The Content Marketing Handbook
How to Double the Results of Your Marketing Campaigns
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The Content Marketing Handbook
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Narrado por:
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Barry Abrams
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De:
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Robert W. Bly
Acerca de esta escucha
The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulates interest, and ultimately gets more orders for what they are selling. Listeners will learn how to:
- Create A-level content that gets noticed, gets read, and eliminates "content pollution"
- Overcome the biggest weakness of content marketing
- Double marketing response rates by adding lead magnets, bonus reports, and other free content offers
- Use content to build brands, enhance reputations, and stand out from the competition
- Plan, execute, and measure content marketing in a multichannel environment
- Know when to stop giving away content and start asking for the orders
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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
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5 out of 5 stars
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Great advice
- De Juan Jesus en 03-23-21
De: Joseph Sugarman
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AI-Powered Social Media Marketing 2025
- Cutting-Edge Strategies to Boost Engagement and Make Money Online with Facebook, YouTube, Instagram, X, TikTok, SEO, and More
- De: Jason P Anderson
- Narrado por: Tom Brooks
- Duración: 6 h y 10 m
- Versión completa
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General4 out of 5 stars 68
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Narración:4 out of 5 stars 51
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Historia3.5 out of 5 stars 51
Explore the revolutionary impact of AI on social media marketing and discover key trends that are shaping the future. From automating content creation and audience engagement to optimizing advertising strategies, this resource provides actionable insights to elevate your marketing game. Understand why integrating AI is crucial for generating income online and learn how businesses and creators are monetizing their social platforms effectively. Discover essential AI tools designed to streamline your marketing efforts, enhance customer engagement, and analyze performance metrics.
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5 out of 5 stars
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Perfect for Growing a Brand
- De Julianne Aranda en 02-04-25
De: Jason P Anderson
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The YouTube Formula
- How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue
- De: Derral Eves, "Mr. Beast" Jimmy Donaldson - foreword
- Narrado por: Derral Eves, Tom Parks
- Duración: 10 h y 3 m
- Versión completa
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General4.5 out of 5 stars 520
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Narración:4.5 out of 5 stars 437
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Historia4.5 out of 5 stars 434
Derral Eves has generated over 60 billion views on YouTube and helped channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what listeners can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.
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2 out of 5 stars
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Every insight but how to make quality content
- De Jeff Harper en 09-09-22
De: Derral Eves, y otros
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Sell!
- The Way Your Customers Want to Buy
- De: Dale Carnegie & Associates
- Narrado por: Dan Strutzel
- Duración: 5 h y 10 m
- Versión completa
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General5 out of 5 stars 39
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Narración:5 out of 5 stars 36
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Historia5 out of 5 stars 36
What do How to Win Friends and Influence People and Sell! have in common (other than Dale Carnegie)? They're both based on the premise that relationships are what matter. In this age where media is social and funding is raised by crowds, the sales cycle has permanently changed. It's no longer enough to know your product, nor always appropriate to challenge your customer's thinking based on your online research. In Sell!: The Way Your Customers Want to Buy, Dale Carnegie & Associates reveal the real modern sales cycle.
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5 out of 5 stars
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Awesome story!
- De SmartSysta en 06-07-23
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Growth Hacker Marketing
- A Primer on the Future of PR, Marketing, and Advertising
- De: Ryan Holiday
- Narrado por: Ryan Holiday
- Duración: 2 h y 17 m
- Versión completa
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General4.5 out of 5 stars 1,931
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Narración:4.5 out of 5 stars 1,599
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Historia4.5 out of 5 stars 1,595
Best-selling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you're responsible for building awareness and buzz for a product or service, this is your road map.
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4 out of 5 stars
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An introduction. NOT a how to.
- De sabri sivan en 01-30-15
De: Ryan Holiday
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The 10X Mentor
- De: Grant Cardone
- Narrado por: Grant Cardone
- Duración: 11 h y 37 m
- Grabación Original
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General5 out of 5 stars 1,841
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Narración:5 out of 5 stars 1,640
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Historia5 out of 5 stars 1,634
In The 10X Mentor, available exclusively in audio via Audible, Grant Cardone—business titan, entrepreneur, real estate mogul, New York Times best-selling author, thought leader, philanthropist, and founder of the 10X Growth Conference—takes listeners underwing to teach them the fundamentals of his success, and not just modest success: We’re talking 10X success.
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1 out of 5 stars
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Less is More...Sometimes
- De Amazon Customer en 06-21-22
De: Grant Cardone
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The Secrets of Closing the Sale
- Included Bonus: Selling with Emotional Logic
- De: Zig Ziglar, Tom Ziglar
- Narrado por: Zig Ziglar, Tom Ziglar
- Duración: 17 h y 1 m
- Grabación Original
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General5 out of 5 stars 2,074
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Narración:5 out of 5 stars 1,792
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Historia5 out of 5 stars 1,780
Zig shares tips and techniques from his vast wealth of sales experience. His insights will prove to you over and over why this is the definitive how-to sales program. This powerful series of 12 timeless sales sessions will help you close more sales today as you build a career for tomorrow!
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5 out of 5 stars
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Zig Ziglar debunks all the myths holding you back from closing the sale
- De Steph Earley en 08-01-16
De: Zig Ziglar, y otros
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No B.S. Sales Success in the New Economy
- De: Dan S. Kennedy
- Narrado por: Joe Pardavila
- Duración: 7 h y 40 m
- Versión completa
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General4.5 out of 5 stars 25
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Narración:4.5 out of 5 stars 18
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Historia4.5 out of 5 stars 17
In the new economy, only a select few will gain and keep membership in the elite sales fraternity enjoying the top incomes, the greatest security, the most independence and power, and the highest status. And, who better to show you how to get in than millionaire-maker Dan Kennedy.
