Market Study

An indispensable guide for individuals seeking to gain a comprehensive understanding of the core concepts of marketing. The goal of this book is to provide a clear and concise overview of key frameworks and models that are essential for developing effective marketing strategies, making it an ideal resource for students, entrepreneurs, managers, and educators. Written in a crisp and easy-to-read format, the book covers a wide range of topics, including branding, product development, pricing strategies, and more. Besides covering the core marketing concepts, we show you how to leverage the ...

A comprehensive and practical guide to the stock market from a successful fund manager—filled with case studies, important background information, and all the tools you’ll need to become a stock market genius. Fund manager Joel Greenblatt has been beating the Dow (with returns of 50 percent...

What if the path to passing the SIE Exam felt like reading a story you couldn’t put down? When Marcus Arden walks into the shadows of his late father’s brokerage firm, he discovers a single cryptic note: “Know the Rules. Find the Truth.” That message launches him into a hidden world where Wall Street’s secrets are taught like ancient lessons—through vaults, markets, risks, and ethics that pulse with life. Guided by a brilliant mentor, Marcus learns the truth about how financial markets work, what regulations protect investors, and how ethics separate integrity from corruption. ...

If you are ready to stop being outplayed, overlooked, or underestimated, it is time to step into the mindset of those who dominate. The 48 Laws of Machiavellian Power gives you the strategies to win—mercilessly, decisively, and permanently.

Master Multinational Corporate Law As a CEO, legal professional, or business leader, understanding corporate law rules and loopholes in the global marketplace is tough but vital. From corporate governance and cross-border transactions to shareholder activism and alternative financing, the complexities of multinational corporate law can be overwhelming. You'll Get the Expert Guidance You Need! Corporate Law and the Multinational Corporate Group is your comprehensive guide to understanding the nuances of corporate law in the international context. This authoritative book covers: Corporate ...

Crystallizing Public Opinion by Edward Bernays, published in 1923, is one of the earliest books to set out the practice and principles of public relations. The author sees the public relations practitioner as someone who creates a useful symbolic linkage among the masses. Quoting theorists like Walter Lippmann and Wilfred Trotter, Bernays provides numerous examples from his own career. He states that individuals rarely keep logical order among the judgments and opinions in their mind, and that they ought to be approached by a means beyond the rational.

Why Chart Patterns? The stock price is unpredictable as it rises and falls in a moment. However, technical analysts have identified patterns in the movement of these prices. Therefore, the previous levels of open, high, low, close, and volume can be used to determine where the prices will be moving. To accomplish this, they utilize many technical tools, including candlestick patterns, chart pattern, strategies and techniques. Advantages of Using Candlestick and Charts Pattern: Candlesticks and charts patterns provides trade signals well in advance of price movements and earlier than many ...

Soul by Soul tells the story of slavery in antebellum America by moving away from the cotton plantations and into the slave market itself, the heart of the domestic slave trade. Taking us inside the New Orleans slave market, the largest in the nation, where 100,000 men, women, and children were packaged, priced, and sold, Walter Johnson transforms the statistics of this chilling trade into the human drama of traders, buyers, and slaves, negotiating sales that would alter the life of each.

She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme. Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing is the eye-opening, funny, and dangerous personal story of author Emily Lynn Paulson rising to the top of the pyramid in the multilevel marketing (MLM) world, only to recognize that its culture and business practices went beyond a trendy marketing scheme and into the heart of white supremacy in America.

You don’t need two years in business school to think like an MBA. What you need are the right frameworks, simple explanations, and real-world case studies — delivered clearly and practically. The 50-Minute MBA is the second volume in Mohammed Hamed Ahmed Soliman’s acclaimed Mini-MBA Series. Building on the quick lessons of The 5-Minute MBA, this book takes you deeper into 40 essential MBA topics — each designed to be read in under 10 minutes and paired with exercises that turn insight into action. Inside, you’ll learn how to: Lead with impact by building trust, clarity, and ...

