What Should We Do?

How to Win Clients, Double Profit & Grow Your Home Service Sales

By: Joe Crisara

Narrated by: Joe Crisara

Length: 9 hrs and 50 mins

Publisher's summary

Feeling stuck in a low-revenue and frustrated customer cycle? Break free from conflict and learn how to make everyone walk away happy.

Unsure how to differentiate yourself in a busy market without slashing profits? Worried weak sales skills will doom your small business efforts? Need to generate higher ticket averages and fewer callbacks?

Joe Crisara was once a struggling home service contractor. He’s now a worldwide educator, entrepreneur, and author who is inspiring everyone from startup managers to Fortune 1000 companies with his unique process. And now he’s ready to reveal his trusted playbook to help you double your income while staying confident in your ethics.

What Should We Do? is a down-to-earth primer on persuasion, selling, presentation, and closing. Full of boots-on-the-ground anecdotes and eye-opening insights, it offers a principle-centered system that helps everybody come out on top. And by following Uncle Joe’s passionate coaching, you’ll soon be seeing successes beyond your wildest imagination.

You’ll discover:

• An honest, step-by-step sales approach that ensures small businesses thrive
• How operating with integrity can lead to growing profits and increased value
• Easy-to-digest summaries that help keep your company on an upward trajectory
• Sample dialogues between contractors and clients so you can go into every situation with confidence
• The key question you need to be asking, tons of downloadable bonus tools, and much, much more!

What Should We Do? is the definitive field guide for anyone managing a blue-collar business. If you like actionable advice, authentic examples, and conversational guidance, then you’ll love Joe Crisara’s must-have manual.

Buy What Should We Do? to map out your next steps today!

©2024 Joe Crisara (P)2024 Joe Crisara

Critic reviews

“From $471,000 of debt to completely debt-free within five years, Joe Crisara has achieved success he never dreamed possible by applying timeless success principles. He knows how to make others succeed by magnifying their income as service providers.” – Jack Canfield, International Best-selling Author of The Success PrinciplesTM

"For every home service salesperson competing on price: you've got to read this book. In just the first few pages you'll get paradigm shifts that can change the trajectory of your life." – Amanda Holmes, Keynote Speaker, Co-author of the Bestseller, The Ultimate Sales Machine

“Joe understands how to transform home service professionals into respected sales leaders who master the customer experience.” - Jeb Blount, Founder and CEO of Sales Gravy, Keynote Speaker, Author of Fanatical Prospecting

Must listen!

I don’t write reviews, this is a must listen while driving in my truck. I’ve learned so much that I’ve been able to immediately put into action on the next call. I’m on my 2nd listen and am hearing stuff I missed the first time around. Just asking “what should we do” after I present the estimate with options has already improved my closing ratio and average ticket. Money well spent!

Invest in Yourself!

Do you want to bring your business to the next level? What Should We Do is a great introduction to the mind of Uncle Joe and the Pure Motive Sales approach. You don’t have to be in Home Service Sales to get something out of this book! I used lines out of this book verbatim just hours after listening to it and was locking up larger sales and more consistently. This is a fantastic way to build the level of trust you have with your customers and continue to build great opportunities for yourself and company. All home service sales guys should read it, or don’t. I don’t mind earning the business myself.

Give options

Giving options and point them into options that you make for them will improve your sales

This is a must listen to for any sales person!

This book is very good and has really good sales information for any professional who is in the service industry.

I follow Joe Crisara on facebook and see his tips and advice, He always gives really good information. I am also a member of his Service MVP group.

I was really execited about reading this book and I am really impressed witht he content. He has gold nuggets all threw the book. I highly recommend this book! I also bought a book on Amazon.

By the way, Joe.. You did a very good job writing this book and congratulations on the book.

Uncle Joe For President

2009 I was making 60k in a failing economy back in Michigan and barely making my rent. I moved out west to take a chance on myself and my career. 2010-2015 were good years, my wife and I bought a house and had 3 beautiful kids. In 2016 I met Uncle Joe and my life changed right away. I attended a Total Emersion Sales Summit in California and my view of sales changed forever. At the time, I was just a maintenance tech, learning the trade. This class propelled me years ahead of where I should have been. Since then I've sold over 20M in HVAC repair/replacement. I've also helped other techs and CA's to sell almost the same. I remember calling Uncle Joe on the phone and questioning some of his techniques and he promptly put me back on track for success. Since 2016 we've purchased our dream house on a lake and traveled the US. I love providing my customers with solutions using Pure Motives and will be eternally grateful! Thanks Uncle Joe!

World class customer service at every level.

best book out for the in home service industry thank you for your guidance Uncle Joe!

The Best Of The Best

I love all aspects of sales and the details that it takes to be the best in your industry. Joe teaches you the script, the timing to use it, and the logic behind how to get pure motive sales. With this process you will have happy customers and much larger average ticket sales. Thanks Uncle Joe

what should we do

joe you crushed it this is the best sales book for service providers !
pure motive sales !