Persuasion

The Science of Selling
Narrated by: Ted Warren
Length: 1 hr and 30 mins
Categories: Business, Marketing
4 out of 5 stars (9 ratings)

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Publisher's Summary

Persuasion is a seductive and elusive skill to master, and one that comes with tremendous power. Who wouldn't want to be able to talk anyone into doing anything they want? Well, there's good news about that!

The good news is persuasion is something you can learn with the help of this book!

This book contains fundamentals, techniques, tricks, and basic skills regarding the persuasion of selling and how they can be applied to any conversation, mostly when you need to overcome objections. This knowledge will give you a fair advantage!

The biggest key point to a sales conversation is persuasion. You need to be able to convince your customer that what you have to sell is the best thing that they could possibly get, or that they can't be happy unless they purchase that item from you.

This book contains:

  • How to capitalize and utilize people positively
  • The best up to date negotiation and persuasion techniques
  • How to close a sale every time using applied psychology and overcome objections

This book teaches you the psychology behind the science of selling. You'll learn how to apply techniques to your own business and life so that you can influence people's thoughts, emotions, and trigger sells in any situation.

If you want immediate results, get your own copy of Persuasion: The Science of Selling now!

©2017 Lewis Fischer (P)2017 Lewis Fischer

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  • Overall
    3 out of 5 stars
  • Performance
    1 out of 5 stars
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    5 out of 5 stars

Great book, horrible narration

It is a great nook but the narration is so bad and distracting it hurts.

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    2 out of 5 stars
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    2 out of 5 stars

Not truly science-based.

If you’re looking for a VERY basic book on persuasion or you’ve never read another book on the topic, I guess this might get you started. If you’re already in the sales profession or you’ve read any other books on the subject, you’ll likely be disappointed. I was...

While the book title includes “The Science of Selling”, this book was completely void of any real scientific evidence to support the author’s claims and narrative. Mostly you’ll just hear opinion, generalizations, and over-used cliches, e.g. “People buy from people they like.”, etc.

If you’re going to spend time and money on the subject, spend a little more and get “Influence” by Dr. Robert Cialdini because that book really is science-based.

The narrator is also extremely distracting and choppy, so between that and the lackluster content, this book was difficult to finish.

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  • GH
  • 10-28-17

Shatner-esque performance detracts from content.

It's as though the Earth was the narrator's second planet.

Too many platitudes — tigers, destiny, ivory towers, oh, my!

"Ask good questions." Well, if you're an idiot, this is kind of tough, isn't it? **What** is a good question?

Astrology logic: "You have determination and grit, but aren't pushy. You are passionate, but have self control. Look for romance when Taurus crosses Saturn."

Incoherent structure.

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Wonderful book

This guide shares proven steps and strategies on how we'll improve our communication skills and how to use those skills to achieve our goals and live our dreams. It will help us understand why communication is so important in our life and will makes you more productive, happier, and less stressed. This is a wonderful sets of book to improve our communication skills!

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Persuasion

It's a very interesting read on persuasive techniques and how to use them in a positive way to drive and increase sales. I thought the chapters on the actual science and psychology behind the sales were extremely beneficial. Overall, an informative read.

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Knowledge about persuasion

As what i learned, Persuasion is achieved through written or spoken communication that conveys information, thoughts, emotions, logic, and arguments. I learned here also that an effective communication often involves persuasion. Sometimes a message is meant to convince an audience of the rightness of a certain choice or course of action. This often involves getting people to change their minds. This book is truly informative and very helpful. I liked how the author shared his knowledge about persuasion.

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Increase your sales and sales technique.

s what i learned, Persuasion is achieved through written or spoken communication that conveys information, thoughts, emotions, logic, and arguments. I learned here also that an effective communication often involves persuasion. Sometimes a message is meant to convince an audience of the rightness of a certain choice or course of action. This often involves getting people to change their minds. This book is truly informative and very helpful. I liked how the author shared his knowledge about persuasion.