The Business of Martial Arts

Narrated by: Gordon Burcham
Length: 4 hrs and 38 mins
Categories: Business, Leadership
4.5 out of 5 stars (7 ratings)

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Publisher's Summary

Be honest, are you running your dojo like a business person? Or are you just holding the keys to the building and nearly everything else feels out of your control? Martial Arts triple-world-title holder and entrepreneur Gordon Burcham is finally sharing his insider secrets that led his MA school to become one of the leading dojos in the UK. 

Combining his personal MA journey and business acumen, he is pulling no punches in this straightforward guide. The Business of Martial Arts is second-to-none and lays out the exact methods he used to achieve his incredible success. As he nears a quarter of a century of experience, Gordon's candid advice is respected by many in the industry. His journey from struggle to success on the mats and in business makes him the ideal expert to guide you. With more than 20 years in the industry, he has learned to overcome the same problems that beset so many others in the Martial Arts industry. 

The first of its kind, this bible for MA businesses will help you forge a whole new approach to running your school. It's a detailed guide designed for MA school owners and aspiring owners, for anyone struggling or looking to uplevel their business. This audiobook shares powerful principles to help you get the success you want. For the first time, Burcham is sharing his techniques and proven strategies for running a successful dojo. Learn how to make the right decisions, take action, and get stuff done! So get it now, listen to it now, and, in his words, "Take action today to see results tomorrow!"

©2018 Gordon Burcham (P)2018 Gordon Burcham

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Very Informative, It's just what I've been missing

Very Informative, It's just what I've been missing, I've searched a long time for the right way to run a Successful Martial Arts school, I Believe I have found it here in this book!!!

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wow love it thank you

Wow I can't believe it where this book has been getting it done thank you

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A waste of a credit

Common sense content, poor performance and way too self-congratulatory. I did not learn a thing.

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  • R. Phelps
  • 04-27-18

How to build an ethical business AND make money!

I know Gordon Burcham personally and he is my coach so you could say I am biased, but this guy is a phenomenon! His story is amazing and engaging, he pretty much lost everything including his house in his attempt to build an ethical, high standard martial arts business. As coaches, we all want to develop and see our students grow in ability and confidence but we gotta eat!
Gordon shows you how you can grow your business, double, triple, quadruple your student base whilst not only maintaining your current high standards but growing on them too.
Read the book, listen to the audio, DO WHAT HE TEACHES and you will do all of this - how do I know? I have, 12 months ago I had 65 students, a level I had managed to maintain for 6 years. Now I have 166 and will have over 200 within the next 6 weeks, with Gordon's formula for success.

1 person found this helpful

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  • Miss R T KANE
  • 01-01-20

Amazing book

This is an amazing guide for any Martial Arts coach. I would highly reccomend this if you want to take your school into a more professional realm.

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  • Amazon Customer
  • 01-01-20

A Must for any Martial Arts Business

Gordon's energy is infectious, he is there to help and guide you with what has worked and what has not worked so that you do not waste time. making sure the systems are in place. Gordon is one in a million, always there to help.

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  • David Brown
  • 12-31-19

Stop me if you've heard this before ...

Amazon is currently reviewing my book review ... so here goes nothing!
The Business of Martial Arts is awsome. A wonderful tome of ideas and inspiration from a charistmatic coach and presenter. So, this the audio version of that excellent work and it provides another way to refresh and recap those inspiring business ideas for running your martial arts school. So, if you are a struggling school owner, do yourself a favour and buy the book, buy it now! Don't wait, Oh! And buy the audio book as well, cos you can never have 'too much of a good thing.'

You're welcome!

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  • Gary Matthews
  • 12-31-19

Bible for martial arts business

We are martial artists that love what we do but have no, or little idea of how to to run our passion as an ethical and sustainable business. Enter Gordon, this is the way forward.

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  • Eric
  • 12-31-19

Brilliant book!

Fantastic read and listen! Great for starting and growing your martial arts club up to the next level!

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  • Andy Rheeston
  • 12-31-19

Absolutely Awesome

I love this book, has taken me from having a club that is not organised to having a systems in place to ensure growth in student numbers and easily flowing procedures for new starters and people advancing in grades.

Really worth a listen.... it has helped me immeasurably.

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  • Mr S J Bushby
  • 12-31-19

Improve you buisness

If you want/ need growth in your martial arts school then Gordon experience and knowledge on everything from Facebook marketing, traditional marketing and running a successful school is second to none.
Without doubt if you apply Gordon’s advice your school WILL grow!

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  • Brad Hennessy
  • 12-30-19

Essential Tool For Martial Arts Business Owners!

Very insightful and easy to follow. An essential tool for martial arts school owners to help grow and scale their business!

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  • Dan Holloway
  • 12-30-19

great book for anyone wishing to learn

amazing book for anyone wishing to learn more about business or take theirs to the next level!