The Content Marketing Handbook
How to Double the Results of Your Marketing Campaigns
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The Content Marketing Handbook
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Narrated by:
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Barry Abrams
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By:
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Robert W. Bly
About this listen
The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulates interest, and ultimately gets more orders for what they are selling. Listeners will learn how to:
- Create A-level content that gets noticed, gets read, and eliminates "content pollution"
- Overcome the biggest weakness of content marketing
- Double marketing response rates by adding lead magnets, bonus reports, and other free content offers
- Use content to build brands, enhance reputations, and stand out from the competition
- Plan, execute, and measure content marketing in a multichannel environment
- Know when to stop giving away content and start asking for the orders
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- By: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrated by: Graham Rowat
- Length: 5 hrs and 40 mins
- Unabridged
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Overall3.5 out of 5 stars 5
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Performance4 out of 5 stars 5
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Story3.5 out of 5 stars 5
In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.
By: Philip Kotler, and others
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Expert Secrets
- The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice
- By: Russell Brunson, Robert T. Kiyosaki - foreword
- Narrated by: Hank Bannister
- Length: 6 hrs and 11 mins
- Unabridged
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Overall4.5 out of 5 stars 1,825
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Performance5 out of 5 stars 1,610
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Story4.5 out of 5 stars 1,601
Your message has the ability to change someone's life. The impact that the right message can have on someone at the right time in their life is immeasurable. It could help to save marriages, repair families, change someone's health, grow a company, or more... But only if you know how to get it into the hands of the people whose lives you have been called to change. Expert Secrets will put your message into the hands of people who need it.
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5 out of 5 stars
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Most Impactful book read since Rich Dad Poor Dad
- By Dan on 10-09-18
By: Russell Brunson, and others
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Epic Content Marketing
- How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
- By: Joe Pulizzi
- Narrated by: Joe Pulizzi
- Length: 8 hrs and 34 mins
- Unabridged
-
Overall4.5 out of 5 stars 588
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Performance4.5 out of 5 stars 501
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Story4.5 out of 5 stars 502
How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to.
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5 out of 5 stars
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I Should Have Started With This One...
- By Chris Derochie on 07-30-14
By: Joe Pulizzi
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Sell!
- The Way Your Customers Want to Buy
- By: Dale Carnegie & Associates
- Narrated by: Dan Strutzel
- Length: 5 hrs and 10 mins
- Unabridged
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Overall5 out of 5 stars 39
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Performance5 out of 5 stars 36
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Story5 out of 5 stars 36
What do How to Win Friends and Influence People and Sell! have in common (other than Dale Carnegie)? They're both based on the premise that relationships are what matter. In this age where media is social and funding is raised by crowds, the sales cycle has permanently changed. It's no longer enough to know your product, nor always appropriate to challenge your customer's thinking based on your online research. In Sell!: The Way Your Customers Want to Buy, Dale Carnegie & Associates reveal the real modern sales cycle.
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5 out of 5 stars
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Awesome story!
- By SmartSysta on 06-07-23
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The YouTube Formula
- How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue
- By: Derral Eves, "Mr. Beast" Jimmy Donaldson - foreword
- Narrated by: Derral Eves, Tom Parks
- Length: 10 hrs and 3 mins
- Unabridged
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Overall4.5 out of 5 stars 523
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Performance4.5 out of 5 stars 439
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Story4.5 out of 5 stars 436
Derral Eves has generated over 60 billion views on YouTube and helped channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what listeners can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.
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2 out of 5 stars
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Every insight but how to make quality content
- By Jeff Harper on 09-09-22
By: Derral Eves, and others
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No B.S. Sales Success in the New Economy
- By: Dan S. Kennedy
- Narrated by: Joe Pardavila
- Length: 7 hrs and 40 mins
- Unabridged
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Overall4.5 out of 5 stars 26
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Performance4.5 out of 5 stars 19
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Story4.5 out of 5 stars 18
In the new economy, only a select few will gain and keep membership in the elite sales fraternity enjoying the top incomes, the greatest security, the most independence and power, and the highest status. And, who better to show you how to get in than millionaire-maker Dan Kennedy.
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1 out of 5 stars
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terrible narration
- By Fred on 09-20-21
By: Dan S. Kennedy
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AI-Powered Social Media Marketing 2025
- Cutting-Edge Strategies to Boost Engagement and Make Money Online with Facebook, YouTube, Instagram, X, TikTok, SEO, and More
- By: Jason P Anderson
- Narrated by: Tom Brooks
- Length: 6 hrs and 10 mins
- Unabridged
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Overall4 out of 5 stars 68
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Performance4 out of 5 stars 51
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Story3.5 out of 5 stars 51
Explore the revolutionary impact of AI on social media marketing and discover key trends that are shaping the future. From automating content creation and audience engagement to optimizing advertising strategies, this resource provides actionable insights to elevate your marketing game. Understand why integrating AI is crucial for generating income online and learn how businesses and creators are monetizing their social platforms effectively. Discover essential AI tools designed to streamline your marketing efforts, enhance customer engagement, and analyze performance metrics.
