• Is Podcast Advertising Worth It?

  • Nov 19 2020
  • Length: 29 mins
  • Podcast

Is Podcast Advertising Worth It?

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  • Summary

  • Host:  Charles Fetterly

    Guest:  Dave Boretti

    Is podcast advertising effective? Is it worth investing your media budgets in? We believe for many advertisers it is.  Pre-pandemic research showed that over one-third of Americans listen to podcasts every month.  The number of available podcasts has doubled in recent years from 500,000 to more than 1 million.  There's something for everyone, and listeners of all ages are tuning in regularly.

    Show notes at https://tec-direct.com/is-podcast-advertising-worth-it/


    Media In The Moment is a podcast from ⁠⁠⁠⁠TEC Direct Media⁠⁠⁠, a top media buying agency based in Chicago, Illinois.

    We plan and buy media for ⁠⁠agencies⁠⁠, ⁠⁠brands⁠⁠, and ⁠⁠artists⁠⁠ so they can generate awareness, acquire new customers, and drive sales.

    TARGET. EXCITE. CONNECT.
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