Showing results for title "Cross" in Professionals & Academics

Like so many of us, McKibben grew up believing—knowing—that the United States was the greatest country on earth. As a teenager, he cheerfully led American Revolution tours in Lexington, Massachusetts. He sang “Kumbaya” at church. And with the remarkable rise of suburbia, he assumed that all Americans would share in the wealth. But fifty years later, he finds himself in an increasingly doubtful nation strained by bleak racial and economic inequality, on a planet whose future is in peril. And he is curious: What the hell happened?

When Henry Scowcroft's partner, Zarah, was diagnosed with stage-four bladder cancer in 2016, their world fell apart. An award-winning science writer for Cancer Research UK, Henry had spent 14 years at the coal-face of cancer research, but now the disease had infiltrated his personal life too. Henry uses this unique perspective to tell the story of Zarah's illness, how he tried in vain to use everything he'd learnt in his professional career to try to save her and in doing so, how he realised that even a career writing about cancer daily isn't enough preparation for what comes next.

The cornerstone of courage is optimism. In 1992, at the end of the Cold War, Steven Myers became the first American since Charles Lindbergh in 1931, to pilot an aircraft into the Russian Kamchatka peninsula. There he formed one of the first post-Soviet era joint ventures - a pioneering, expansive, business enterprise with the potential to transform the lives of the people of the Russian Far East. Steve's remarkable true story recounts the dramatic adventure, courageous entrepreneurship, and intrigue in the creation of a breakthrough business in a remote corner of the world.

NewBee is a story about cross-pollination, a story of combining the lessons learned across jobs, courses, conferences, and interactions with people to create a unique honey. Without an instruction manual to realize his dreams, Ernesto had to rely on his curiosity and relentless pursuit to find a way to combine his analytical background in systems engineering with his desire for creating community using food and hospitality. Applying the ideas discussed in NewBee gives everyone the ability to discover their passions, create their honey, and realize their dreams.

The story of Deaver Brown & Cross River facing two critical sales presentations to move forward the company created by Deaver Brown & Alex Goodwin. Contains key background information and analysis, plus 16 crucial questions for students to review to make their work more productive and meaningful. This is one of the few pure sales cases offered in business and MBA programs. Versions of this story are contained in Babson, Texas, Stanford, and Harvard case studies.