
Predictably Irrational
The Hidden Forces That Shape Our Decisions
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Narrado por:
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Simon Jones
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De:
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Dan Ariely
When it comes to making decisions in our lives, we think we're in control. We think we're making smart, rational choices. But are we? In a series of illuminating, often surprising experiments, MIT behavioral economist Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities.
Not only do we make astonishingly simple mistakes every day, but we make the same types of mistakes, Ariely discovers. We consistently overpay, underestimate, and procrastinate. We fail to understand the profound effects of our emotions on what we want, and we overvalue what we already own. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable - making us predictably irrational.
From drinking coffee to losing weight, from buying a car to choosing a romantic partner, Ariely explains how to break through these systematic patterns of thought to make better decisions. Predictably Irrational will change the way we interact with the world - one small decision at a time.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.
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An interesting and entertaining listen.
An Examination of Our Irrational Decisions
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look at the rating statistics for this book
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People are Funny
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I'm an avid listener to self-development books and I've got an extensive library. this authors extensive detail, outside the box thought process, and overarching wherewithal is spellbinding. I can wait to listen to it again.
I sent so many audio clips to my friends too. seriously, if you get the chance - listen, you won't be disappointed.
F-ing Awesome. I love this book
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useful to my online business price setting.
inspiring.
love this book
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really interesting
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Very Enjoyable
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I will definitely read them again, there's plenty on what to learn from here. Thanks to the author for such an engaging book!
Fascinating
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Important topics. Great production.
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Great insight
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