The Brand Collaborative Podcast  By  cover art

The Brand Collaborative Podcast

By: Zahra Cruzan
  • Summary

  • The Brand Collaborative Podcast is brought to you by the founders of Brand Author, a leading Texas based Advertising firm that specializes in Branding. This program takes a deep dive into the science and art behind creating a standout brand. Join Zahra Cruzan and Ian Friedel as they interview experts, discuss case studies, and talk with entrepreneurs leading the next great brands.
    © 2023 The Brand Collaborative Podcast
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Episodes
  • Scaling Your Brand While Staying Focused on Your Vision
    Dec 29 2023

    In this episode, we sit down with the incredible Adesuwa Elaiho, founder and Executive Chef of Asukar, a top-tier pastry company renowned for its artistic creations. After shaping sales for major restaurant brands, she rekindled her pastry passion, blending traditional French cuisine with artistic innovation. Adesuwa's pastry masterpieces, featured on Food Network, showcase her dedication to both taste and aesthetic, making her a respected figure in San Antonio's culinary scene. Active in her community, she engages with children through events and serves on boards representing black female business owners. Adesuwa's unique approach brings beauty and respect to the culinary field, defying the notion that pastries must sacrifice taste for appearance.

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    1 hr and 3 mins
  • Adding PR to Your Brand Strategy
    Dec 15 2023

    In this episode, we sit down with the remarkable Aguila Mendez-Valdez, the Founder and CEO of Haute in Texas, an acclaimed PR and Marketing agency that has burgeoned into a thriving multiple six-figures business. With a career marked by dynamic growth and global recognition, Aguila shares her journey and success as we delve into her insights on entrepreneurship, navigating the PR landscape, and the launch of Haute in Network Agencies—a franchise model aimed at empowering women to own their agencies. Aguila's commitment extends beyond business, as she actively serves on various non-profit boards. Join us as we explore Aguila's inspiring journey, her role as a wife and mother, and the wisdom she imparts from her experiences, all while residing in the vibrant city of San Antonio, Texas.

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    52 mins
  • Feliz Wean, the Making of a Brand
    Nov 3 2023

    In this episode of The Brand Collaborative Podcast, we sit down with Carla Goncalves, the founder of Feliz Wean, to delve into the inspiring journey behind her brand. Carla's story begins as a mother of two, facing the daunting challenge of weaning her second son at his second birthday. With relentless cries and a lack of support for mothers like her, Carla took matters into her own hands, embarking on a quest for solutions. 

    Her discovery of using creative innovation to facilitate weaning paved the way for her brand's unique breast binders and coverings, designed to support child-led weaning. Carla's message goes beyond breastfeeding; it's about empowering mothers to make the choices that best suit their unique journey with their child.

    Join us as we uncover the incredible journey of Feliz Wean and the importance of embracing your own path as a mother. Whether you choose to breastfeed or not, it's always about you and your child, and your intuition should be your guide in making the best decisions for your unique experience. 

     

    Connect with Carla:

    Website - https://www.felizwean.com/

    Instagram - https://www.instagram.com/felizwean/

     

    Topics covered:

    11:59 – The challenge of finding the right partners and overcoming barriers in product development.

    23:28 – The importance of inclusivity and non-judgmental support for mothers during the weaning process. 

    29:13 – Believing in and being passionate about your product's ability to make a difference in people's lives.

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    31 mins

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