• Irresistible

  • The Rise of Addictive Technology and the Business of Keeping Us Hooked
  • By: Adam Alter
  • Narrated by: Adam Alter
  • Length: 8 hrs and 17 mins
  • Unabridged Audiobook
  • Release date: 03-07-17
  • Language: English
  • Publisher: Penguin Audio
  • 4.5 out of 5 stars (739 ratings)

Regular price: $28.00

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Publisher's Summary

Welcome to the age of behavioral addiction - an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and millennial kids spend so much time in front of screens that they struggle to interact with real, live humans.

In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist.

By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good - to improve how we communicate with each other, spend and save our money, and set boundaries between work and play - and how we can mitigate their most damaging effects on our well-being and the health and happiness of our children.

©2017 Adam Alter (P)2017 Penguin Audio

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What members say

Average Customer Ratings

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  • Overall
    5 out of 5 stars
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Disturbing

The author does an incredible job piecing together anecdotal evidence, clinical presentations and research to provide a convincingly disturbing analysis of the dangers parents (I am a father of 6) unwittingly expose their children to. A MUST READ for every parent of children under the age of 21! For that matter it is also a cautionary tale for adults since smart phones are ubiquitous in western society and most adults polled say that they "can't live without" one.

5 of 6 people found this review helpful

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informative

The book discusses addiction as human nature and how technology can be used to exploit this. These tactics are described and make you more aware and attentive to these hooks. I found the book informative and enlightening. The author helps you understand addiction in general, not just with technology but as we are wired. Apps and technology can be tools to exploit human nature and this book helps you understand how. Well written and well narrated.

1 of 1 people found this review helpful

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Anyone with kids

Anyone with kids today should read this book. Analyze yourself your kids and your future.

1 of 1 people found this review helpful

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Thought provoking.

I didn't enjoy the narrator but the story was very interesting and sparked some conflict with my technology use.

1 of 1 people found this review helpful

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Lives up to all the praise from podcast hosts

Adam Schafer her from mindpump media podcast has been raving about this book for months. I am so happy I took his advice and purchased the book. It completely lives up to all the shining accolades Adam gave it.

3 of 4 people found this review helpful

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We are all addicts of some kind. must read.

Except for some of the minute
details on Sopranos, everything was compact and well written. It helped me overcome my game addiction.

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Interesting

I found this book fascinating and educational. It enlightened me on how tech developers and others can and do exploit the human brain wiring, thereby allowing me to learn how to overcome the resulting addiction behavior. I’m a definite cell phone addict, and I’m hoping that the information and insight from this book will help me lighten up my addiction’s effects on my time. I also found the book easy to listen to - it held my attention very well.

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Scary, Scary Stuff

The focus is on screened devices but this is an excellent and frightening portrayal of many common addictions in society. We are doing ourselves an incredible injustice with our constant abuse of smartphones and tablets, far worse than the threat of television was 50 years ago. Rather than supporting and encouraging and preparing for the future our youngest generation, we are dooming them.

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Good read for new parents and tech professionals.

While it helps to internalize and identify your own behavioral addictions, I felt it failed to provide a good plan to fight them before they become a problem. IMO the author focused a lot on the recovery centers that are not available for the vast mayority of readers. Good read though. Excellent performance, easy to understand for non native speakers.

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Must read for anyone living after 2008

Like never before have we been enticed by entertaining and addicting distractions. This is the best book I have found about learning to acknowledge and manage this temptation. Especially recommend for parents.