-
Lean Customer Development
- Building Products Your Customers Will Buy
- Narrated by: Chelsea Kwoka
- Length: 7 hrs and 23 mins
- Unabridged Audiobook
- Categories: Business & Careers, Management & Leadership
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Buy for $39.99
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Listeners also enjoyed...
-
User Story Mapping
- Discover the Whole Story, Build the Right Product
- By: Jeff Patton, Peter Economy - foreword
- Narrated by: Roy McCrerey
- Length: 8 hrs and 19 mins
- Unabridged
-
Overall4.5 out of 5 stars 30
-
Performance4.5 out of 5 stars 26
-
Story4.5 out of 5 stars 26
User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.
-
5 out of 5 stars
-
A must read for Business Analysts
- By Cuz on 06-13-21
By: Jeff Patton, and others
-
The Four Steps to the Epiphany
- By: Steve Blank
- Narrated by: Graham Rowat
- Length: 9 hrs and 15 mins
- Unabridged
-
Overall4.5 out of 5 stars 28
-
Performance4 out of 5 stars 22
-
Story4.5 out of 5 stars 22
The Four Steps to the Epiphany launched the lean start-up approach to new ventures. It was the first book to offer that start-ups are not smaller versions of large companies and that new ventures are different than existing ones. Start-ups search for business models while existing companies execute them. The book offers the practical and proven four-step customer development process for search and offers insight into what makes some start-ups successful and leaves others selling off their furniture.
-
4 out of 5 stars
-
Piercing Narrator
- By David Price on 01-09-21
By: Steve Blank
-
The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- By: Dan Olsen
- Narrated by: Walter Dixon
- Length: 9 hrs and 54 mins
- Unabridged
-
Overall4.5 out of 5 stars 543
-
Performance4.5 out of 5 stars 459
-
Story4.5 out of 5 stars 450
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
-
3 out of 5 stars
-
Great Story, Horrendous Narration
- By Michael L. on 10-24-18
By: Dan Olsen
-
Lean UX: Designing Great Products with Agile Teams (Second Edition)
- By: Jeff Gothelf, Josh Seiden
- Narrated by: Douglas Martin
- Length: 4 hrs and 56 mins
- Unabridged
-
Overall4.5 out of 5 stars 11
-
Performance4.5 out of 5 stars 9
-
Story4.5 out of 5 stars 9
Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.
By: Jeff Gothelf, and others
-
The Mom Test
- How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You
- By: Rob Fitzpatrick
- Narrated by: Rob Fitzpatrick
- Length: 3 hrs and 50 mins
- Unabridged
-
Overall5 out of 5 stars 564
-
Performance4.5 out of 5 stars 483
-
Story5 out of 5 stars 476
They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question, and everyone will lie to you at least a little. As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it, and it's worth doing right.
-
5 out of 5 stars
-
Filled with useful information
- By Christina on 05-08-21
By: Rob Fitzpatrick
-
The Startup Owner's Manual
- The Step-by-Step Guide for Building a Great Company
- By: Steve Blank, Bob Dorf
- Narrated by: Matthew Boston
- Length: 12 hrs and 59 mins
- Unabridged
-
Overall4.5 out of 5 stars 20
-
Performance4.5 out of 5 stars 18
-
Story4.5 out of 5 stars 18
More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work.
-
3 out of 5 stars
-
Bad narration
- By Anonymous User on 08-31-20
By: Steve Blank, and others
-
User Story Mapping
- Discover the Whole Story, Build the Right Product
- By: Jeff Patton, Peter Economy - foreword
- Narrated by: Roy McCrerey
- Length: 8 hrs and 19 mins
- Unabridged
-
Overall4.5 out of 5 stars 30
-
Performance4.5 out of 5 stars 26
-
Story4.5 out of 5 stars 26
User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.
-
5 out of 5 stars
-
A must read for Business Analysts
- By Cuz on 06-13-21
By: Jeff Patton, and others
-
The Four Steps to the Epiphany
- By: Steve Blank
- Narrated by: Graham Rowat
- Length: 9 hrs and 15 mins
- Unabridged
-
Overall4.5 out of 5 stars 28
-
Performance4 out of 5 stars 22
-
Story4.5 out of 5 stars 22
The Four Steps to the Epiphany launched the lean start-up approach to new ventures. It was the first book to offer that start-ups are not smaller versions of large companies and that new ventures are different than existing ones. Start-ups search for business models while existing companies execute them. The book offers the practical and proven four-step customer development process for search and offers insight into what makes some start-ups successful and leaves others selling off their furniture.
-
4 out of 5 stars
-
Piercing Narrator
- By David Price on 01-09-21
By: Steve Blank
-
The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- By: Dan Olsen
- Narrated by: Walter Dixon
- Length: 9 hrs and 54 mins
- Unabridged
-
Overall4.5 out of 5 stars 543
-
Performance4.5 out of 5 stars 459
-
Story4.5 out of 5 stars 450
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
-
3 out of 5 stars
-
Great Story, Horrendous Narration
- By Michael L. on 10-24-18
By: Dan Olsen
-
Lean UX: Designing Great Products with Agile Teams (Second Edition)
- By: Jeff Gothelf, Josh Seiden
- Narrated by: Douglas Martin
- Length: 4 hrs and 56 mins
- Unabridged
-
Overall4.5 out of 5 stars 11
-
Performance4.5 out of 5 stars 9
-
Story4.5 out of 5 stars 9
Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.
