• Ep.21-Jump Series: Product development/pitch strategy for beauty retailers

  • Apr 18 2024
  • Length: 17 mins
  • Podcast

Ep.21-Jump Series: Product development/pitch strategy for beauty retailers By cover art

Ep.21-Jump Series: Product development/pitch strategy for beauty retailers

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  • Summary

  • In this episode of Jump Series, Rohit Banota shares a 4-point checklist to develop products or pitch those products to beauty retailers along with a matrix beauty brands can use to create their custom goals and strategy for a beauty retailer.

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    Timestamps and Key Insights


    02:03.8-4-point checklist to pitch products to a beauty buyer

    03:34.2-Product Category-Ingredients matrix to come up with a product development/pitch strategy for a retailer's category

    05:55.5-Best selling products-best selling ingredients quadrant

    07:58.4-Best selling product category-new ingredients

    10:10.4-New product category-best selling ingredients

    12:12.0-New product category-new ingredients


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    for finding out how ready is your beauty brand for profitable growth

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