• CAC Ratio - An Under Utilized SaaS Metric

  • Apr 2 2024
  • Length: 24 mins
  • Podcast

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CAC Ratio - An Under Utilized SaaS Metric

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  • Summary

  • This is a replay of one of the most popular SaaS Talk episodes (#5) published in season #1. Dave "CAC" Kellogg and Ray "Growth" Rike dive deep into all things Customer Acquisition Cost (CAC) including the CAC Ratio.

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