Showing results by author "Rob Adams"

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    • Three Steps to Test and Validate Any Market Opportunity

    • If You Build It Will They Come
    • By: Rob Adams
    • Narrated by: Nick Tecosky
    • Length: 6 hrs and 12 mins
    • Unabridged
    • Overall
      4.5 out of 5 stars 26
    • Performance
      4.5 out of 5 stars 19
    • Story
      4.5 out of 5 stars 19

    More than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend a lot of money. He shows you the fast, systematic and proven approach of performing Market Validation in advance of making a large product investment.

    Regular price: $19.95

    • Thought X

    • Fictions and Hypotheticals (Science-Into-Fiction, Book 6)
    • By: Ian Watson, Adam Marek, Dr. Rob Appleby - editor, and others
    • Narrated by: John Banks, Nicola Bryant
    • Length: 9 hrs
    • Unabridged
    • Overall
      3 out of 5 stars 2
    • Performance
      3.5 out of 5 stars 2
    • Story
      2 out of 5 stars 2

    Science is always telling stories. Whether in the creation myths of evolution or the Big Bang, or in the eureka moments of science history, narrative just as much as metaphor is a key tool in the scientist's surprisingly literary toolkit. In this unique anthology, authors have collaborated with leading scientists, to bounce literary, human narratives against purely theoretical ones, alloying together real stories with abstract ones, to produce truly extraordinary results.

    • 3 out of 5 stars
    • The science is stranger than fiction

    • By Arvind on 11-10-17

    Regular price: $15.48