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The Second Coming of Steve Jobs  By  cover art

The Second Coming of Steve Jobs

By: Alan Deutschman
Narrated by: Charles Stransky
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Publisher's summary

From the acclaimed Vanity Fair and GQ journalist–an unprecedented, in-depth portrait of the man whose return to Apple precipitated one of the biggest turnarounds in business history. With a new epilogue on Apple’s future survival in today’s roller-coaster economy, here is the revealing biography that blew away the critics and stirred controversy within industry and media circles around the country.

©2000 by Alan Deutschman
(P)2000 Random House, Inc.

Critic reviews

"A fascinating portrait of the Apple Computer founder…A mesmerizing, outstanding read, this book crackles with energy. Some of the passages will make your mouth drop open."--Dallas Morning News

"Deutschman illuminates the attributes that have made Jobs not only a success but also an influential innovator in two major industries. THE SECOND COMING…includes fascinating details about Jobs…anyone interested in the culture of Silicon Valley should find it well worth a read."--San Francisco Chronicle

"Alan Deutschman’s delicious Steve Jobs biography is a psychological profile with a fruit-flavored iMac punch line. The book is a pleasure to read, but not surprisingly, Jobs wishes you wouldn’t."--Chicago Sun

What listeners say about The Second Coming of Steve Jobs

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  • Overall
    4 out of 5 stars

Good Steve, Bad Steve, always entertaining...

I grew up in Cupertino in the 70s in the shadow of Steve Jobs. I have had Bad Steve angry with me (with some justification)and have sat absolutely transfixed when Good Steve introduced NeXT at Davies Hall in SF- no one does it better. The author got it right- Steve represents what most of us in business wish we could be and tracks the resurection of this utterly fascinating icon.

If there were no such thing as Steve Jobs, we would have to invent him...

Only drawback was the book clearly was not written all at once, there were several very obvious repetitions that good editing should have caught. Minor item- overall very good!

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3 people found this helpful

  • Overall
    3 out of 5 stars

The Second Coming of Steve Jobs

When I purchased this audiobook, I didn't realize that it was first published in 2000. For those interested in learning about Steve Jobs impact on the music industry with his fee-per-song service and the iPod, you will not find it in this book. However, if you would like to hear about the rebirth of Apple and his involvement with Pixar, this will provide for interesting listening. Depending upon your interest level in Steve Jobs and your tolerance for typical biographical criticism of a subject, you may need to tune out certain parts where the author dishes out his negative views of Steve's character. Also, if you are interested in an evaluation of the technology that changed Apple and led to its rebirth, you will not find it in this book. The author brushes over the redesign of the Mac, spending more time on Steve's personality than the product.

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3 people found this helpful

  • Overall
    5 out of 5 stars

Una receta para no ser

Creo que es una buen libro para aprender lo que no se debe hacer. Un hombre interesante pero altamente dual y muchos problemsa de manejo de emociones.

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2 people found this helpful

  • Overall
    5 out of 5 stars

Informative Educaitonal & Entertaining!

My first audible book, and definitely not my last. A fun listen, that makes you want more. You don't need to be a technophile to enjoy this one, it's non-fiction at its dramatic best. :) All you need is a little interest in Jobs, even if it's just curiosity that brought you here... this book is worth that credit.

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1 person found this helpful

  • Overall
    5 out of 5 stars

Mesmerizing!

Love him or hate him... Steve Jobs is a an American icon. Brilliant, quirky, eccentric, passionate, visionary, and proud. I could not stop listening to this audio book. It may be the first audio book that I listen to back to back. Heck, I may switch from PC to a Mac just from listening to this book. Jobs takes so much pride in his work. His work, is his child... and he raises both his way. As crazy as he is, I couldn't escape his briliance and can't help but admire him more now dispite the nasty alter ego. GET THIS BOOK!

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1 person found this helpful

  • Overall
    5 out of 5 stars

Great Insight

As a psychologist and avid Apple user, I found this book a great insight into the workings of a gifted, but eccentric individual. Well worth the time taken to listen if you want to hear how a character with both positives and faults can develop and flourish in the techno world we live in.

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  • Overall
    5 out of 5 stars

The Magic and Mayhem Behind the Icon

This audio selection kept me interested the entire drive from Baltimore to Pittsburgh... and back! Well narrated, this book tells of the visionary genius and social peculiarities of one of Silicon Valley's biggest personalities. Much of what I learned surprised me, and shed light on events and people that I had no idea were connected.

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18 people found this helpful

  • Overall
    5 out of 5 stars

Fantastically Addictive Story

You don't have to be a Macintosh fan or a lover of computers to love this audio book, the account of Jobs' triumphant return to save Apple in 97' and his brilliant decision to buy Pixar from George Lucas when the scrappy techno story tellers where nobodies demonstates Jobs' true genius. Forget the fact the author doesn't really like Steve Jobs, if you look past that you can draw your own conclusion based on the amazing and whirlwind-speed variables in Jobs' life.

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5 people found this helpful

  • Overall
    4 out of 5 stars

Very Insightful

Very informative. The author gives a lot of insight into the way that Steve Jobs thinks. It certainly explains why Apple sometimes makes some decisions that are clearly not to the advantage of its customers. It also explains well how Steve Jobs is a master showman.

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4 people found this helpful

  • Overall
    4 out of 5 stars

Fascinating, not Flattering to Jobs

I suppose that most readers will realize by the title that this is a rather harsh critique of Jobs. But it is truly fascinating reading.

I’ve worked with a few luminaries in the technology field. And it’s fascinating the extent to which there is not one right personality for great entrepreneurial success. Jobs may be more like Gates than their public personas suggest, but these men seem to have almost nothing in common with Robert MetCalfe, Jim Balsillie, or James Clark except that they are all successful high tech entrepreneurs.

In this regard the book is a cautionary tale to those who confuse personality with success or even those who over-emphasis personal traits as the key to success.

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4 people found this helpful