Lisa Larter loves helping entrepreneurs and small business owners create clear and simple strategies that help them reach those big lofty business goals that feel out of reach. Whether it is quadrupling the size of their business, hitting 7 figures for the first time, or scaling and then selling those businesses, Lisa has done it all. She focuses on a value-based approach that puts the needs of prospective clients first.

Lisa talks about the mistake most small business owners make when it comes to marketing that prevents them from achieving their full potential, a simple way to think about marketing that changes everything, and why reading every single day can transform your life and business.

In this episode, of the Unbottleneck Your Business Podcast:

• Marketing strategies to help build your business
• How a stop-and-start marketing strategy can kill your business
• The importance of consistency in marketing
• Valued-based marketing and its effect on your business
• Why it’s important to keep your marketing materials up to date
• How systems play a role in your marketing
• Tips for building your pipeline
• How books can help you fast-track your business growth
• How to find the time to add reading to your day

Resources Shared in Episode:

Thoughtreaders.com

Lisalarter.com

She Talks Business Podcast

Finances are an important part of a business; however, many entrepreneurs don’t pay attention to them as closely as they should. Oftentimes, bookkeeping is an afterthought until it’s tax time. There’s more to your company’s finances than the revenue that it generates each year. Your business’s books hold the key to the health of your business and whether or not it will sustain itself for the long haul.

Susanne Mariga is a CPA, CEO, and Fractional CFO of the Mariga Group. She helps seven and eight-figure entrepreneurs leverage high net-worth strategies within the Profit First system. Susanne is also the author of Profit First for Minority Business Enterprises and is committed to eradicating entrepreneur poverty while helping them create the businesses that they love.

Susanne speaks with Tonya about the Profit First system and how it can help small business owners create profitable businesses that allow them to live the lifestyles they want.

In this episode, of the Unbottleneck Your Business Podcast:

• How undercharging can hurt your bottomline
• Why it’s important to ensure that you are creating a real profit for your business
• Why more money doesn’t equal more profit
• How the Profit First System works
• How to create long-term wealth through the Profit First System

Resources Shared In Episode

Profit First for Minority Business Enterprises

Susannemariga.com

https://susannemariga.com/#profit-map

There are many things that can bottleneck a business, so as a business owner, you have a lot of things to keep an eye on to make sure that your business continues on a path of growth. Making sure that you devote the right amount of attention to all facets of your company is important, but it’s also equally important to know what those areas are that need your time and attention.

In this episode, I will share with you the four areas of your business to pay close attention to ensure that you don’t bottleneck your

growth.  

Today on the Unbottleneck Your Business Podcast:

• What does it mean to bottleneck your business
• The impact that bottlenecking can have on your overall business
• Four key areas to focus on for continued success

Resources:

Visit www.teamdelegate.com/downloads

for tools and additional information to help you on your delegation journey.

Join our Facebook group, Successful Delegation Strategies

for more tips, strategies, and live sessions with me.

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