• Can smart TV's answer audiences' discoverability woes? Samsung Ads thinks so

  • Oct 5 2022
  • Length: 27 mins
  • Podcast
Can smart TV's answer audiences' discoverability woes? Samsung Ads thinks so  By  cover art

Can smart TV's answer audiences' discoverability woes? Samsung Ads thinks so

  • Summary

  • An explosion in ad-funded streamers is driving viewers to “decision paralysis”. Minai Bui, Samsung Ads’s director of product marketing thinks ad formats could help audiences discover content.

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