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Publisher's Summary

In Joel's Schwartzberg's 10-plus years as a strategic communications trainer, the biggest obstacle he's come across - one that connects directly to nervousness, stammering, rambling, and epic fail - is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less.

A point is something more. It's a contention you can propose, argue, defend, illustrate, and prove. A point offers a position of potential value. "Global warming is real" is not a point. "Scientific evidence shows that global warming is a real, human-generated problem that will have a devastating environmental and financial impact" is a point. When we have a point, our influence snaps into place. We communicate belief, conviction, and urgency. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.

©2017 Joel Schwartzberg (P)2017 Joel Schwartzberg

What listeners say about Get to the Point!

Average Customer Ratings
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  • Overall
    5 out of 5 stars
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    5 out of 5 stars

Made me a better communicator.

I found this book after a tough day at work where I lost a major opportunity with a prospect client because I failed to truly deliver the point(s). The prospect literally told me this.

It caused me to immediately seek help in this area of communication the moment I arrived home.

I downloaded another audiobook on the same subject and retuned it immediately. I bought this audiobook and fell in love with it immediately.

“If you’re not making a point then it’s pointless”

Please mark this review helpful so others can see this book’s true value.it will provide value to anyone

8 people found this helpful

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Does what it says on the box!

As a person with an ever growing list of "must read" books, this book rose to the top of the list as a "listen to this first". This book is packed with practical and powerful tips, techniques and strategies to make and communicate your point like a pro.

One of the best books I've listened to this year. I'm now ordering a few copies to give to my team.

5 people found this helpful

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Got to the Point

Found this book to be exactly what it says and it’s a quick read or rather listen

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Incredible and too the POINT!

As a negotiating advisor and avid reader this is a must have read and I will study it and keep these POINTS with me every where I go. Public speaker? Must have this book.

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Poignant

loved it. well narrated. lived up to its title, brief and to the point

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To The Point

I appreciate the insights within this book. I learned a lot. I recommend to anyone who wants to be a better writer or speaker.

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Excellent!

I loved it! I learned about making a point. I want to take a class by Joel Schwarztberg!

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This book makes a clear point with specific takeaway.

This book makes a clear point with specific takeaway. I started applying the content even as I listened to this book today. I have a goal of one book a day right now and this one made that goal easy. I‘m going to give it another listen so I can catch anything I missed the first time through.

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Meta- accomplishes its point exceedingly well

Amazon's prerequisite 15 word minimum for a review becomes superfluous upon completion of this book:)

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Get this book if you need an upgrade

I believe the knowledge in this book will enable aspiring professionals to design their communications effectively and elevate their careers to the next level. The efficient transference of the ideas by the author allows the reader/listener to gain immediate understanding leading to application. Highly recommended!

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  • Anonymous User
  • 04-22-21

good book

I found this book to be very informative and useful, as the points made in the book were well explained and could apply straight away in everyday conservations.

I will definitley be useing the techniques and methods in this book , to help me communicate better at work with staff memebers and family memebrs , because I want to improve my communication and I find this book can help.

The reason I didn't give it a 5 star rating because I thouht hey would be exercises and activity to do to help practise making more points in your conversation, but the arthur did mention tecnhiques to improve public speaking , gave examples of speakers and suggested coaching for further help.