Imagine transforming your side hustle into a thriving empire or scaling your business to millions—all while working smarter, not harder. Digital Marketing for Beginners 2026 is your ultimate guide to making that dream a reality. This book is a treasure trove of cutting-edge strategies, AI-driven tools, and actionable insights designed to help you conquer the digital landscape and boost your income in the competitive American market and beyond.

The Mobile Wave argues that the changes brought by mobile computing are so big and widespread that it’s impossible for us to see it all, even though we are all immersed in it. Saylor explains that the current generation of mobile smart phones and tablet computers has set the stage to become the universal computing platform for the world. In the hands of billions of people and accessible anywhere and anytime, mobile computers are poised to become an appendage of the human being and an essential tool for modern life.

Not long ago, a small indie brand launched a quirky thirty-second video with a shoestring budget. Within days, it was everywhere: shared in group chats, plastered on Twitter feeds, and even covered by national media. Sales skyrocketed, not because the company bought prime-time ad slots, but because the content itself spread like wildfire. That’s the magic of viral marketing — the ability to turn a simple idea into a cultural moment that reshapes a business’s trajectory.

North Korea is one of the most troubled societies on earth. The country's 24 million people live under a violent dictatorship led by a single family, which relentlessly pursues the development of nuclear arms, which periodically incites risky military clashes with the larger, richer, liberal South, and which forces each and every person to play a role in the "theater state" even as it pays little more than lip service to the wellbeing of the overwhelming majority.

Owning and operating vending machines changed my life. Before I started this business, I was a stressed and underpaid warehouse manager—yet now, my vending machine business earns over $13,000 profit per month. Perhaps you’ve already attempted to make it work, but encountered common issues like location managers rejecting your offers, or not being able to agree fair terms with them? With this audiobook, you will learn from the myriad of mistakes and successes in my journey—so that you can achieve success in this profoundly overlooked business.

Prepare for the Financial Risk Manager (FRM) Exam Part I with confidence using this comprehensive study guide. Designed to help you master the foundational concepts and quantitative techniques essential for risk management professionals, this guide covers all the key topics and knowledge areas outlined in the exam syllabus. In the "Foundations of Risk Management" section, you'll explore key principles and practices. Topics include basic risk types, measurement, and management tools, as well as risk governance, corporate governance, and credit risk transfer mechanisms. You'll also study the ...

This expertly crafted study guide is designed to provide you with the knowledge and confidence needed to excel in the Securities Industry Essentials (SIE) Exam, a crucial first step in your financial career. Our comprehensive guide covers all critical aspects of the SIE Exam, meticulously breaking down complex topics into easily digestible sections. From understanding the fundamentals of the securities markets to mastering the intricacies of investment products, you will gain a thorough grounding in the essential concepts. Each chapter is filled with detailed explanations, real-world ...

Our CLEP study guides are different! The Principles of Marketing: CLEP Test Study Guide teaches you what you need to know to pass the CLEP test. This study guide is more than sample test questions. Our easy-to-understand study guide will teach you the right information. We’ve condensed what you need to know into a manageable book - one that will leave you completely prepared to tackle the test.

"Conquer the Series 24 Exam: Study Guide for the General Securities Principal Qualification Exam" is your comprehensive resource for mastering the Series 24 exam and advancing your career as a General Securities Principal. This study guide covers all essential topics, including supervision of investment banking, trading, and market making activities, managing customer accounts, and overseeing compliance and ethical standards. Each chapter provides in-depth explanations, practical insights, and real-world examples to help you understand and apply key concepts effectively. Designed to build a...

Conquer the Surplus Lines Insurance Exam in Under 90 Minutes delivers a focused, audiobook-friendly guide to one of the most specialized areas in insurance. Written in clear, accessible language, this concise study guide explains how the excess and surplus market functions, who participates in it, and why it is vital for insuring risks that standard carriers will not cover. You’ll explore the complete surplus lines framework—from the diligent search requirement and broker licensing rules to the operation of Lloyd’s of London, eligible carrier lists, premium taxation, and regulatory ...