Will Young of Aerowave Technologies joins the show to dive into the importance of customer focus for business success. Discover how he expanded the company's product line to include safety and security solutions, positioning them for future growth, and why he believes that spending at least 40% of your time with clients is crucial for learning your industry. Young also highlights the value of staying adaptable to meet the evolving demands of customers. Join Rob Schulz and Will Young as they delve deeper into these topics and more on this episode of the Priorities and Lifestyle podcast.

"Our measurable is not revenue or EBITDA. Our measurable is lives connected." - Will Young

This week on Priorities Lifestyle:

• Understanding Customer Needs

• Finding and Closing on Aerowave: A Business Acquisition Journey

• The Allure of Entrepreneurial Mentorship

• Navigating Business Acquisitions During COVID

• Cash Flow Lifestyle vs. Expansion-Oriented Growth

• Direct Client Interaction for Business Growth

Our Favorite Quotes:

• "You need to spend at least 40% of your time selling and being in front of your clients. That's how you learn what you do and consistently delight your clients." - Will Young

• "With perseverance and hard work, success can be achieved in the business acquisition process." - Will Young

• "If you get people who are really good and like doing what you need them to do, you don't need to do it." - Will Young

About Rob Schulz and P&L Priorities & LIfestyle Podcast

The P&L: Priorities & Lifestyle Podcast is a show for business owners. In each episode, host and financial planner Rob Schulz sits down with business owners and the professionals that serve them to talk about business building, life, money — and the all-important transition out of the business, which inevitably happens to everyone who has ever founded a company. 

Email Rob at rob.schulz@schulzwealth.com with questions and comments, or to schedule a one-on-one conversation. 

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*You’re listening to P&L: Priorities & Lifestyle with your host Rob Schulz. Rob is the Founder and President of Schulz Wealth. All opinions expressed by Rob and his guests are solely their own opinions and do not reflect the opinions of Schulz Wealth. This podcast is for informational purposes only and should not be relied upon for investment decisions. Please refer to our website for more information: schulzwealth.com.