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Always On
- Digital Brand Strategy in a Big Data World
- Narrated by: Timothy Andrés Pabon
- Length: 6 hrs and 8 mins
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Publisher's Summary
From where do powerful strategies come? How do some companies develop strategies that enable them to outperform others regardless of the state of their industry or the economic climate? How does a company get the essentials to work in regard to the company's strategies, such as leadership buy-in and follow-through on implementations and performance management, without being slow, rigid, and check-box focused?
These are some of the questions asked by Arve Peder Overland in Always On: Digital Brand Strategy in a Big Data World.
Companies have different needs and live in vastly different environments. The internal structure of an organization and the market in which it competes is not going to adapt to a digital strategy process; it must find a process and methodology that works best for it. With big data emerging as a standard framework for decision-making, digital strategy and governance have taken on increased importance.
It's a given in today's online marketplace that you are perceived as being always on. Make sure your governance programs for your systems and platforms keep it that way. Think fast, be agile, be ready - you're always on!
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Business to Company???
- By S. Wheelhouse on 12-07-18
By: Nick Mehta, and others
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Leading Digital
- Turning Technology Into Business Transformation
- By: George Westerman, Didier Bonnet, Andrew McAfee
- Narrated by: Jonathan Todd Ross
- Length: 8 hrs and 54 mins
- Unabridged
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Overall4.5 out of 5 stars 126
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Performance4.5 out of 5 stars 115
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Story4 out of 5 stars 111
In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries - from finance to manufacturing to pharmaceuticals - are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than 400 global firms, the book shows what it takes to become a digital master.
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5 out of 5 stars
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Source of "ways towards digitalization" patterns
- By Waleed Abdelmajeed on 09-02-17
By: George Westerman, and others
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Loved
- How to Rethink Marketing for Tech Products
- By: Martina Lauchengco
- Narrated by: Martina Lauchengco
- Length: 6 hrs and 56 mins
- Unabridged
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Overall4.5 out of 5 stars 43
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Performance4.5 out of 5 stars 35
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Story4.5 out of 5 stars 35
The best products can still lose in the marketplace. Why? They are beaten by stronger product marketing. Yet, product marketing is widely misunderstood. It includes segmenting and targeting customers, positioning products vs. alternatives, creating product collateral, and supporting sales teams. But great product marketing achieves much more: it identifies the best way to bring your product to market, accelerates your product's ability to penetrate markets over time, shapes what the world thinks about your product and your category, and inspires customers to tell your product's story.
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5 out of 5 stars
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Comprehensive functional deep-dive into product marketing
- By Ryan Q. on 12-28-22
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Competing on Analytics
- The New Science of Winning
- By: Thomas H. Davenport, Jeanne G. Harris
- Narrated by: L. J. Ganser
- Length: 10 hrs and 50 mins
- Unabridged
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Overall4.5 out of 5 stars 89
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Performance4.5 out of 5 stars 74
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Story4 out of 5 stars 75
From two pioneers in business analytics, an update of the classic book on how analytics and business intelligence are transforming competition and how leading organizations build and compete on an analytical capability. Leading companies are doing more than just collecting and storing data in large quantities - they're now driving their competitive strategies based on data-driven insights. In Competing on Analytics, Davenport and Harris explain how analytics are transforming the basis of competition in industry after industry.
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2 out of 5 stars
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Uncompelling
- By Team Larkin on 10-14-18
By: Thomas H. Davenport, and others
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The Customer Success Professional's Handbook
- How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth for Your Company
- By: Ashvin Vaidyanathan, Ruben Rabago
- Narrated by: Daniel Henning
- Length: 7 hrs and 22 mins
- Unabridged
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Overall4.5 out of 5 stars 59
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Performance4.5 out of 5 stars 49
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Story4.5 out of 5 stars 47
The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome.
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3 out of 5 stars
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Great content!! Narrating sounds like a computer
- By Lydia on 06-01-22
By: Ashvin Vaidyanathan, and others
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The Product-Led Organization
- Drive Growth by Putting Product at the Center of Your Customer Experience
- By: Todd Olson
- Narrated by: Basil Sands
- Length: 8 hrs and 15 mins
- Unabridged
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Overall4.5 out of 5 stars 30
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Performance4.5 out of 5 stars 26
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Story4.5 out of 5 stars 26
There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive, and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in a digital-first world.
