Sex can be one of the most controversial topics of discussion, especially in the business world. Even though it's immoral, or seen as obscene to discuss in public, sex still continues to attract a lot of attention. Sex is a means of raising a consumer's interest level. What makes sex so special, compared to other methods of advertising? Dive into this wonderful, best-selling audiobook to understand why this type of advertising can be the main "culprit" that helps many companies, and even whole industries, skyrocket in terms of success.
I have a bachelor's degree of business administration. I also possess an associate's of business management technology.
Where does Sex Sells, or Not: Sex in Advertising: A Look at the In-Depth Science of Using Sex in Advertising to Increase Sales rank among all the audiobooks you’ve listened to so far?
It ranks as one of the top audiobooks I have listened to because it's so true and real. We often forget when we buy things, that sex may have been the main influence to buy that item. Sex sells a lot of things, and it's easy to recognize when it's being used as a marketing tactic.
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I never would of thought I would have found a guide about why making products and services sexual increase overall revenue. This guide is perfect for this getting into or studying business, and how sex is used as a tactic.