In this week's episode with Rich Chiarello, we delve into the intricate dance of sales, spotlighting the fusion of emotional resonance and intellectual prowess in driving success. Rich Chiarello emphasized the importance of understanding the emotional and intellectual aspects of sales, while Rich Chiarello stressed the significance of sales training in business expansion. We also discussed strategies for maximizing ROI in business decisions, highlighting the need to prioritize the customer's needs and demonstrate a clear ROI to close deals. Rich Chiarello emphasized the importance of aligning sales behaviors with the customer's needs and pain points.

Join us in this insightful conversation Rich Chiarello shares insights on how to have ROI conversations with potential clients. Rich discusses the mindset shift from selling features to identifying big problems that can be solved. He provides practical tips on sequencing the sales process, positioning yourself as a valued consultant, and calculating ROI. Tune in to learn how to have meaningful ROI conversations that lead to successful sales outcomes.

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0:13 Selling technology and ROI conversations with Sandler trainer.

3:51 ROI conversations in sales, myths, and misconceptions.

7:53 Sales techniques, including identifying pain points and demonstrating value.

12:40 Sales techniques, ROI, and budgeting for software and sales training.

17:23 ROI calculations and cost savings strategies for businesses.

20:56 Sales training, personal pain, and success definition.

Key Takeaways

• The value proposition that a salesperson offers should be based on their knowledge of the sales process, not just the technology they are selling.

• ROI conversations should start with identifying a big business problem that can be solved and determining if the return on investment is significant enough to justify the expense.

• It is essential to understand the different budget buckets and how expenses and capital investments are treated to have meaningful ROI conversations.

• Salespeople should focus on the personal pain of the prospect and find out what motivates them to solve the business problem.

• Looking at the full five-year cost trade-off and the ongoing benefits of a solution can lead to a larger ROI and a more compelling investment case.

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In this week's episode, Brian Ahearn discussed the importance of adopting an other-focused mindset in influencing people and exploring practical applications of psychology in business. Brian shared insights on the importance of preparation in meeting opportunities, while Mike inquired about Brian's definition of success and biggest failure. Later, We discussed the challenges of balancing authenticity and influence in leadership, highlighting the importance of understanding psychological principles underlying effective sales strategies, such as being disarmingly honest and creating scarcity.

Join us in this week's insightful conversation with Brain, where we delve into the art of influencing people for success in sales and beyond. Discover the principles of influence, such as liking, reciprocity, authority, social proof, commitment and consistency, and scarcity. Gain insight on building stronger relationships and achieving greater sales success.

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0:12 Influencing people, focusing on liking and knowing the person.

4:23 Principles of influence, including liking, reciprocity, authority, and social proof.

9:45 How to establish authority and expertise in sales through storytelling and credibility-building strategies.

13:22 Building trust and credibility in business through likability, self-orientation, and reframing.

18:13 Sales psychology and principles with Brian Ahearn.

Key takeaways

• Influence is a natural part of human interaction, and understanding how to effectively communicate can make a significant difference in getting others to say yes.

• Building relationships and genuinely liking the people you are trying to influence is the foundation for successful persuasion.

• Reciprocity is a powerful principle of influence, and giving back to others can create a sense of obligation and increase the likelihood of them saying yes.

• Authority and social proof are important factors in influencing others. Demonstrating expertise and providing examples of others who have benefited from your solution can increase trust and credibility.

• The principle of commitment and consistency highlights the importance of asking questions rather than telling people what to do. By getting others to commit to small actions, they are more likely to follow through and say yes to larger requests.

• Scarcity can create a sense of urgency and increase the perceived value of what you are offering. Highlighting what someone might lose by not taking action can be more persuasive than focusing on what they might gain.

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In this week's episode, Elle Ingalls delves into the art of succeeding in sales without succumbing to stress. Elle defines stress as the triggering of the fight or flight stress response and elucidates how stress hormones can detrimentally affect our performance and well-being. Throughout the discussion, Elle shares practical tools and techniques aimed at preventing and managing stress effectively. Moreover, Elle emphasizes the importance of cultivating an environment of contribution rather than competition within the realm of sales. By fostering collaboration and support among team members, individuals can alleviate the pressure often associated with sales targets and deadlines.

Join us this week for an enlightening discussion with Elle Ingalls as she shares invaluable insights on succeeding in sales without the burden of stress. Elle underscores the significance of awareness and self-reflection in breaking the cycle of stress. By understanding their triggers and reactions, sales professionals can proactively implement strategies to mitigate stress and maintain optimal performance. Don't miss out on this essential conversation.

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0:13 Reducing stress in sales with a special guest from Pressure Free Living.

1:09 Stress management and its misconceptions.

6:04 Stress response and its impact on sales performance.

10:34 Triggers for fight or flight response and its impact on body functions.

15:26 Managing stress and improving mental performance through self-awareness and training.

19:37 Productivity tools and mindset shifts for sales professionals.

23:58 Public speaking, stress management, and leadership.

29:36 Overcoming stage fright and achieving success in sales.

Key Takeaways

• Stress is not the stressors themselves, but the triggering of the fight or flight stress response and the release of stress hormones.

• Relaxing the abs can signal to the brain that you are safe and help prevent the release of stress hormones.

• Smiling can release neuropeptides that support positive neurotransmitters and help manage stress at the moment.

• Shifting from a mindset of competition to one of contribution can create a more relaxed and receptive environment in sales.

• Developing awareness of triggers and using tools to prevent and manage stress can lead to increased productivity, improved communication, and a better quality of life.

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