"The master's tools will not dismantle the master's house."

In this conversation, the Award-winning founder of anti-racist brand consultancy Brand by Me Collette Philip shares her journey from a shy and ambitious young girl to a confident leader who challenges systemic racism and injustice. She discusses her transformation in secondary school, overcoming bullying, and finding her voice.

Collette also reflects on her love for creativity and the advertising industry, navigating the challenges of being a black woman in a predominantly white industry. She emphasizes the importance of unlearning and relearning in the face of systemic racism and the need to embrace agency and courage to make transformative changes.

In this conversation, Collette Philip discusses why diversity and inclusion (DI) is insufficient to drive real organisational change. She explains that DI was born out of and comes from the same oppressive corporate structures that uphold systems of oppression.

Collette emphasizes the need for social justice and anti-oppressive tools, such as anti-racism and anti-oppression work, to deliver systemic change. She also highlights the importance of organizations being willing to burn down the existing system and start anew to create real change.

Takeaways

• Overcoming shyness and finding one's voice is a transformative journey that can shape one's leadership style.

• The advertising industry has historically been racist and has limited opportunities for black women to advance in creative roles.

• Creative outlets are essential for maintaining a fresh perspective and tapping into different parts of the brain.

• Unlearning and relearning are necessary to challenge systemic racism and take ownership of one's creativity and leadership.

• Courage and agency are key in making transformative changes and stepping outside of one's comfort zone.

• Diversity and inclusion (DI) is insufficient to drive real organisational change.

• DEI was born out of and comes from the same oppressive corporate structures that uphold systems of oppression.

• Social justice anti-oppressive tools, such as anti-racism and anti-oppression work, are needed to deliver systemic change.

• Organisations must be willing to tear down the existing system and start anew in order to create real change.

Connect with Collette Philip

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• Collette Philip

Connect with Me

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• Email: hello@mindsetshift.co.uk