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1 out of 5 stars
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terrible narration
- De Fred en 09-20-21
De: Dan S. Kennedy
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The New Rules of Marketing and PR (8th Edition)
- How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
- De: David Meerman Scott
- Narrado por: Stephen Bowlby, David Meerman Scott
- Duración: 16 h y 51 m
- Versión completa
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General4.5 out of 5 stars 14
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Narración:5 out of 5 stars 10
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Historia4.5 out of 5 stars 10
The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of.
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5 out of 5 stars
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Nuts and bolt of marketing
- De Jim H en 11-01-22
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Marketing 6.0
- The Future Is Immersive
- De: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrado por: Graham Rowat
- Duración: 5 h y 40 m
- Versión completa
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General3.5 out of 5 stars 5
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Narración:4 out of 5 stars 5
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Historia3.5 out of 5 stars 5
In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.
De: Philip Kotler, y otros
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Business Made Simple
- 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More
- De: Donald Miller
- Narrado por: Donald Miller
- Duración: 6 h y 55 m
- Versión completa
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General4.5 out of 5 stars 403
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Narración:4.5 out of 5 stars 314
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Historia4.5 out of 5 stars 310
It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
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3 out of 5 stars
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Good content, but hated the constant sell
- De Pablo Alejo en 01-22-21
De: Donald Miller
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YouTube Channels for Dummies (2nd Edition)
- De: Rob Ciampa, Theresa Go, Matt Ciampa, y otros
- Narrado por: Jonathan Yen
- Duración: 13 h y 51 m
- Versión completa
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General4 out of 5 stars 20
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Narración:4 out of 5 stars 16
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Historia4 out of 5 stars 16
YouTube has the eyes and ears of two billion monthly users. YouTube Channels for Dummies, 2nd Edition offers proven steps to attracting a chunk of those billions to your personal or business channel. This updated guide offers insight from a quartet of YouTube channel content creators, managers, marketers, and analysts as they share the secrets of creating great content, building an audience, and interacting with your viewers.
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5 out of 5 stars
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Well worth the time spent listening
- De Jonathan McGovern en 11-09-23
De: Rob Ciampa, y otros
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Crushing It!
- How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
- De: Gary Vaynerchuk
- Narrado por: Gary Vaynerchuk, Rich Roll, Amy Schmittauer
- Duración: 8 h y 2 m
- Versión completa
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General4.5 out of 5 stars 14,239
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Narración:4.5 out of 5 stars 12,403
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Historia4.5 out of 5 stars 12,332
Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.
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3 out of 5 stars
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85% fluff and 15% value.
- De Michael Bowie en 04-09-18
De: Gary Vaynerchuk
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Jab, Jab, Jab, Right Hook
- How to Tell Your Story in a Noisy Social World
- De: Gary Vaynerchuk
- Narrado por: John Hopkinson
- Duración: 5 h y 41 m
- Versión completa
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General4.5 out of 5 stars 47
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Narración:4.5 out of 5 stars 44
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Historia4.5 out of 5 stars 44
New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of "Crush It!" and "The Thank You Economy" with a fresh spin, "Jab, Jab, Jab, Right Hook" is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the "right hook"—their next sale or campaign that's going to knock out the competition.
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2 out of 5 stars
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Deceptively outdated, don’t waste time or money
- De Tim en 12-05-23
De: Gary Vaynerchuk
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Fooled by Randomness
- The Hidden Role of Chance in Life and in the Markets
- De: Nassim Nicholas Taleb
- Narrado por: Sean Pratt
- Duración: 10 h y 3 m
- Versión completa
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General4.5 out of 5 stars 5,918
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Narración:4.5 out of 5 stars 4,577
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Historia4.5 out of 5 stars 4,555
This audiobook is about luck, or more precisely, how we perceive and deal with luck in life and business. It is already a landmark work, and its title has entered our vocabulary. In its second edition, Fooled by Randomness is now a cornerstone for anyone interested in random outcomes.
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4 out of 5 stars
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Pass on this one and read The Black Swan
- De Wade T. Brooks en 06-25-12
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- De: Allan Dib
- Narrado por: Joel Richards
- Duración: 6 h y 31 m
- Versión completa
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General5 out of 5 stars 5,142
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Narración:5 out of 5 stars 4,427
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Historia5 out of 5 stars 4,372
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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1 out of 5 stars
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You Need to buy Book to get key info
- De Rosie's mom en 10-23-18
De: Allan Dib
Lo que los oyentes dicen sobre The Content Marketing Handbook
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Dave Puckett
- 10-25-21
Content Marketing Handbook - An Evergreen Manual
This handbook proves content marketing is a never-changing promotional tool that was successful 100 years ago, and it just as successful today. This covers how content marketing was achieved years ago and how it is currently being done. A great guide for anyone who wants to use content marketing to succeed in their business. Great teaching.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- Tyree Thomas Jr
- 01-29-23
Content Marketing Strategies for Success
I love every Chapter of this Audio Book and I will excitedly implement every strategy. The information contained inside is explained in simplicity.
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Total3 out of 5 stars
- Jerome A Brown
- 03-16-20
I don't like the narrator.
I am tired.of buying audible programs that have people with speech impediments as narrators. I expect a professional speaker. I have bought Bob Bly's books ( real books) before and they were excellent.
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esto le resultó útil a 5 personas