big deal around Black Friday, and sellers may benefit from selling smaller ones. Earbuds and in-ear headphones trended with DealNews readers last November, ranging from low-cost wireless earbuds to Apple AirPods Pro. Also popular were indoor digital TV antennas and a variety of streaming sticks. Should you decide to sell these items, though, just remember that recent floods in China and Europe are impacting supply chains. According to CNBC reporting, "some of the worst-hit industries from the floods include autos, technology and electronics."   Another item you may want to sell in November is computer accessories. Items that go with computers and tablets may be worth listing if last year's shopping trends repeat themselves. In November 2020, readers gravitated toward products such as tablet stands, 256-gigabyte memory cards, and blue-light-blocking glasses.   People will likely gravitate toward tools and home improvement products, as well, should you decide to sell them in November. We recommend selling tools and home improvement supplies often, but the best items to sell in the category can vary from month to month. For November, consider listing lighting products like LED ceiling lights and flashlights, solar-powered outdoor torch lights, and computer monitor lights, which were all popular with DealNews readers in November 2020. Other trending items that month included 18-foot aluminum ladders, cordless 7-tool combo kits, cordless screwdrivers, and face shields.   Wrapping up our list of things to sell this November is packaged food. Packaged food is another product category that frequently lands on our "what to sell" lists. Last November, readers gravitated toward Sriracha-flavored almonds and 250-piece bags of chocolate Halloween candy, likely snagged as a post-holiday deal.   November may seem like the best month to sell everything, thanks to Black Friday and Cyber Monday. But after examining the shopping trends of our readers, we determined that certain items may be more appealing a few months down the road.   Let's go over a few products you might want to list later.   First you have kitchen items, which we recommend selling in December. Consider listing kitchen products after Thanksgiving instead of before. Popular items in December 2020 included spatula sets and garlic presses.   Next up are bathroom products, and we suggest listing those in January. The new year may bring extra motivation to complete bathroom renovation projects. In January 2021, readers gravitated toward toilet paper rollers, bathroom hardware sets, hair catchers, and toilet repair kits.   The final products we'll talk about today are beach and camping items. Think about selling those in January instead of November. Perhaps the cold days of January make people dream of warm-weather vacations. This past January, trending products included portable folding stools to bring on fishing and camping trips, as well as pop-up tents for babies.   Be sure to subscribe so you'll never miss a new episode. If you want to learn how you can turbocharge your Marketplace revenue and gain access to the exclusive DealNews traffic network, head to advertise.DealNews.com, or send an email to advertise@DealNews.com. Check out all the latest marketplace advice here: https://www.dealnews.com/features/marketplace/Visit our website: https://www.dealnews.com/Twitter: https://twitter.com/DN_MarketplaceFacebook: https://www.facebook.com/DNMarketplaceInstagram: https://www.instagram.com/dealnews/YouTube: https://www.youtube.com/channel/UCKDsUHPLuvBDZX_tWARl9Hw #supplychain #dealnews #fbaseller #amazonmarketplace #sellingonline
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    5 mins
  • 6 of the Best Items to Sell Online in November 2021

    6 of the Best Items to Sell Online in November 2021
    Sep 6 2021

    Black Friday and Cyber Monday make November one of the biggest shopping months of the year. So what should Marketplace sellers know about this month? ​​​We looked at which items were most popular with DealNews readers last November, so you'll know what to sell in November 2021.

    November will be here before you know it, and with it the shopping bonanza brought on by Black Friday and Cyber Monday. According to Adobe, consumers spent 10-point-8 billion dollars online last Cyber Monday, which turned out to be the biggest online shopping day in U.S. history. Black Friday 2020 raked in 9 billion dollars online, making it the second-biggest online spending day ever in the U.S.

    Do you want to reap the rewards of these November shopping holidays — and succeed that month in general? Then it helps to know what to sell in November. We examined DealNews shopping trends from November 2020 to give Marketplace sellers an idea of the best items to sell this year. We'll talk about six of those items today.

     

    Let's begin with household supplies.

    It's hard to go wrong with items people need to buy over and over.  

     

    You could also have good luck with a broad range of health items this November.

    Last year, readers gravitated toward first-aid products like Neosporin, wellness devices like massage guns and digital bathroom scales, and over-the-counter medications like cough drops. Pulse oximeters and digital thermometers were also popular, but their appeal this year could hinge on how widespread COVID-19 and flu cases are come November.

     

    Another type of product to consider selling in November is phone accessories.

    According to eMarketer, the average amount of time U.S. adults spent with their mobile devices reached 4 hours and 16 minutes per day in 2020, a jump of 31 minutes from 2019. Charging products should only grow more popular as people spend more time on their devices. In November 2020, items that appealed to DealNews readers included portable solar power banks and dual-port USB wall plugs. Three-packs of iPhone screen protectors were another popular phone accessory.

     

    The fourth category on our "what to sell" list is personal care products.

    Hair removal seemed to be on the minds of many DealNews readers last November. Among the popular personal care products that month were nose hair trimmers, along with 6-packs of shave gel for sensitive skin. Readers also went for cocoa-butter bath bars.

     

    Next on our list is home products.

    Colder weather can bring dry air, which in turn can lead to respiratory problems. Humidifiers can combat that dry air, so we weren't surprised to see them as a trending item in November 2020. Other home products to consider selling this month are Command replacement strips and flexible door stops.

     

    The final type of product we'll talk about today is automotive items.

    According to Edmunds, October through December are the months that tend to see the largest car discounts. And people purchasing cars in November may be buying items that go with them. Automotive products that appealed to DealNews readers in November 2020 included 2-packs of silicone license plate frames, as well as windshield-cleaning tools with microfiber cloths. Just be aware that 2021 isn't a typical year for the auto industry, as computer-chip shortages are affecting vehicle production, prices, and selection.

     

    Be sure to subscribe so you'll never miss a new episode. If you want to learn how you can turbocharge your Marketplace revenue and gain access to the exclusive DealNews traffic network, head to advertise.DealNews.com, or send an email to advertise@DealNews.com.

    • Check out all the latest marketplace advice here: https://www.dealnews.com/features/marketplace/
    • Visit our website: https://www.dealnews.com/
    • Twitter: https://twitter.com/DN_Marketplace
    • Facebook: https://www.facebook.com/DNMarketplace
    • Instagram: https://www.instagram.com/dealnews/
    • YouTube: https://www.youtube.com/channel/UCKDsUHPLuvBDZX_tWARl9Hw

    #supplychain #dealnews #fbaseller
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    4 mins
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