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5 out of 5 stars
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Perfect for Growing a Brand
- By Julianne Aranda on 02-04-25
By: Jason P Anderson
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The New Rules of Marketing and PR (8th Edition)
- How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
- By: David Meerman Scott
- Narrated by: Stephen Bowlby, David Meerman Scott
- Length: 16 hrs and 51 mins
- Unabridged
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Overall4.5 out of 5 stars 14
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Performance5 out of 5 stars 10
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Story4.5 out of 5 stars 10
The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of.
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5 out of 5 stars
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Nuts and bolt of marketing
- By Jim H on 11-01-22
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The Secrets of Closing the Sale
- Included Bonus: Selling with Emotional Logic
- By: Zig Ziglar, Tom Ziglar
- Narrated by: Zig Ziglar, Tom Ziglar
- Length: 17 hrs and 1 min
- Original Recording
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Overall5 out of 5 stars 2,074
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Performance5 out of 5 stars 1,792
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Story5 out of 5 stars 1,780
Zig shares tips and techniques from his vast wealth of sales experience. His insights will prove to you over and over why this is the definitive how-to sales program. This powerful series of 12 timeless sales sessions will help you close more sales today as you build a career for tomorrow!
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5 out of 5 stars
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Zig Ziglar debunks all the myths holding you back from closing the sale
- By Steph Earley on 08-01-16
By: Zig Ziglar, and others
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The 10X Mentor
- By: Grant Cardone
- Narrated by: Grant Cardone
- Length: 11 hrs and 37 mins
- Original Recording
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Overall5 out of 5 stars 1,853
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Performance5 out of 5 stars 1,651
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Story5 out of 5 stars 1,645
In The 10X Mentor, available exclusively in audio via Audible, Grant Cardone—business titan, entrepreneur, real estate mogul, New York Times best-selling author, thought leader, philanthropist, and founder of the 10X Growth Conference—takes listeners underwing to teach them the fundamentals of his success, and not just modest success: We’re talking 10X success.
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1 out of 5 stars
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Less is More...Sometimes
- By Amazon Customer on 06-21-22
By: Grant Cardone
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Crushing It!
- How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
- By: Gary Vaynerchuk
- Narrated by: Gary Vaynerchuk, Rich Roll, Amy Schmittauer
- Length: 8 hrs and 2 mins
- Unabridged
-
Overall4.5 out of 5 stars 14,242
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Performance4.5 out of 5 stars 12,405
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Story4.5 out of 5 stars 12,334
Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.
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3 out of 5 stars
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85% fluff and 15% value.
- By Michael Bowie on 04-09-18
By: Gary Vaynerchuk
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Business Made Simple
- 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More
- By: Donald Miller
- Narrated by: Donald Miller
- Length: 6 hrs and 55 mins
- Unabridged
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Overall4.5 out of 5 stars 403
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Performance4.5 out of 5 stars 314
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Story4.5 out of 5 stars 310
It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
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3 out of 5 stars
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Good content, but hated the constant sell
- By Pablo Alejo on 01-22-21
By: Donald Miller
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Fooled by Randomness
- The Hidden Role of Chance in Life and in the Markets
- By: Nassim Nicholas Taleb
- Narrated by: Sean Pratt
- Length: 10 hrs and 3 mins
- Unabridged
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Overall4.5 out of 5 stars 5,930
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Performance4.5 out of 5 stars 4,588
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Story4.5 out of 5 stars 4,566
This audiobook is about luck, or more precisely, how we perceive and deal with luck in life and business. It is already a landmark work, and its title has entered our vocabulary. In its second edition, Fooled by Randomness is now a cornerstone for anyone interested in random outcomes.
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4 out of 5 stars
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Pass on this one and read The Black Swan
- By Wade T. Brooks on 06-25-12
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The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- By: Allan Dib
- Narrated by: Joel Richards
- Length: 6 hrs and 31 mins
- Unabridged
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Overall5 out of 5 stars 5,146
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Performance5 out of 5 stars 4,431
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Story5 out of 5 stars 4,376
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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1 out of 5 stars
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
By: Allan Dib
Content Marketing Handbook - An Evergreen Manual
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Content Marketing Strategies for Success
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I don't like the narrator.
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