• Gearing Product and GTM I Björn W. Schäfer - Founder @Rowing8

  • Mar 8 2024
  • Length: 44 mins
  • Podcast

Gearing Product and GTM I Björn W. Schäfer - Founder @Rowing8 By cover art

Gearing Product and GTM I Björn W. Schäfer - Founder @Rowing8

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  • Summary

  • In this episode Alexander and Björn talk about strategies for building and scaling start-ups. They emphasise simplicity, transparency and data-driven decision-making. Björn gives insights into successful startups and emphasises factors such as deep market knowledge, transparency, ownership and tracking implementation. They emphasise the importance of establishing a feedback loop between product and go-to-market teams and using real customer data. Overall, their discussion offers valuable insight into strategic considerations for startup growth.

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    Questions ?

    Alex:

    alexander@sellabl.co

    Alex´s LinkedIn


    Björn:

    Björn´s LinkedIn

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    00:00 - 04:43 Introduction

    04:43 - 08:03 Transparency and Decision-Making

    08:03 - 12:30 Leveraging Real Customer Data

    12:30 - 16:58 Deep Market Knowledge

    16:58 - 21:15 Simplifying Decision-Making

    21:15 - 24:27 Identifying Market Needs and Prioritizing Features

    24:45 - 30:23 Lean Approaches and the Role of AI in Startups

    30:23 - 36:11 Building Effective Feedback Loops between Product and Go-To-Market



    36:11 - 44:06 Exemplifying Success: Lessons from High-Performing Startups


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