In this episode, Christian Idiodi and fellow SVPG Partner, Lea Hickman delve into the critical role of trust in empowered teams. They discuss why it's essential in product work, the complex dimensions of trust, and how you can help build and maintain trust in your own organization. Hear real stories and examples of being vulnerable, investing in relationships, and building an environment that sets product teams up for success.

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In today’s discussion, we unpack:

• Why trust matters

• How to earn, build, and maintain trust

• The relationship between trust, vulnerability, making mistakes, and asking for help

• Trust dynamics with new hires

• How to break a culture of mistrust

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Timestamps:

[00:00:00] Intro

[00:01:07] Why trust matters

[00:03:40] Trust doesn't require friendship

[00:05:03] Building trust is leadership work

[00:06:21] The many dimensions of trust

[00:09:23] How vulnerability builds trust

[00:12:57] The delicate trust dynamics involved with new hires

[00:19:04] How to break a cycle of mistrust

[00:21:33] Trust is a two-way street

[00:23:06] The importance of a shared vision

[00:26:04] Building trust requires courage

[00:29:14] Outro

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References:

Christian’s onboarding programme: https://www.svpg.com/new-employee-bootcamp/

Servant leadership: https://en.wikipedia.org/wiki/Servant_leadership

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Where to find SVPG:

SVPG’s new book, TRANSFORMED: https://www.svpg.com/books/transformed-moving-to-the-product-operating-model/-

Other books: https://www.svpg.com/books/

Articles: https://www.svpg.com/articles/

Workshops: https://www.svpg.com/

Videos: https://www.svpg.com/videos/

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Where to find Christian Idiodi:

LinkedIn: https://www.linkedin.com/in/cidiodi/

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Where to find Lea Hickman:

LinkedIn: https://www.linkedin.com/in/leahickman/

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Disclaimer:

While this podcast is named “Product Therapy”, it is not hosted by licensed therapists or mental health professionals, and it is in no way a substitute for professional mental health services. We recognize the importance of mental well-being and encourage anyone facing personal difficulties to seek support from qualified professionals. See https://findahelpline.com/

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Production:

Production by supermix.io

In this episode, Marty and Christian discuss product sense. Product sense is one of the most valuable traits for anyone in product. It makes someone a prime candidate for promotion, and considerably improves job satisfaction. However, while many people recognize the value of product sense, too many uphold a misconception that it is a trait you have to be born with. In fact, product sense is something you can develop by embracing the right mindsets and putting in the effort to make the most of the resources around you.

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In today’s discussion, we unpack all things product sense:

• What it is and why it matters
• The misconception that product sense is a gift you have to be born with
• How anyone can develop product sense
• The characteristics and attitudes required to develop product sense
• The rich resources available across your customers, colleagues, and industry
• Actionable tactics for developing product sense

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Timestamps:

[00:00:00] Intro

[00:00:36] Defining product sense

[00:02:55] Spotting product sense

[00:05:48] Humility

[00:09:44] Curiosity

[00:10:11] Empathy

[00:14:05] How Marty built and builds his product sense

[00:17:20] Why domain expertise is a double-edged sword

[00:20:59] How to develop the foundations of product sense

[00:23:01] Resources within your company that will help build product sense

[00:24:48] Finding the "smartest person at the company”

[00:28:11] How biographies can build product sense

[00:29:55] Outro

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References:

• Build, by Tony Fadell: https://www.amazon.com.au/Build-Unorthodox-Guide-Making-Things/dp/0063046067
• Lincoln, by David Herbert Donald: https://www.amazon.com.au/Lincoln-David-Herbert-Donald/dp/068482535X/ref=sr_1_6
• Product Sense Demystified: https://www.svpg.com/product-sense-demystified/
• Steve Jobs, by Walter Isaacson: https://www.amazon.com.au/Steve-Jobs-Walter-Isaacson/dp/1451648537

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Where to find SVPG:

SVPG’s new book, TRANSFORMED: https://www.svpg.com/books/transformed-moving-to-the-product-operating-model/

