The Podcast Manager Show  By  cover art

The Podcast Manager Show

By: Lauren Wrighton
  • Summary

  • With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week! Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program! Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams! Connect with Lauren: On Instagram @LaurenWrighton Grab your seat to Lauren's masterclass at LaurenWrighton.com/masterclass, and Join the Podcast Manager Mastermind on facebook!
    Copyright 2024 Lauren Wrighton
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Episodes
  • 210. Is podcast management too saturated?
    Apr 23 2024

    EPISODE 210

    Do you find yourself wondering if the world of podcast management is getting a little too crowded? You might be wondering: Is there any space left for a newbie podcast manager like me?

    Today we are tackling this very topic!

    Your journey as a podcast manager goes through a few phases. You start out fresh, eager, and affordable, which is perfect for clients on a budget. As you get the hang of things, raise your rates, you start to attract clients with a bit more to spend. Eventually, you might be managing a team and landing higher end clients.

    This ongoing cycle ensures continued opportunities for new podcast managers ready to get started.

    According to podnews.net over 200,000 podcasts were active in just the first week of April 2024. And guess what? They all need someone to help them sound amazing and keep the show running smoothly. That's where you come in!

    If all you're seeing are podcast managers in your circles, no wonder you're worried! Mix it up a bit, blend in with different freelancer crowds, and learn from people who are doing something totally different. This'll give you a fresh perspective and show you just how much demand there's out there for your talents.

    Don't get bogged down with the notion that there isn't room for you. The podcast universe is bigger than you think, and there's always a spot for someone ready to roll up their sleeves and dive in.

    In this episode, we cover:

    -The current state of podcasting (Yes, there's plenty of room for growth!)

    -The 3 stages of a podcast managers journey: Beginning, Thriving, Scaling

    -The importance of understanding the client’s perspective on hiring and their podcasting needs

    -Diversifying your network to include other freelancers and ideal clients

    If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton

    To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclass

    SHOW NOTES: https://laurenwrighton.com/episode210

    Subscribe to The Podcast Manager Show YouTube Channel!

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    11 mins
  • 209. How to ensure profit in your podcast management business with Amber Dugger
    Apr 16 2024

    EPISODE 209

    Today we're joined by the incredible Amber Dugger, who's spearheading the "profit for joy movement" and invites you to join her in revolutionizing the way we manage business finances with the Profit First mindset.

    We talk about the practice of managing money with intention across four main purposes: intentional profit, owner's pay, taxes, and business overhead.

    Amber shares her wisdom on reverse engineering a revenue goal that genuinely aligns with your personal priorities and creating a modern envelope system — saying goodbye to consumer debt and embracing mindful spending.

    We also explore the delicate dance of feminine and masculine energy in business and how integrating these can enhance our financial strategies.

    Are you ready to separate your self-worth from your net worth and authentically attract your ideal clients? Do you wonder about the roles of bookkeeping and accounting in your cash flow planning? Prepare to get real about your perceptions of money and how to make intentional spending plans that resonate with your values.

    In this episode, we cover:

    -The significance of separating business income into intentional profit, owner's pay, personal taxes, and business overhead

    -Implementing reverse engineered revenue goals to align with personal financial needs

    -Importance of consistent profit in supporting lifestyle and enjoyment for freelancers and entrepreneurs

    -Using budgets to make informed decisions and prioritize expenses based on values

    -Balancing personal and business finances with tools like YNAB and adopting a profit first approach

    -The power of showing up authentically in business to attract the right clients

    -Being upfront in marketing about your business personality and the type of clients you wish to work with

    -The benefits of using the envelope system for budgeting and spending within business and personal finance

    If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton

    To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclass

    SHOW NOTES: https://laurenwrighton.com/episode209

    Subscribe to The Podcast Manager Show YouTube Channel!

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    48 mins
  • 208. How to confidently lead Discovery Calls that land clients
    Apr 9 2024

    EPISODE 208

    Do you feel nervous before getting on a call with a potential client? You're not alone!

    This week, we're diving into the world of discovery calls – those crucial conversations that can make all the difference in your business.

    Whether you're new to discovery calls or looking to sharpen your skills, this episode is packed with actionable advice to help you land more podcast clients with ease.

    Lauren breaks down the process into four simple steps. From managing nerves to guiding the conversation and setting clear expectations for the next steps, you'll get all the insider information you need to help you feel confident and in control.

    Tune in, take notes, and get ready to rock your discovery calls like a seasoned pro!

    In this episode, we cover:

    -The importance of discovery calls in your podcast management business

    -The recommended length of a discovery call

    -Overcoming nervousness and setting the right mindset

    -What to do if you don’t have all the answers on a call

    -Making sure you have a list of information needed for a proposal

    -How to conclude a discovery call

    -and, Communicating the next steps to your potential client

    If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton

    To learn how to earn $5k per month as a podcast manager (without taking on a million clients!) grab a seat in our free masterclass at http://laurenwrighton.com/masterclass

    SHOW NOTES: https://laurenwrighton.com/episode208

    Subscribe to The Podcast Manager Show YouTube Channel!

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    14 mins

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