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2 out of 5 stars
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This is too much of a Pendo commercial
- By Audun Arly Lund on 01-14-21
By: Todd Olson
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UX Lifecycle
- The Business Guide to Implementing Great Software User Experiences
- By: Jeremy Baines, Clive Howard
- Narrated by: Andrew L. Barnes
- Length: 4 hrs and 7 mins
- Unabridged
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Overall4 out of 5 stars 105
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Performance4 out of 5 stars 89
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Story4 out of 5 stars 90
This book is for organizations starting their UX journey. It will help to address the basics of UX. There is practical guidance for building a business case and identifying the key investments required in people and process that will bring about the change needed to deliver success. Implementing UX is brought to life through the UX Lifecycle, a methodology framework that was born out of real life successes. At the heart of the UX process is the most important stakeholder - the user!
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2 out of 5 stars
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Basic UX overview
- By B. Bax on 02-02-17
By: Jeremy Baines, and others
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The Digital Transformation Playbook
- Rethink Your Business for the Digital Age
- By: David L. Rogers
- Narrated by: Paul Heitsch
- Length: 9 hrs and 57 mins
- Unabridged
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Overall4.5 out of 5 stars 145
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Performance4.5 out of 5 stars 124
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Story4.5 out of 5 stars 124
Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers' decade of research and teaching at Columbia Business School and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.
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5 out of 5 stars
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Excellent!
- By Anonymous User on 05-18-19
By: David L. Rogers
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Sense & Respond
- How Successful Organizations Listen to Customers and Create New Products Continuously
- By: Jeff Gothelf, Josh Seiden
- Narrated by: Graham Rowat
- Length: 6 hrs and 19 mins
- Unabridged
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Overall4.5 out of 5 stars 49
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Performance4.5 out of 5 stars 39
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Story4.5 out of 5 stars 39
We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders.
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5 out of 5 stars
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Must listen for anyone going into Product
- By Adrian on 08-21-20
By: Jeff Gothelf, and others
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Starting a Business QuickStart Guide
- The Simplified Beginner’s Guide to Launching a Successful Small Business, Turning Your Vision into Reality, and Achieving Your Entrepreneurial Dream
- By: Ken Colwell PhD MBA
- Narrated by: Ken Colwell PhD MBA
- Length: 7 hrs and 29 mins
- Unabridged
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Overall4.5 out of 5 stars 205
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Performance4.5 out of 5 stars 175
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Story4.5 out of 5 stars 172
In the highly competitive world of business, what makes or breaks a new entrepreneur? Sourced from over 20 years of firsthand experience working with entrepreneurs, new ventures, and high-growth startups, author Ken Colwell, PhD, MBA, has the answers. In his comprehensive Starting a Business QuickStart Guide, Ken Colwell concisely presents the core fundamentals that all new entrepreneurs need to know to get started, find success, and live the life of their dreams.
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3 out of 5 stars
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More like a class textbook
- By ACustomer on 10-15-19
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Exponential Organizations
- New Organizations Are Ten Times Better, Faster, and Cheaper Than Yours (and What to Do About It)
- By: Salim Ismail, Yuri van Geest, Michael S. Malone, and others
- Narrated by: Kevin Young
- Length: 11 hrs and 11 mins
- Unabridged
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Overall4.5 out of 5 stars 1,508
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Performance4.5 out of 5 stars 1,291
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Story4.5 out of 5 stars 1,285
In business, performance is key. In performance, how you organize can be the key to growth. In the past five years, the business world has seen the birth of a new breed of company - the Exponential Organization - that has revolutionized how a company can accelerate its growth by using technology.
