Showing titles in Theory

In most accounts of the origins of money, we are offered pleasant tales in which it arises to the mutual benefit of all parties as a result of barter. In this groundbreaking study David McNally reveals the true story of money's origins and development as one of violence and human bondage. Money's emergence and its transformation are shown to be intimately connected to the buying and selling of slaves and the waging of war.

7 Secrets of Persuasion is the first book to take the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.

The Austrian School of Economics - a movement that has had a vast impact on economics, politics, and society, especially among the American right - is poorly understood by supporters and detractors alike. Defining themselves in opposition to the mainstream, economists such as Ludwig von Mises, Friedrich Hayek, and Joseph Schumpeter built the School’s international reputation with their work on business cycles and monetary theory. In this collective biography, Janek Wasserman brings these figures to life....

From the marketing consultant down the street to the home based "mompreneur," they are America's new economic icons: the job-hopping, tech-savvy, fulfillment-seeking, independent workers. This entertaining and provocative account of the new frontier - by Fast Company contributor Pink - will change your thinking...and maybe even change your life.

In this revelatory narrative covering the years 1967 to 2017, Steven Brill gives us a stunningly cogent picture of the broken system at the heart of our society. He shows us how, over the last half-century, America's core values - meritocracy, innovation, due process, free speech, and even democracy itself - have somehow managed to power its decline into dysfunction.

Mises wrote this book for the ages, and it remains the most spirited, thorough, and scientifically rigorous treatise on money ever to appear. This classic treatise was the first really great integration of microeconomics and macroeconomics, and it remains the definitive book on the foundations of monetary theory. As Rothbard points out in his introduction to "the best book on money ever written," economists have yet to absorb all its lessons.

Hayek gives the main arguments for the free-market case and presents his manifesto on the "errors of socialism." Hayek argues that socialism has, from its origins, been mistaken on factual, and even on logical, grounds and that its repeated failures in the many different practical applications of socialist ideas that this century has witnessed were the direct outcome of these errors. He labels as the "fatal conceit" the idea that "man is able to shape the world around him according to his wishes."

The Making of Modern Economics presents a bold and engaging history of economics—the dramatic story of how the great economic thinkers built today’s rigorous social science. This comprehensive yet accessible introduction to the major economic philosophers begins with Adam Smith and continues through to the present day. It examines the contributions each one made to our understanding of the role of the economist, the science of economics and economic theory.

Peter Frase argues that increasing automation and a growing scarcity of resources, thanks to climate change, will bring it all tumbling down. In Four Futures, Frase imagines how this postcapitalist world might look, deploying the tools of both social science and speculative fiction to explore what communism, rentism, socialism, and exterminism might actually entail.

In a sweeping narrative, the author of the mega-bestseller A Beautiful Mind takes us on a journey through modern history with the men and women who changed the lives of every single person on the planet. It’s the epic story of the making of modern economics, and of how it rescued mankind from squalor and deprivation by placing its material fate in its own hands rather than in Fate. Nasar’s account begins with Charles Dickens and Henry Mayhew observing and publishing the condition of the poor majority in mid nineteenth-century London, the richest and most glittering place in the world.

In this groundbreaking book, acclaimed media scholar and technology author Douglas Rushkoff calls on us to abandon the monopolist, winner-takes-all values we are unwittingly embedding into the digital economy and to embrace the more distributed possibilities of these platforms. He shows how we can optimize every aspect of the economy - from central currency and debt to corporations and labor - to create sustainable prosperity for business and people alike.

We are in the midst of a startup revolution. The growth and proliferation of innovation-driven startup activity is profound, unprecedented, and global in scope. Today, it is understood that communities of support and knowledge-sharing go along with other resources. The importance of collaboration and a long-term commitment has gained wider acceptance. The Startup Community Way explores what makes startup communities thrive and how to improve collaboration in these rapidly evolving, complex environments.

Half of all Americans have money in the stock market, yet economists can't agree on whether investors and markets are rational and efficient, as modern financial theory assumes, or irrational and inefficient, as behavioral economists believe - and as financial bubbles, crashes, and crises suggest. This is one of the biggest debates in economics, and the value or futility of investment management and financial regulation hang on the outcome. In this groundbreaking book, Andrew W. Lo cuts through this debate with a new framework.

In the new edition of this fascinating book, a book that has appeared on MSNBC, CNBC, Slashdot.org, Lifehacker.com and in the New York Times, best-selling author Scott Berkun pulls the best lessons from the history of innovation, including the recent software and web age, to reveal powerful and surprising truths about how ideas become successful innovations - truths people can easily apply to the challenges of today. 

Inequality, social immobility, and political polarization are only a few crucial phenomena driven by the inevitability of social structures. Social structures determine who has power and influence, account for why people fail to assimilate basic facts, and enlarge our understanding of patterns of contagion - from the spread of disease to financial crises. Despite their primary role in shaping our lives, human networks are often overlooked when we try to account for our most important political and economic practices.

Identity Economics bridges a critical gap in the social sciences. It brings identity and norms to economics. People’s notions of what is proper, and what is forbidden, and for whom, are fundamental to how hard they work, and how they learn, spend, and save. Thus people’s identity—their conception of who they are, and of who they choose to be—may be the most important factor affecting their economic lives.

The second edition of the fun and fascinating guide to the main ideas of the Austrian School of economics, written in sparkling prose, especially for the non-economist. Gene Callahan shows that good economics isn't about government planning or statistical models - it's about human beings and the choices they make in the real world. This may be the most important book of its kind since Hazlitt's Economics in One Lesson. Though written for the beginner, it has been justly praised by scholars too, including Israel Kirzner, Walter Block, and Peter Boettke.

The music industry is a leading indicator of today's economy; it is among the first to be disrupted by the latest wave of technology. Drawing on interviews with leading band members, music executives, managers, promoters, and using the latest data on revenues, royalties, streaming tour dates, and merchandise sales, Rockonomics takes listeners backstage to show how the music industry really works - who makes money and how much, and how the economics of the music industry has undergone a radical transformation during recent decades.

The Constitution of Liberty is considered Hayek's classic statement on the ideals of freedom and liberty, ideals that he believes have guided - and must continue to guide - the growth of Western civilization. Here, Hayek defends the principles of a free society, casting a skeptical eye on the growth of the welfare state and examining the challenges to freedom posed by an ever-expanding government.

Milton Friedman is one of the most famous economists in history. His writings and theories on everything from capitalism and freedom to deregulation and welfare have inspired movements, influenced government policies, and changed the course of America’s economic history. Now, acclaimed Friedman biographer Lanny Ebenstein brings together 20 of Friedman’s greatest essays in The Indispensable Milton Friedman: Essays on Politics and Economics.