• Business FOMO - Follow Your Competitor's Marketing Strategy
    Jul 27 2019

    There was a major case of business FOMO that happened this month. What's FOMO? Fear Of Missing Out. On Prime Day this year, Amazon promoted their two-day exclusive sale extravaganza everywhere.

    But some retailers are getting in on the Prime Day fun. They've discovered that instead of missing out on sales, they can get in on the fun too.

    Let's talk about jumping on the bandwagon with your business competitors. Is it a good idea to follow them, or should you ignore the business FOMO?

    You can gain attention and add more people to your audience when you take advantage of your competitor's business activities. By doing this, you can increase your audience.  Get exposed to new people who may not have heard of you before, and gain new followers that could become your customer.

    Got something to say about this topic? Go to https://terryjohnsononline.com/podcast and leave your two cents.

    Follow me on Instagram at @terryjohnsononline


    --- Support this podcast: https://podcasters.spotify.com/pod/show/terryjohnsononline/support
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    32 mins
  • Getting That Business Wake-Up Call When Social Media Is Down
    Apr 19 2019

    Plenty of people received a big wake up call when Facebook and Instagram went dark recently. 

    What do you do when Facebook is your business? Nothing, unless you have a backup plan.

    Let's talk about the dangers of relying on one tool to run your marketing strategy. 

    What can you do when the main connection to your audience is broken? 

    Where can you go to reach them?

    When is the right time to make these changes?

    Why you should care about where you conduct business online?

    All questions will be answered in this episode.

    Leave your comments here: https://terryjohnsononline.com/podcast

    --- Support this podcast: https://podcasters.spotify.com/pod/show/terryjohnsononline/support
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    29 mins
  • What Do Your Followers Want?
    Mar 19 2018
    My thoughts about a panel discussion on social media and your followers from the 2018 SXSW Conference in Austin, TX. Focus on your followers and their needs for success on social media. --- Support this podcast: https://podcasters.spotify.com/pod/show/terryjohnsononline/support
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    24 mins
  • Get started now!⏳
    Feb 24 2018
    --- Support this podcast: https://podcasters.spotify.com/pod/show/terryjohnsononline/support
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    4 mins
  • The Power of Live! 🔌📸⚡️
    Feb 24 2018
    --- Support this podcast: https://podcasters.spotify.com/pod/show/terryjohnsononline/support
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    1 min
  • Net Neutrality - The After Party🎉
    Feb 24 2018
    --- Support this podcast: https://podcasters.spotify.com/pod/show/terryjohnsononline/support
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    8 mins
  • Anchor Has Upped The Game For Podcasters
    Feb 23 2018
    The One Where I Go Live On Facebook And Record A Episode For My Podcast On Anchor. It's time to use Anchor as your podcasting tool of choice. No more excuses and no more self-imposed roadblocks to starting a podcast for your business. --- Support this podcast: https://podcasters.spotify.com/pod/show/terryjohnsononline/support
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    18 mins
  • Wow, Anchor 3.0! 😲😎🏎
    Feb 22 2018
    Anchor has a major update today. I'm ready to take it for a test run 🏎 --- Support this podcast: https://podcasters.spotify.com/pod/show/terryjohnsononline/support
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    2 mins