Mostrando títulos en Estimación y Planificación Estratégica

The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design. Winning today isn’t about beating the competition at the old game. It’s about inventing a whole new game—defining a new market...

Michael Porter’s groundbreaking ideas on competition and strategy have unfolded over three decades and are spread across a dauntingly long list of publications. Every manager can name individual pieces of his work - competitive advantage, the value chain, five forces - but no one, not even Porter himself, has put the entire puzzle together to reveal it as an integrated whole. This lucid, concise audiobook does just that. This book provides an engaging summary of Porter’s ideas and an invaluable synthesis of this important body of work....

Jonathan Smart, business agility practitioner, thought leader, and coach, reveals the patterns and antipatterns that will help organizations from every industry deliver better value sooner, safer, and happier through high levels of engagement, inclusion, and empowerment. Through his decades of experience in the technology world, Smart provides business leaders with a blueprint for creating a world-class organization of the future.

From the cofounder of Square, an inspiring and entertaining account of what it means to be a true entrepreneur and what it takes to build a resilient, world-changing company In 2009, a St. Louis glassblowing artist and recovering computer scientist named Jim McKelvey lost a sale because he...

In Five Obsessions of Elite Organizations, Michael Erath, founder of Next Level Growth, hands you the exact framework high-performing companies use to create clarity, alignment, and unstoppable momentum. No fluff. No corporate buzzwords. Just battle-tested strategies, practical tools, and real-world examples that work. You’ll discover how to:

Brought to you by Penguin. Have you ever found yourself struggling with information overload? Have you ever felt both overworked and underutilised? Do you ever feel busy but not productive? If you answered yes to any of these, the way out is to become an essentialist. In Essentialism, Greg...

Most L&D pros dream of the day when stakeholders will stop viewing them as mere order takers and consider them critical, strategic partners in shaping the future of their organization. But how do you get there? In this book, veteran talent development leader Jess Almlie introduces her formula for becoming the valued strategic business partner (SBP) that leaders in the C-suite and elsewhere in an organization need and want.

Higher education today faces declining enrollments, financial pressures, and public scrutiny, yet many institutions remain resistant to change, operating in silos that limit innovation and growth. Drawing from his experience founding The Community Solution Education System—a network of six colleges educating over 13,000 students—Horowitz presents a groundbreaking approach where institutions maintain their unique identities while collaborating to share resources, expertise, and vision.

If you want a more agile, productive, and efficient business by using the Six Sigma Methodology, then keep reading… Do you want your business to consistently deliver exceptional products? Do you want to meet your customers’ needs while also reducing costs? Do you want to put an end to waste and inefficiency in the workplace? You’re in the right place. Every business wants to meet the triple bottom line… and then some. But meeting your customers’ needs while staying profitable and ensuring your stakeholders and employees are happy is a delicate balancing act. So why not maximize ...

Leadership can be learned: New evidence from neuroscience clearly points to ways that leaders can significantly improve how they engage with and motivate others. This book provides leaders and managers with an accessible guide to practical, effective actions, based on neuroscience.

One of the hardest things to achieve in business is getting everyone on your team aligned to the same plan. Picture your business as a rowing team. Most have some people casually rowing, others out of sync, and even some rowing in the complete opposite direction. In Relentless Implementation, you will learn a tried and tested system that will get every person on your team vigorously rowing in the same direction.

Whether you're starting a new business or you've been trading for a while, Creating a Business Plan for Dummies covers everything you need to know. Figure out whether your business idea is likely to work, how to identify your strategic advantage, and what you can do to gain an edge on the competition. Discover why a business plan doesn't have to be a 30-page document that takes days to write, but can be a simple process that you do in stages as you work through your business concept.

The NFL Sharp Betting Playbook is an honest, comprehensive, no-nonsense guide on how to win while betting on the powerhouse that is the NFL. It teaches beginner and intermediate bettors the fundamentals of identifying value, while providing a blueprint on how to read the market, go contrarian, locate sharp action, and make smart bets. It also breaks down how to manage a bankroll, know when to walk away, and survive the learning curve.

The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.

Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.

Brought to you by Penguin. The Sunday Times Bestseller! Many of us grew up believing in a meritocracy, where hard work and a good education brings rewards. Go to university, get a job, put in the hours and things will be OK. That’s what we were told – but the reality is that life chances and...

The Four Steps to the Epiphany launched the lean start-up approach to new ventures. It was the first book to offer that start-ups are not smaller versions of large companies and that new ventures are different than existing ones. Start-ups search for business models while existing companies execute them. The book offers the practical and proven four-step customer development process for search and offers insight into what makes some start-ups successful and leaves others selling off their furniture.

Every time we choose a route to work, decide whether to go on a second date, or set aside money for a rainy day, we are making a prediction about the future. Yet from the global financial crisis to 9/11 to the Fukushima disaster, we often fail to foresee hugely significant events. In The Signal and the Noise, the New York Times' political forecaster and statistics guru Nate Silver explores the art of prediction, revealing how we can all build a better crystal ball.

Simple, low-risk experiments for long-term profit growth that you can test right now—from Google's former Chief Evangelist, Nicolas Darveau-Garneau. As a business leader or marketer, if you've been pouring your efforts into efficiency metrics (like customer acquisition cost or return on ad...

How did Circuit City go from a Mom and Pop store with a mere $13,000 investment, to the best performing Fortune 500 Company for any fifteen-year period between 1965 and 1995, to bankruptcy and liquidation in 2009? What must leaders do not only to take a business from good to great, but to avoid plummeting from great to gone in a constantly evolving marketplace?