• 24. Leveraging Loyalty: How brands and retailers are using digital channels to grow consumer activation and engagement

  • Aug 25 2021
  • Length: 20 mins
  • Podcast
24. Leveraging Loyalty: How brands and retailers are using digital channels to grow consumer activation and engagement By cover art

24. Leveraging Loyalty: How brands and retailers are using digital channels to grow consumer activation and engagement

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  • Summary

  • Loyalty programs have become a major focus amongst convenience retailers and CPG manufacturers as tools for communication and drivers for engagement. In this week’s episode, Greg Crow and James Meara break down the benefits of offering loyalty programs, as well as how to use these opportunities to make a compelling consumer experience.

    Hosted by:

    Greg Crow, EVP Product at Koupon 

     

    Get in touch: 

    Greg Crow: https://www.linkedin.com/in/crowgreg/ 

    Koupon: https://go.koupon.com/get-in-touch  
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