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3 out of 5 stars
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Not a revelation
- By A. Yoshida on 01-24-16
By: Salim Ismail, and others
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HBR's 10 Must Reads on Managing Yourself, Vol. 2
- HBR's 10 Must Reads Series
- By: Harvard Business Review
- Narrated by: Steve Menasche, Teri Schnaubelt
- Length: 4 hrs and 57 mins
- Unabridged
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Overall3 out of 5 stars 14
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Performance4 out of 5 stars 12
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Story3.5 out of 5 stars 11
Get more of the management ideas you want, from the authors you trust. With insights from leading experts, this book will inspire you to identify areas for personal growth; assess your strengths, work preferences, values, and contributions; build your skill set and stay relevant; develop learning agility; map out a plan for where you'd like your career to go - both short and long term; find fulfillment in your work; and prepare for your next opportunity.
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2 out of 5 stars
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Not Volume 2
- By Amazon Customer on 05-30-21
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The Amazon Way on IoT
- 10 Principles for Every Leader from the World's Leading Internet of Things Strategies
- By: John Rossman
- Narrated by: Christopher Lane
- Length: 5 hrs and 13 mins
- Unabridged
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Overall4 out of 5 stars 190
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Performance4.5 out of 5 stars 164
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Story4 out of 5 stars 159
The Amazon Way on IoT is for the leader who wants to understand how the Internet of things is transforming business and society. Listeners will discover business cases, key concepts, technologies and tools to help develop, explain and execute their own IoT approach through understanding Amazon's and other leading companies sophisticated IoT technologies and strategies.
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3 out of 5 stars
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Very insightful, but quite boring
- By Riaan on 02-21-17
By: John Rossman
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Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- By: Geoffrey A. Moore
- Narrated by: Mike Chamberlain
- Length: 9 hrs and 45 mins
- Unabridged
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Overall4.5 out of 5 stars 1,227
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Performance4.5 out of 5 stars 958
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Story4 out of 5 stars 953
Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
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2 out of 5 stars
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Outdated
- By Rebecca Savage on 01-05-15
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Escape Velocity
- Free Your Company's Future from the Pull of the Past
- By: Geoffrey A. Moore
- Narrated by: Rick Adamson
- Length: 6 hrs and 6 mins
- Unabridged
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Overall4 out of 5 stars 138
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Performance4 out of 5 stars 108
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Story4 out of 5 stars 104
From the world’s leading high-tech strategist comes the definitive road map to help established companies create next-generation growth.
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3 out of 5 stars
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Voice doesn't match Velocity
- By Jason Comely on 12-24-12
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The Membership Economy
- Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
- By: Robbie Kellman Baxter
- Narrated by: Tom Pile
- Length: 8 hrs and 12 mins
- Unabridged
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Overall4.5 out of 5 stars 634
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Performance4.5 out of 5 stars 552
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Story4.5 out of 5 stars 550
If you've ever used ZipCar, Amazon Prime, Spotify, NetFlix, Groupon, Weight Watchers, SurveyMonkey, United Mileage Plus, Pinterest, or Twitter, you are part of The Membership Economy, an increasingly popular model that author Robbie Kellman Baxter sees as the inevitable result of technological advancements, social trends, and a generation in transition. The Membership Economy argues that we are now moving away from ownership, but we still want the benefits that come with access.
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4 out of 5 stars
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Relevant, but without an "a-ha" moment
- By Nagy Barnabás on 05-13-16
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Lean Enterprise
- How High Performance Organizations Innovate at Scale
- By: Jez Humble, Joanne Molesky, Barry O'Reilly
- Narrated by: Mike Lenz
- Length: 11 hrs and 3 mins
- Unabridged
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Overall5 out of 5 stars 41
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Performance4.5 out of 5 stars 33
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Story4.5 out of 5 stars 33
How well does your organization respond to changing market conditions, customer needs, and emerging technologies when building software-based products? This practical guide presents Lean and Agile principles and patterns to help you move fast at scale - and demonstrates why and how to apply these methodologies throughout your organization. Through case studies, you'll learn how successful enterprises have rethought everything from governance and financial management to systems architecture and organizational culture in the pursuit of radically improved performance.
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5 out of 5 stars
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Concise & full of wisdom
- By quaninte on 05-27-22
By: Jez Humble, and others