Pam Aungst is the founder of Pam Ann Marketing and Stealth Search and Analytics. She provides SEO services to companies of all sizes as well as white labels her services for agencies.

Pam is also an active member of the WordPress community and is a frequent contributor to WordCamps and WordPress meetups across the country.

This business book is excellent: Tiny MBA (https://socl.bz/tinymba)

• Tweet length business snippets from a business innovator in Philadelphia with more than 15+ years of business experience.

Seth: Hey, Everyone, and welcome to season two, episode twenty-five of the Digital Marketing Dive Podcast. The SEASON FINALE!

I’m Seth with Goldstein Media, and with me is the always amazing and talented Shannon of DIAM Business Consulting, live from, where I hope is a sunny, Orlando. Though I think it’s pouring rain right now at the time of this recording.

Today we are closing out Season 2 of the podcast with one of my favorite SEO/WordPressers Pam Aungst.

Pam is the founder of Pam Ann Marketing and Stealth Search and Analytics. She provides SEO services to companies of all sizes as well as white labels her services for agencies.

Pam is an active member of the WordPress community and is a frequent contributor to WordCamps and WordPress meetups across the country.

Welcome, Pam!

• Who are you?
• How did you get started in SEO and WordPress?
• What is the most common question you get asked by SMB customers when it comes to SEO?
• Is there some magic sauce to learning SEO and getting a site to rank?
• Why is WordPress such a great platform for building a site that ranks?
• What makes WordPress so much easier to optimize?
• What tips do you have for people who want to build a website but aren’t sure what CMS to use?
• Are site builders like Wix and Square space bad for SEO?
• For the small business owner out there, what’s the best way to get found on Google and the other search engines?
• Is Google My Business a must for small local businesses? What other sites/tools are a must to getting found and growing your local business?
• How important is making sure your NAP (name, address, phone number) is consistent across the Web?

We want to thank SavvyCal (https://socl.bz/savvycal) the scheduling tool your recipients will love to use. We’ve all tried different ways to schedule a meeting. From sending times and dates back and forth until a time can be settled on, to services like calendly that just give you a block of times to pick from. Both of these ways are cumbersome.

SavvyCal fixes this, it superimposes your calendar on top of your recipients so make it easy to pick a time that works for both of you.

Go to

In this episode, Seth and Shannon talk with a podcasting maverick and educator Joe Casabona. Joe has a very popular show called “How I Built It” as well as the “WP Review”. Both shows can be subscribed to in your podcast player of choice. He is also a college-level educator and author of “Responsive Design with WordPress” and 3 other books.

This business book is excellent: Tiny MBA (https://socl.bz/tinymba)

• Tweet length business snippets from a business innovator in Philadelphia with more than 15+ years of business experience.

Seth: Hey, Everyone, and welcome to season two, episode twenty-four of the Digital Marketing Dive Podcast. I’m Seth with Goldstein Media, and usually with me is the always amazing and talented Shannon of DIAM Business Consulting. 

Today we have Joe Casabona on the show. Joe has a very popular show called “How I Built It” as well as the “WP Review”. Both shows can be subscribed to in your podcast player of choice. He is also a college level educator, and author of “Responsive Design with WordPress”.

I’ve known Joe for quite a few years. He’s very active in the WordPress community.

• What’s your origin story? Who is Joe Casabona?
• When did you get started in the WordPress community?
• You taught college level computer science classes, how was that?
• How did you go from WordPress to podcasting?
• You now mix the two mediums with your shows WP Review and How I Built It. Though the latter is more than just WordPress. How do you find time to do it all?
• You also have a very active How I Built It Community with online courses and an online forum. Tell us about that.
• Do you suggest small business owners investigate doing a podcast for their business?
• What do you think of Clubhouse and Twitter Spaces?

We want to thank SavvyCal (https://socl.bz/savvycal) the scheduling tool your recipients will love to use. We’ve all tried different ways to schedule a meeting. From sending times and dates back and forth until a time can be settled on, to services like calendly that just give you a block of times to pick from. Both of these ways are cumbersome.

SavvyCal fixes this, it superimposes your calendar on top of your recipients so make it easy to pick a time that works for both of you.

Go to https://socl.bz/savvycal and give them a try today! Tell them we sent you!

Special Discount on Joe’s Podcast Liftoff course: https://Casabona.org/dmd

Check out Castos: https://socl.bz/castos

Outro:

Well, that was so much fun Joe. 

Reach out to us on DMD’s social media channels and let us know what challenges you are having with digital marketing. 

If you’re enjoyi

This business book is excellent: Tiny MBA (https://socl.bz/tinymba)

• Tweet length business snippets from a business innovator in Philadelphia with more than 15+ years of business experience.

Seth: Hey, Everyone, and welcome to season two, episode twenty-three of the Digital Marketing Dive Podcast. I’m Seth with Goldstein Media, and with me as always the amazing and talented Shannon of DIAM Business Consulting. 

This week we have our first international guest on the show, Pelpina Trip. She comes to us all the way from The Netherlands. Pelpina is best known her classes *online and off, about using your smartphone to do professional videos. She is the author of “Video Smart” THE book on how to do professional videos using your smartphone.

Pelpina resides in The Netherlands with her husband and 3 kids.

• What’s your origin story?
• How did you first get into video?
• What made you decide to venture into using a smartphone’s camera for professional videos?
• How can small business owners utilize video in their daily activities?
• What are some tricks you can share with us to get the most out of our smartphones for our businesses?
• Do you edit the videos on your smartphone or do you just shoot with the phone and edit on a computer?

We want to thank SavvyCal (https://socl.bz/savvycal) the scheduling tool your recipients will love to use. We’ve all tried different ways to schedule a meeting. From sending times and dates back and forth until a time can be settled on, to services like calendly that just give you a block of times to pick from. Both of these ways are cumbersome.

SavvyCal fixes this, it superimposes your calendar on top of your recipients so make it easy to pick a time that works for both of you.

Go to https://socl.bz/savvycal and give them a try today! Tell them we sent you!

Outro:

Well, that was so much fun!

Reach out to us on DMD’s social media channels and let us know what challenges you are having with digital marketing. 

If you’re enjoying the season, please feel free to give us a review in Apple Podcasts or the podcast directory of your choice. We appreciate all the support. If you feel so inclined check out PodChaser and give us a review there!

That’s it for this episode, but we want to hear from you. Drop us an email at hello@digitalmarketingdive.com.