• Content Machine

  • Use Content Marketing to Build a 7-Figure Business with Zero Advertising
  • By: Dan Norris
  • Narrated by: Dan Norris
  • Length: 3 hrs and 22 mins
  • Unabridged Audiobook
  • Release date: 09-11-17
  • Language: English
  • Publisher: Dan Norris
  • 4.5 out of 5 stars (14 ratings)

Regular price: $14.95

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Publisher's Summary

Content Machine outlines a strategy for using content marketing to build a seven-figure business with zero advertising. By teaching the fundamentals of content marketing, how to create great content, and how to stand out from the crowd, it simplifies the otherwise challenging process of creating content with impact. Since the purpose of content marketing is to build a great business, Content Machine heavily focuses on how to create a high growth business off the back of your content.

Author Dan Norris shares his story about how he grew his WordPress support business from scratch to over an $1 million AUD annual run rate in two years, spending only $181.23 on advertising. The lessons learned form a framework for building businesses and scaling content marketing, which are documented throughout Content Machine in terms any entrepreneur can understand. The audiobook outlines the number one biggest mistake that kills content marketing efforts and explains how the best content marketers in the world have built their audience, their content, and their business. It provides a framework that will help listeners with every aspect of content marketing, from idea generation, to writing guidelines, to hiring and scaling a content team.

Whether you are a blogger, content marketer, entrepreneur, or marketing manager, Content Machine will help you see the return you deserve from your content marketing efforts.

©2015 Dan Norris (P)2017 Dan Norris

What members say

Average Customer Ratings

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  • Jeffrey
  • Information Superhighway
  • 11-26-17

A modern and concise summary of marketing today.

This book is great for those who have been interested in online marketing or doing a startup for awhile. Someone who is not completely unfamiliar with digital marketing concepts, but hasn't yet actually implemented the knowledge.

There is too much information out there today. So much so that it is often difficult to determine how to use the information.

This book gives a recap of the everything digital marketing in an actionable and useful way so you don't have to go back to all your notes. It's a great "reminder" of all the startup stuff you've had stored away from the past few years of reading about it.

3 of 3 people found this review helpful

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On point.

Dan is furiously informative and fun to listen to. Listen to this book. It will inspire you.

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So Helpful!!!

I loved this book. There are 5 or 6 things that I will be able to apply immediately, and many more general concepts that were so helpful. Highly recommended!

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  • SAB
  • 05-30-18

Read it twice

This book made me re-evaluate and revise my strategy about our (start-up) company's blog post. The notion is that credibility is not self-proclaimed but earned. Gain credibility by providing resources and guiding the people you are trying to help (aka customers). Overall the ideas resonates much deeper on the 'How to do good in this world?'. There is plenty of 'How to do' and concrete content and strategies outlined in this book. The narration is high-energy. In addition Dan Norris provides on-line resources and templates to get you started. The time spent listening to the book was earned back by getting access to content marketing templates.

2 of 2 people found this review helpful

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  • Scott
  • 07-01-18

Good content, terrible delivery

While the content is superb and a throughly thought insight into delivering content. It’s very badly delivered with mistakes just left in the edit. Many to the detriment of the information, it feels like an ad hoc podcast not a book I’ve paid upfront for

1 of 1 people found this review helpful

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  • Edmund
  • 06-24-18

Brilliant strategies that work.<br />

Although a bit fast it worked fine for me as I managed to listen on my daily commute.

1 of 1 people found this review helpful

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  • Anonymous User
  • 06-24-18

Gives you sight in the abyss of content marketing.

I'm and Engineer with a 5 year old Business, this book won t take you from 0 to hero in content martketing nor dose it claim too. But it clearly explains the subject and equips you with the knowledge to start off in a logical direction with the tools to course correct - for me this is a massive change from where I was wandering in the abyss.

1 of 1 people found this review helpful

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  • Ben
  • 05-16-18

Slow down! What's the rush?

The narration is hurried and rushed to point where the author stumbles over words and leaves too few gaps between sentences. As a result some passages are an aural blur. If you wanted to take notes while listening to this you'd need to learn to write in shorthand first.

This casual style may suit some people but it's not for me.

1 of 1 people found this review helpful

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  • Erlangga Atmadja
  • 04-18-18

good stuff.. please publish second edition

please publish expanded and updated second edition perhaps styled in a content machine workbook. thanks

1 of 1 people found this review helpful

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  • Amazon Customer
  • 04-03-18

Actually has actionable content. Recommended.

I Get so frustrated with most books I buy. the vast majority over promise and under deliver. Not so with this book. It gets to the point quickly and gives real advice. Advice you can actually action. Well worth it.

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  • J A Clay
  • 03-17-18

Head and shoulders above any free content you’re using

I’ve only listened to two chapters and two great things have happened already; firstly, my core perspective of content marketing is now the right one. Secondly, I’ve learned why my business idea was doomed from the start - saving time and serious emotional struggle - and countless practical things that I need to do to get on the right path.

1 of 1 people found this review helpful

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  • Anonymous User
  • 08-07-18

narrative not to my liking

I didn't enjoy this narrator. he spoke quite quickly and I found it hard to take it all in.

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  • Gadget Me Up
  • 07-22-18

Actionable steps to generating content but...

Well worth listening to with a notebook to jot down lots of great actionable advice to creating content for your online business however, the author is reading this book and is good on one level, like updating some of the things he wrote about in 2015, on another level reads it quite fast (you can slow it down in the app) and stumbles over his notes (can't do much about that). I was a bit disappointed that there were no pdf notes or worksheets to go along with the audiobook which could have made up for him saving some cash by not using a professional narrator. Good content though.