Welcome to another freshly brewed edition of Tourism Heads & Their Tales, brought to you by the award-winning agency, Eddy Alexander. Today’s podcast features Peter Pantuso, President and CEO of the American Bus Association (ABA). He also serves as President of the National Bus Traffic Association, and the ABA Foundation. ABA is North America’s leading and largest motorcoach, tour, and travel association, representing over 70 percent of all motorcoaches on the road and also includes a $10 million foundation that provides research to the industry and has awarded over $1 million in scholarships since its inception. Hear how Pete became President and CEO of the American Bus Association, a role he has held for 27 years. Listen as he talks about ABA’s 97-year history (which started as a motorcoach division of AAA back in 1926), and the importance of group travel in the travel and tourism industry. Pete discusses membership growth, now at about 3,800, and explores the various councils within ABA. Learn about ABA’s CERTS program and how it helped post-pandemic recovery but had its own challenges and learn about the state of the bus industry segment. Discover how ABA’s Marketplace has grown over the years and how bus passengers are trending younger. Tune in to this unmissable podcast from an industry icon.