Episodes

  • 9: 2022 Highlights Wrap Up
    Apr 23 2024

    For more information or to join the mastermind, visit www.thecriminalmastermind.com/apply

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    1 min
  • 8: Mindset Training with Dr. Ellen Reed
    Apr 23 2024

    Discover the power of self-confidence and mental toughness in this special episode of the Criminal Mastermind Podcast. Dr. Ellen Reed shares essential strategies to boost performance and overcome setbacks tailored for criminal defense lawyers. 💪

    • Unpacking the critical role of self-confidence in performance, backed by extensive research. 🧠
    • Strategies to refocus the mind on successes instead of dwelling on mistakes using success logs. 📚
    • Practical tools to rewire the brain for improvement through neuroplasticity and relentless solution-focused thinking. 🔧
    • Key insights from psychology on how responding to negative self-talk and emotions leads to healthier, longer lives. 🗣️❤️
    • Techniques for effective goal setting, habit building, and giving feedback to enhance personal and team growth. 🎯


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    1 hr and 6 mins
  • 7: Management and Termination of Employees
    Apr 21 2024

    Join us for an insightful session from August 2022 on the difficult yet crucial aspects of employee management and termination in a business. Dive deep as our hosts discuss strategies for maintaining a successful and efficient team. 📊

    • Jay Ruane highlights the necessity of tough business decisions and shares a personal approach to employee terminations. 🛑
    • Insights into using Slack’s workflow for effective communication. 💬
    • TikTok strategy revelations for law firms along with a member's experience with growing and losing a significant follower base due to hacking. 🎥🚫
    • Tips provided for reaching out to YouTube for account support and a look into the objective scorecard for employee reviews. 📹📊
    • Emphasis on follow-up sequences for leads, the importance of recognizing employee contribution, and methods for performance assessment and termination. 👥🏅


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    59 mins
  • 6: Associate Compensation Issues
    Apr 21 2024

    Discover the art of associate compensation in criminal defense law with the latest Criminal Mastermind Promo Podcast. Join host Jay Ruane as he tackles the intricacies of motivating and fairly compensating your legal team. 🎧

    • Learn why fixed or flat fee structures in criminal defense firms pose a challenge for guaranteed compensation. 💼
    • Uncover the strategic approach Jay Ruane employs with bonuses tied to KPIs to boost team performance. 📈
    • Explore the benefits and potential downsides of different compensation models, including straight salary and profit partnership. 💸
    • Find out how to balance transparency in financial matters with the confidentiality necessary for initial offer letters. 📨
    • Get insider perspectives on incentivizing sales performance among salaried attorneys, ensuring motivation, and avoiding burnout. 🔥

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    For more information, visit www.thecriminalmastermind.com

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    1 hr and 37 mins
  • 5: Google Paid Marketing Options for Criminal Lawyers
    Apr 21 2024

    Maximize your Google ad campaigns with insider tips from a legal marketing veteran. Jay Ruane, with $1.1 million in PPC experience, unpacks strategies to boost your firm's online presence effectively. 🚀

    • Learn the intricacies of setting up powerful pre-roll ads and how to fine-tune your pay-per-click strategies for precision targeting and cost efficiency. 🎯
    • Discover the importance of crafting relevant landing pages and ad groups, and how to enhance your quality score to save on ad spend. 📄
    • Gain insights on Google's local service ads and Performance Max ads, designed to optimize lead generation across Google's properties. 🌐
    • Find out how to manage your ad campaigns with negative keywords and understand the impact of Google's AI on traditional digital marketing methods. 🔍
    • Get exclusive access to Jay's recommendations on effective YouTube advertising for brand awareness and the distribution of free criminal defense ebooks for your marketing leverage. 📚

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    For more information or to apply for membership please visit www.thecriminalmastermind.com

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    1 hr and 44 mins
  • 4: Gaining Confidence in your Numbers with Jessica Gonifas
    Apr 21 2024

    Gain valuable insights on managing your law firm's finances with confidence in this episode of the Criminal Mastermind Podcast. Jay Ruane is joined by CPA and Legal Finance Expert Jessica Gonifas to delve into strategies for financial clarity and growth. 🎙️

    • Learn how "Wealth Maximizer" can transform your firm's financial strategy and help you achieve your business goals. 🚀
    • Discover common bookkeeping inaccuracies and the importance of accurate financial records for your firm's health. 📚
    • Find out how to plan for and manage profit dips during firm expansion, including advice on cash reserves and credit lines. 📉
    • Explore the significance of historical analysis and setting a five-year forecast for sustainable firm growth. 📅
    • Understand the critical role of regular financial reviews and KPI tracking in reaching your firm's financial targets. 🔍

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    For more information or to apply for membership, visit www.thecriminalmastermind.com

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    58 mins
  • 3: Hiring Remote Workers with Joey Vitale
    Apr 21 2024

    Maximize your law firm's potential with smart hiring strategies for remote assistants! Discover the secrets to effective virtual team management and increasing productivity with insights from Jay Ruane and Joey Vitale. 🌟

    • Learn how to treat remote workers as integral "remote teammates" to foster a truly inclusive work culture. 👥
    • Explore the process of hiring and onboarding overseas virtual assistants with a focus on confidentiality, upward mobility, and effective leadership communication. 🌍
    • Benefit from shared resources for interview questions, law firm policies, and tools like Bambi HR for streamlined HR compliance. 📋
    • Understand the cost-effective strategies for paying virtual assistants and the significance of delegate tasks, as seen in Jay Ruane's law firm experiences. 💵
    • Tap into the transformative power of virtual interviews and personality testing to enhance team efficiency and realize the value of your global team members. 🔍

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    For more information or to apply for membership, visit www.thecriminalmastermind.com

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    1 hr and 31 mins
  • 2: Google Business profile Basics with Maddie Martin
    Apr 19 2024

    Dive into the intricate world of managing your law firm's online presence with the latest Criminal Mastermind Podcast. Discover insider tips and essential strategies to boost your visibility and secure your Google My Business listing. 🚀


    Uncover the significance of fast website loading speeds for higher Google rankings and improved user experience. ⏩

    Explore the detailed process of managing and verifying your Google Business Profile, including tips on posting frequency and content. 🔍

    Learn about the importance of maintaining consistent name, address, and phone information across directories for optimal SEO results. 🌐

    Find out how to effectively use negative keywords in Google Adwords to attract the right clientele and avoid irrelevant traffic. 🚫

    Gain insights into managing your law firm's digital footprint with advice from industry experts on everything from directory listings to handling public reviews on your Google Business Profile. 👥

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    For more information or to apply to The Criminal Mastermind, visit www.thecriminalmastermind.com

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    1 hr and 23 mins