By: Jeff Gothelf, and others
-
The Mom Test
- How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You
- By: Rob Fitzpatrick
- Narrated by: Rob Fitzpatrick
- Length: 3 hrs and 50 mins
- Unabridged
-
Overall5 out of 5 stars 564
-
Performance4.5 out of 5 stars 483
-
Story5 out of 5 stars 476
They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question, and everyone will lie to you at least a little. As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it, and it's worth doing right.
-
5 out of 5 stars
-
Filled with useful information
- By Christina on 05-08-21
By: Rob Fitzpatrick
-
The Startup Owner's Manual
- The Step-by-Step Guide for Building a Great Company
- By: Steve Blank, Bob Dorf
- Narrated by: Matthew Boston
- Length: 12 hrs and 59 mins
- Unabridged
-
Overall4.5 out of 5 stars 20
-
Performance4.5 out of 5 stars 18
-
Story4.5 out of 5 stars 18
More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work.
-
3 out of 5 stars
-
Bad narration
- By Anonymous User on 08-31-20
By: Steve Blank, and others
-
Product Roadmaps Relaunched
- How to Set Direction While Embracing Uncertainty
- By: C. Todd Lombardo, Bruce McCarthy, Evan Ryan, and others
- Narrated by: Theodore O'Brien
- Length: 6 hrs and 41 mins
- Unabridged
-
Overall4.5 out of 5 stars 11
-
Performance4.5 out of 5 stars 10
-
Story4.5 out of 5 stars 10
A good product road map is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product road map, and demonstrates how to use the road map to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful.
By: C. Todd Lombardo, and others
-
Super Founders
- What Data Reveals About Billion-Dollar Startups
- By: Ali Tamaseb
- Narrated by: Dean Temple, Catherine Ho, Jason Culp
- Length: 8 hrs and 48 mins
- Unabridged
-
Overall4.5 out of 5 stars 75
-
Performance5 out of 5 stars 62
-
Story4.5 out of 5 stars 63
Ali Tamaseb has spent thousands of hours manually amassing what may be the largest dataset ever collected on start-ups, comparing billion-dollar start-ups with those that failed to become one - 30,000 data points on nearly every factor: number of competitors, market size, the founder’s age, his or her university’s ranking, quality of investors, fundraising time, and many, many more. And what he found looked far different than expected.
-
5 out of 5 stars
-
Excellent book
- By Bob D. on 07-13-21
By: Ali Tamaseb
-
Running Lean, 2nd Edition
- Iterate from Plan A to a Plan That Works
- By: Ash Maurya
- Narrated by: Matthew Boston
- Length: 5 hrs and 40 mins
- Unabridged
-
Overall4.5 out of 5 stars 20
-
Performance4.5 out of 5 stars 17
-
Story4.5 out of 5 stars 17
We live in an age of unparalleled opportunity for innovation. We're building more products than ever before, but most of them fail - not because we can't complete what we set out to build, but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That's the promise of Running Lean.
-
5 out of 5 stars
-
A must read
- By Daniel Teleginski Camargo on 05-28-21
By: Ash Maurya
-
Escaping the Build Trap
- How Effective Product Management Creates Real Value
- By: Melissa Perri
- Narrated by: Erin deWard
- Length: 6 hrs and 44 mins
- Unabridged
-
Overall4.5 out of 5 stars 184
-
Performance4.5 out of 5 stars 157
-
Story4.5 out of 5 stars 156
In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You'll learn product management principles that can be applied to any organization, big or small.
-
4 out of 5 stars
-
Why so condescending?
- By Amy on 03-20-21
By: Melissa Perri
-
Venture Deals, 4th Edition
- Be Smarter than Your Lawyer and Venture Capitalist
- By: Brad Feld, Jason Mendelson
- Narrated by: Barry Abrams
- Length: 11 hrs and 4 mins
- Unabridged
-
Overall4.5 out of 5 stars 154
-
Performance5 out of 5 stars 123
-
Story4.5 out of 5 stars 120
The founders and driving force behind the Foundry Group - a venture capital firm focused on investing in early-stage information technology companies - Brad and Jason have been involved in hundreds of venture capital financings. Their investments range from small startups to large Series A venture financing rounds. The new edition of Venture Deals continues to show fledgling entrepreneurs the inner-workings of the VC process, from the venture capital term sheet and effective negotiating strategies to the initial seed and the later stages of development.