Other books: https://www.svpg.com/books/

Articles: https://www.svpg.com/articles/

Workshops: https://www.svpg.com/

Videos: https://www.svpg.com/videos/

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Where to find Christian Idiodi:

LinkedIn: https://www.linkedin.com/in/cidiodi/

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Where to find Marty Cagan:

LinkedIn: https://www.linkedin.com/in/cagan/

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Disclaimer:

While this podcast is named “Product Therapy”, it is not hosted by licensed therapists or mental health professionals, and it is in no way a substitute for professional mental health services. We recognize the importance of mental well-being and encourage anyone facing personal difficulties to seek support from qualified professionals. See https://findahelpline.com/

In this episode, Marty and Christian discuss the mindset behind strong product teams. While there are plenty of resources around the skills used on such teams, there is a lack of resources around the attitudes underpinning their success. If you are “stuck in a feature team” these concepts will feel especially unfamiliar. However, SVPG has collected a series of case studies proving that these mindset shifts can drive outcomes across a range of industries and geographies.

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• In today’s discussion, we unpack:
• Why ideas are only 10% of product work
• Why cross-functional skills are critical
• Steve Jobs’ take on product discovery and collaboration
• The necessity of friction when collaborating
• The value of involving engineers in discovery
• How to handle disagreements
• How to win the hearts and minds of your team

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Timestamps:

[00:00:00] Episode Intro

[00:01:30] Steve Jobs on Product Discovery

[00:02:49] Reaction to Steve Jobs on Product Discovery

[00:06:55] How ICs can advocate for a better product model

[00:09:14] Problem discovery versus solution discovery

[00:13:43] The role of enabling technology

[00:14:35] Why cross-functional skills are critical

[00:19:55] Steve Jobs on Collaboration

[00:21:35] The necessity of friction when collaborating

[00:25:30] The importance of psychological safety and diversity of views

[00:30:55] Why outsourced engineering doesn't work

[00:34:00] The value of involving engineers in discovery

[00:36:11] How to handle disagreements

[00:39:30] Dealing with ego in disagreements

[00:41:00] The definition of “stakeholders” and advice for engaging with them

[00:45:13] How to win the hearts and minds of your team

[00:48:50] Response to: "But my company can’t do this!”

[00:52:23] Where to find SVPG resources

[00:52:34] About SVPG’s new book: Transformed

[00:54:02] Disclaimer

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References:

• Amazon’s PRFAQ: https://www.svpg.com/example-prfaq/

• Einstein quote about problem solving: https://www.goodreads.com/quotes/60780-if-i-had-an-hour-to-solve-a-problem-i-
• Google’s research on effective teams: https://www.thinkwithgoogle.com/intl/en-emea/consumer-insights/consumer-trends/five-dynamics-effective-team
• President Kennedy’s challenge for NASA: https://www.youtube.com/watch?v=GmN1wO_24Ao&ab_channel=NASAVideo

• Steve Jobs, The Lost Interview: https://tv.apple.com/us/movie/steve-jobs-the-lost-interview/umc.cmc.493j4pff9l0e7b6lbca47x2j8
  

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Where to find SVPG:

• SVPG’s new book, TRANSFORMED: https://www.svpg.com/books/transformed-moving-to-the-product-operating-model/

• Other books: https://www.svpg.com/books/

• Articles: https://www.svpg.com/articles/

• Workshops: https://www.svpg.com/

• Videos: https://www.svpg.com/videos/

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Where to find Christian Idiodi:

• LinkedIn: https://www.linkedin.com/in/cidiodi/

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Where to find Marty Cagan:

• LinkedIn: https://www.linkedin.com/in/cagan/

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Disclaimer:

While this podcast is named “Product Therapy”, it is not hosted by licensed therapists or mental health professionals, and it is in no way a substitute for professional mental health services. We recognize the importance of mental well-being and encourage anyone facing personal difficulties to seek support from qualified professionals. See: https://findahelpline.com/