CEO & Founder Magic  By  cover art

CEO & Founder Magic

By: Sheila Kloefkorn
  • Summary

  • Host of the CEO & Founder Magic podcast, Sheila Kloefkorn, is CEO/President of KEO Marketing, a full service B2B marketing agency. She is a trusted fractional CMO supported by an agency that specializes in marketing strategy, messaging, digital infrastructure, execution, and analytics. Sheila and KEO Marketing substantially grow Fortune 1000 companies and mid-market businesses. She was named one of the “Top 10 Business Leaders of the Year” and “Top 25 Dynamic Women in Business” by the Phoenix Business Journal, one of 15 Arizonans to Watch by the Arizona Republic, and a Top 100 Marketing and Advertising Leader by Marsum. Sheila is past President of the Phoenix Chapters of the Business Marketing Association and the American Marketing Association. She is a frequent national and local speaker on a wide range of marketing, diversity, and business topics.
    Copyright 2024 Sheila Kloefkorn
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Episodes
  • 31 - What to Look for in a CEO Mentor with Opyl's Saurabh Jain
    May 16 2024

    Your host, Sheila Kloefkorn, talks with the Executive Chairman of Opyl, Saurabh Jain. Saurabh's story is one of remarkable growth and personal transformation. As the CEO of Urbanize, a publicly listed company in Australia, he spearheaded the company's expansion from a $20 million to a $100 million business within his three-year tenure. But life had other plans for Saurabh. With the arrival of twins, he faced the challenge of balancing his demanding travel schedule with his new role as a father. This pivotal moment led him to step down from his position, despite a successful run and a difference in vision with the company's chairman.

    To learn more about Saurabh's work, click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Sheila's work at KEO Marketing? Check out her website at https://keomarketing.com/.

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    14 mins
  • 30 - Why Systematizing Sales and Marketing Software Will Help Your Company Scale with Fast Slow Motion's John Burdett
    May 9 2024

    Your host, Sheila Kloefkorn, talks with the President and CEO of Fast Slow Motion, John Burdett. John's career has been steeped in software and business development. He's had the privilege of growing a professional services firm straight out of college, which catered to Fortune 1000 companies by building custom software applications. This was before the advent of platforms like HubSpot and Salesforce. It was a learning period and, admittedly, making plenty of mistakes.

    The turning point came when John joined a friend's startup in the ticketing software space. There, he was introduced to Salesforce, a flexible database platform that revolutionized how they managed their business. This experience was pivotal, as it highlighted the power of starting small and focusing on front-end processes like sales and marketing. Consistency in these areas is crucial, as it allows for the identification and correction of issues, leading to predictable and desirable outcomes.

    To learn more about John's work, click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Sheila's work at KEO Marketing? Check out her website at https://keomarketing.com/.

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    16 mins
  • 29 - How Outsourcing Engineering Talent Can Help Your Company Scale with Outforce's Sean Languedoc
    Apr 4 2024

    Your host, Sheila Kloefkorn, talks with the Founder and CEO of Outforce, Sean Languedoc. Sean is no stranger to the tech scene, with his current venture being his fifth tech company. His story is fascinating, beginning with a mission to solve immigration challenges for technical workers in the United States. By leveraging Canada's favorable immigration policies for tech professionals, Sean initially aimed to bridge the gap for these workers. However, the unexpected arrival of COVID-19 brought a significant shift in the market, leading him to pivot towards creating a recruiting agency for international tech talent.

    One of the critical issues Sean discussed was the difficulty in finding the right engineering capacity. Companies often require outsourcing due to various reasons, such as specific client projects, trade shows, or the influx of venture capital funding. The challenge, however, lies in selecting the right outsourcing agency from a sea of options. The risks of making the wrong choice are high, and Sean's personal experiences with these challenges were the catalyst for his current company, which serves as a broker between companies and outsourcing agencies. His firm aims to streamline the process and mitigate the risks associated with outsourcing.

    To learn more about Sean's work, click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Sheila's work at KEO Marketing? Check out her website at https://keomarketing.com/.

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    14 mins

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