Summary Tim Rood, co-founder of Impact Capitol DC, discusses his product called Alfred, which uses generative AI to provide real estate and mortgage professionals with valuable insights and content.

Alfred can generate newsletters, answer questions, and provide market analysis. Rood highlights the potential use cases for loan officers, such as sourcing referral relationships and helping clients find affordable housing options.

He also emphasizes the importance of staying informed in the industry and the value of having a tool like Alfred to streamline the process.

Rood mentions the possibility of integrating Alfred into loan officer portals and providing customers with access to the platform. Takeaways Alfred, powered by generative AI, is a valuable tool for real estate and mortgage professionals

Loan officers can use Alfred to source referral relationships and create content for their clients

Alfred can provide market analysis, answer questions, and generate newsletters

Staying informed in the industry is crucial, and Alfred helps streamline the process

Integrating Alfred into loan officer portals and providing customers with access can enhance the customer experience Chapters 00:00 Introduction and Background 06:31 The Birth of Alfred 12:12 Expanding Housing Options with Alfred 15:30 Empowering Loan Officers with Alfred

Summary

In this episode of FinTech Fridays, Brian Vieaux interviews Matt Marx, the founder of eVocalize.

They discuss eVocalize's journey and its mission to automate highly sophisticated, high-performance marketing programs for local businesses in the real estate and mortgage industries.

They explore the changing landscape of lead generation and the need for digital strategies.

Matt explains how eVocalize's platform helps loan officers build a community of prospective home buyers and leverage data to deliver the right content at the right time. The conversation highlights the scalability of eVocalize's platform for different sizes of originators.

Takeaways

• eVocalize aims to automate highly sophisticated, high-performance marketing programs for local businesses in the real estate and mortgage industries.
• Lead generation is changing, and eVocalize provides a solution for empowering the industry to generate their own leads and reduce reliance on third parties.
• eVocalize's platform allows loan officers to quickly and easily run marketing programs across various channels, leveraging data and automation.
• The scalability of eVocalize's platform makes it suitable for both large and small originators in the mortgage industry.

Chapters

00:00 Introduction

00:58 Matt's Journey and the Start of eVocalize

05:10 eVocalize's Traction in the Mortgage Industry

08:22 Lead Generation and the Changing Landscape

12:05 Understanding eVocalize's Marketing Programs

14:38 Use Case: Building a Community of Prospective Home Buyers

23:24 Scalability for Different Sizes of Originators

26:01 How to Connect with eVocalize

Episode Title: The Great POS Debate: Big POS vs. Other POS

Episode Overview:

Welcome back to Fintech Fridays, the podcast where we dive into all things fintech with a twist of humor! In this special episode, we bring you a hilarious yet insightful debate that pokes fun at the big players in the mortgage industry. Join our host Brian as he moderates a lively debate between two industry characters: "The Big POS Guy" and "The Other POS Guy."

Brian is joined by Matt and Jerry from Mortgage Automation Technologies, who have been making waves on LinkedIn with their entertaining and informative content. They share how their characters, Big POS Guy and Other POS Guy, came to life and have become beloved by their audience.

The debate kicks off with Big POS Guy and Other POS Guy tackling questions about their point-of-sale systems, data security, customer support, and scalability. Big POS Guy touts innovative features and customer-centric policies, while Other POS Guy humorously defends his old-school methods and long-term contracts.

As the debate unfolds, the characters take playful jabs at each other, revealing the quirks and pitfalls of larger technology companies in the mortgage industry. It's a battle of wit, charm, and a fair share of cheeky commentary.

Whether you're a mortgage professional, a fintech enthusiast, or just in need of a good laugh, this episode has something for you. So tune in, cast your vote on who won the debate, and enjoy the banter between Big POS Guy and Other POS Guy on this unforgettable episode of Fintech Fridays!

Tune in on LinkedIn, Spotify, YouTube, or wherever you get your podcast episodes. Don't forget to follow Mortgage Automation Technologies on LinkedIn to keep up with Matt and Jerry's latest antics.