-
5 out of 5 stars
-
Must read for entrepreneurs trying to raise fund
- By Max Lee on 07-29-20
By: Brad Feld, and others
-
Inspired
- How to Create Tech Products Customers Love, Second Edition
- By: Marty Cagan
- Narrated by: Marty Cagan
- Length: 7 hrs and 45 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,724
-
Performance4.5 out of 5 stars 1,420
-
Story4.5 out of 5 stars 1,397
How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
-
4 out of 5 stars
-
Great book, terrible audio wanted to ask a refund
- By Srikanth Ramanujam on 11-15-18
By: Marty Cagan
-
Empowered
- Ordinary People, Extraordinary Products
- By: Marty Cagan, Chris Jones
- Narrated by: Marty Cagan
- Length: 11 hrs and 9 mins
- Unabridged
-
Overall4.5 out of 5 stars 177
-
Performance4.5 out of 5 stars 143
-
Story4.5 out of 5 stars 140
What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products.
-
5 out of 5 stars
-
Must Read for all Product Leaders
- By LowcountryLady on 01-28-21
By: Marty Cagan, and others
-
Outcomes over Output: Why Customer Behavior Is the Key Metric for Business Success
- By: Joshua Seiden
- Narrated by: Chris Abell
- Length: 1 hr and 21 mins
- Unabridged
-
Overall4.5 out of 5 stars 201
-
Performance4.5 out of 5 stars 154
-
Story4.5 out of 5 stars 153
In the old days, when we made physical products, setting project goals wasn’t that hard. But in today’s service - and software-driven world, “done” is less obvious. When is Amazon done? When is Google done? Or Facebook? In reality, services powered by digital systems are never done. So then how do we give teams a goal that they can work on? Mostly, we simply ask teams to build features - but features are the wrong way to go. We often build features that create no value. Instead, we need to give teams an outcome to achieve.
-
5 out of 5 stars
-
Quick, informative, and easy to understand
- By tatianna on 01-11-20
By: Joshua Seiden
-
Sprint
- How to Solve Big Problems and Test New Ideas in Just Five Days
- By: Jake Knapp, John Zeratsky, Braden Kowitz
- Narrated by: Dan Bittner
- Length: 6 hrs and 10 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,627
-
Performance4.5 out of 5 stars 1,377
-
Story4.5 out of 5 stars 1,370
The companies that Google Ventures invest in face big questions every day: Where's the most important place to focus your effort, and how do you start? What will your ideas look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution to a problem? Business owners and investors want their companies and the people who lead them to be equipped to answer these questions - and quickly.
-
4 out of 5 stars
-
Great Advice, But It's All Old News
- By Michael on 08-19-16
By: Jake Knapp, and others
-
Designing Data-Intensive Applications
- The Big Ideas Behind Reliable, Scalable, and Maintainable Systems
- By: Martin Kleppmann
- Narrated by: Benjamin Lange
- Length: 20 hrs and 56 mins
- Unabridged
-
Overall5 out of 5 stars 40
-
Performance5 out of 5 stars 30
-
Story5 out of 5 stars 30
Author Martin Kleppmann helps you navigate the diverse data landscape by examining the pros and cons of various technologies for processing and storing data. Software keeps changing, but the fundamental principles remain the same. With this book, software engineers and architects will learn how to apply those ideas in practice, and how to make full use of data in modern applications.
-
5 out of 5 stars
-
Superb. Several semesters worth of classes.
- By Eivind Hagen on 03-04-21
By: Martin Kleppmann
-
The Lean Startup
- How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- By: Eric Ries
- Narrated by: Eric Ries
- Length: 8 hrs and 38 mins
- Unabridged
-
Overall4.5 out of 5 stars 12,744
-
Performance4.5 out of 5 stars 10,659
-
Story4.5 out of 5 stars 10,575
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
-
3 out of 5 stars
-
Informative, mature but not original or essential
- By Jason Comely on 02-19-13
By: Eric Ries
-
What's Your Problem
- To Solve Your Toughest Problems, Change the Problems You Solve
- By: Thomas Wedell-Wedellsborg
- Narrated by: Daniel Henning
- Length: 5 hrs and 35 mins
- Unabridged
-
Overall4.5 out of 5 stars 80
-
Performance4.5 out of 5 stars 70
-
Story4.5 out of 5 stars 70
Have you or your colleagues ever worked hard on something, only to find out you were focusing on the wrong problem entirely? Most people have. In a survey, 85 percent of companies said they often struggle to solve the right problems. The consequences are severe: Leaders fight the wrong strategic battles. Teams spend their energy on low-impact work. Startups build products that nobody wants. Organizations implement “solutions” that somehow make things worse, not better. Everywhere you look, the waste is staggering.
-
5 out of 5 stars
-
Reframing Tactics
- By Chris on 08-14-20
Publisher's Summary
How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants.
With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they’ll help you reach the "ah-ha!" moments that inspire truly great products.
Validate or invalidate your hypothesis by talking to the right people.
Learn how to conduct successful customer interviews play-by-play.
Detect a customer’s behaviors, pain points, and constraints.
Turn interview insights into Minimum Viable Products to validate what customers will use and buy.
Adapt customer development strategies for large companies, conservative industries, and existing products.