Product Management Technology

The Influential Product Manager teaches product managers how to behave at each stage of the product life cycle to achieve the best outcome for the customer. Product managers are under pressure to drive spectacular results, often without wielding much direct power or authority. If you don’t know how to influence people at all levels of the organization, how will you create the best possible product?

Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.

Drawing from her experience at Google and Meta, Dr. Marily Nika delivers the definitive guide for product managers building AI and GenAI powered products. Packed with smart strategies, actionable tools, and real-world examples, this book breaks down the complex world of AI agents and generative AI products into a playbook for driving innovation to help product leaders bridge the gap between niche AI and GenAI technologies and user pain points.

This audiobook is your complete guide to modern Agile product and project management—designed for leaders, practitioners, and students who want to master how products are conceived, built, and scaled in the era of AI. Drawing on real-world case studies from startups to Silicon Valley tech giants, it explains not only what Agile is, but how it drives business value, accelerates delivery, and enables innovation powered by generative AI and intelligent agents.

NEW YORK TIMES BESTSELLER From the authors of Click and former Google Ventures partners, Sprint presents a unique five-day process for solving tough problems, proven at more than a hundred companies. Entrepreneurs and leaders face big questions every day: What’s the most important place to...

Product management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams. In this thoroughly revised and expanded edition, Matt LeMay provides real-world guidance for current and aspiring product managers.

Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America - yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job - or simply aspire to break into a new role - Product Management for Dummies gives you the tools to increase your skill level and manage products like a pro.

Hypothesis-Driven Development (HDD) is an emerging approach to digital product management for both business people and engineers. It emphasizes rigorous, continuous experimentation as a way to both minimize waste and focus teams’ creative capabilities in directions that drive growth and innovation.

Part comedy, part thriller, part Agile masterclass—Agile Protocol is fun, insightful, and unforgettable! When a tech company threatens to implode under the weight of its misapplication of Agile (“fake Agile”), an elite crew intervenes to execute a daring rescue to save the business. What unfolds is part workplace comedy, part satirical thriller, and part stealth Agile masterclass. Agile Protocol is: An adventure packed with fun and actionable insights A wildly entertaining story that exposes the perils of corporate Agile cosplay and other forms of "fake Agile" A valuable toolkit for ...

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

Ever wondered what It takes to transform an early-stage technology startup or nascent organization into an effective software product enterprise? The kind that attracts significant market traction, investment, and ultimately, valuation? It’s not all about genius or luck, but rather, focused execution of good practices over time. The trick is to iterate pragmatically on a path that continuously builds value and results while avoiding costly distractions. If you’re a technology or product leader in one of these firms, or considering a move into the startup world, you’ll find this book ...

TECHNOLOGY STRATEGY ESSENTIALS: A CONCISE GUIDE AND PRIMER An indispensable guide for individuals seeking to gain a comprehensive understanding of the core concepts of technology strategy. The goal of this book is to provide a clear and concise overview of key frameworks and models that are essential for developing effective technology strategies, making it an ideal resource for students, entrepreneurs, and managers. Written in a crisp and easy-to-read format, the book covers a wide range of topics including the technology life cycle, innovation diffusion, disruptive innovation, open ...

Use this book as your guide to becoming a Product Manager and landing your first Product Management role! This book will provide an actionable roadmap for those who aspire to a career in the rewarding world of Product Management. Product Management is an impactful role that encourages creativity, collaboration, deep learning, and autonomy. With dedication and perseverance, you can develop the skills necessary to become an exceptional product manager. In this book you will learn more about what this role entails, about how to hone skills required, and most importantly, how to apply these ...

Trying to wrap your head around product management? You’re not alone. Product management is becoming an increasingly popular role across both startups and enterprise companies, but it’s still difficult to define. That’s because it doesn’t fit any of the traditional roles you may already be familiar with: engineering, business strategy, design, or marketing. Instead, product management draws on all these fields, forming a critical new discipline that has become increasingly important among startups and enterprise companies alike.

The old delineation of technology buyer and vendor is obsolete. There is a new definition for the technology elite - and you find them across industries and geographies. The 17 case studies and four guest columns spread through The New Technology Elite bring out the elite attributes in detail. Every organization will increasingly be benchmarked against these elite - and soon will be competing against them.

Racing Change The End of Product Innovation and Management as We Know It. Shifting Our Focus to Managing Product Lines as Complex Systems. by Paul O'Connor Racing Change is a deep exploration of why and how large companies must shift the context of product development and management to be competitive in the accelerating change race created by artificial intelligence. World-renowned expert Paul O'Connor, author of Racing Change, shares with us why and how the way we manage product and innovation management must change. The path forward, he clearly argues, is to shift our thinking from ...

"Into The Product Unknown: Mastering the Art of Working In Uncertainty" is a comprehensive and engaging guide for product managers seeking to thrive in the dynamic world of technology and innovation. This insightful eBook delves into the mindset, skills, and strategies required to excel as a product manager in an ever-changing landscape, where uncertainty is the only constant. Author Aston Marlowe shares practical advice, real-world examples, and best practices for navigating the unknown and overcoming challenges in product management. From developing a strong product vision and leveraging ...

In an era of automation, the human touch still leads the way. As smart factories evolve and artificial intelligence takes center stage, many organizations are asking: Do we still need leaders walking the shop floor? This book answers with a resounding yes. "How AI Can’t Replace the Gemba Walk" explores why physical presence, observation, and human connection remain irreplaceable — even in the age of Industry 4.0. Rooted in Lean thinking and the Toyota Production System (TPS), this book dives into: What the Gemba really is — and why it matters more than ever The strengths and limits of...

If you want to sell a meal, you've got to spend some time in the kitchen. Ryan Serhant shares tips on how to build a strong pitch and story around your product that will enable you to increase sales and earn more...

Dr. Jim Anderson explores what product managers have to do in order to make their products a success. Dr. Anderson uses real-world examples from Microsoft, Dell, and Toyota to show product managers both what works and what doesn't work when it comes to capturing your customer's imagination (and their wallets). Product managers can get caught up in the details of their product. There always seem to be new requirements to create, product launches to schedule, and features to document.