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Publisher's Summary

Be honest, are you running your dojo like a business person? Or are you just holding the keys to the building and nearly everything else feels out of your control? Martial Arts triple-world-title holder and entrepreneur Gordon Burcham is finally sharing his insider secrets that led his MA school to become one of the leading dojos in the UK. 

Combining his personal MA journey and business acumen, he is pulling no punches in this straightforward guide. The Business of Martial Arts is second-to-none and lays out the exact methods he used to achieve his incredible success. As he nears a quarter of a century of experience, Gordon's candid advice is respected by many in the industry. His journey from struggle to success on the mats and in business makes him the ideal expert to guide you. With more than 20 years in the industry, he has learned to overcome the same problems that beset so many others in the Martial Arts industry. 

The first of its kind, this bible for MA businesses will help you forge a whole new approach to running your school. It's a detailed guide designed for MA school owners and aspiring owners, for anyone struggling or looking to uplevel their business. This audiobook shares powerful principles to help you get the success you want. For the first time, Burcham is sharing his techniques and proven strategies for running a successful dojo. Learn how to make the right decisions, take action, and get stuff done! So get it now, listen to it now, and, in his words, "Take action today to see results tomorrow!"

©2018 Gordon Burcham (P)2018 Gordon Burcham

What listeners say about The Business of Martial Arts

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Very Informative, It's just what I've been missing

Very Informative, It's just what I've been missing, I've searched a long time for the right way to run a Successful Martial Arts school, I Believe I have found it here in this book!!!

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wow love it thank you

Wow I can't believe it where this book has been getting it done thank you

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A waste of a credit

Common sense content, poor performance and way too self-congratulatory. I did not learn a thing.

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  • David Brown
  • 12-31-19

Stop me if you've heard this before ...

Amazon is currently reviewing my book review ... so here goes nothing!
The Business of Martial Arts is awsome. A wonderful tome of ideas and inspiration from a charistmatic coach and presenter. So, this the audio version of that excellent work and it provides another way to refresh and recap those inspiring business ideas for running your martial arts school. So, if you are a struggling school owner, do yourself a favour and buy the book, buy it now! Don't wait, Oh! And buy the audio book as well, cos you can never have 'too much of a good thing.'

You're welcome!

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    5 out of 5 stars
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  • Andy Rheeston
  • 12-31-19

Absolutely Awesome

I love this book, has taken me from having a club that is not organised to having a systems in place to ensure growth in student numbers and easily flowing procedures for new starters and people advancing in grades.

Really worth a listen.... it has helped me immeasurably.

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  • Dan Holloway
  • 12-30-19

great book for anyone wishing to learn

amazing book for anyone wishing to learn more about business or take theirs to the next level!

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  • Dc679
  • 12-30-19

A must for all martial arts school owners

Having read the book twice already the audio book is now on a loop in my car. Gordon has turned the mindset of many martial arts schools on their heads and revitalised some very old traditional school teachers. He has single handedly boosted classes from nothing but some very simple methods/tactics. But it's not what he says that helps the school oners. It's the way in which he delivers the ideas to us all. It's the encouragment, the faith, the positive persuasions that "it will work". It's cracking open the old mindset of the 80s and 90s and howing how resetting our structures gets results in todays market. Well done that man! 👏

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  • Amazon Customer
  • 08-10-19

Fantastic book

Highly recommended book thank you

Lots of items that we great food for thought,

Now to implement your teachings!

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  • shaun weir
  • 02-19-19

It's the real deal!

I put off reading this book to start, I guess my mind was just saying to me it will be another useless waste of paper. How wrong was I ! Gordon is the real deal the book is superb, easy to understand and full of fantastic advice, I owe this guy many a beer for helping me relight my fire and saving my from the self destruction of my owe ego, highly recommended.

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  • Anonymous User
  • 02-04-19

Great read

I got given this book by a friend when i opened my own Boxing and kickboxing gym
after reading this book it made me feel so positive and excited at what i could achieve with a little hard work

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  • MR M J Hudd
  • 10-15-18

A Blueprint For Success

There is much great information here, I have just listened to this audio for the 4th time now as each time it has given me new inspiration and ideas to bring into my martial art school.
Gordon has been there and made all the mistakes in the book so you don't have to.
If you want to grow your school, listen to this now!

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  • Paul Starkey
  • 08-27-18

The Book I had been looking for.

As a Martial Arts Instructor with a particular niche I had struggled to make the the standard business advice for martial arts business work for me.

This book covers every step needed to run a martial arts school. Most importantly the social media and class launch structure has worked wonders for me.

one of its biggest strengths is the fact Gordon is British as many a business Guru in MA is American and the culture difference means most information is useless.

Gordon explains everything very well and the story told throughout the book resonates with myself as I have been in similar situations.

I would recommend this audiobook and paperback to any MA instructor hoping to start teaching and improving other people's lives.


Paul.

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  • kieron
  • 07-03-18

Eye Opening and Inspirational

Gordon opens your eyes to the reality of operating a successful MA business. The structure is clearly laid out in a motivational manner designed to make you take action. Gordon's own reflection on his MA journey let's you know your not alone and your dream is possible with hard work and a solid plan of consistency.
I couldn't recommend this enough and have since purchased a hard copy and attended his workshop.

Listen to it, read it, take Action!