Moving from Models to Mindsets: Rethinking the Sales Conversation

By: John Reid

Narrated by: Drew Carpenter

Length: 2 hrs and 6 mins

Publisher's summary

As sales manager, you want your people to perform at the peak of their abilities. Hiring outside organizations to train and motivate your team can be an expensive proposition. And most only provide outmoded, “one-size-fits-all” techniques, with no regard for a specific company’s products, services, or customer base. There is a better way.

John Reid believes adaptability and communication are the keys to successful selling. He rejects the rigid, cookie-cutter methodology of many current training programs. Instead, he offers a more flexible approach, with conversations that focus on:

• Practice and experiential learning
• Listening more than speaking
• Context rather than models, methodologies, and tricks of the sales trade

Moving from Models to Mindsets provides a framework for a new way of thinking - and acting - when it comes to sales training. Your salespeople want to do their best, and now you can help them succeed.

©2018 John Reid (P)2018 John Reid