Badass Your Brand

The Impatient Entrepreneur's Guide to Turning Expertise into Profit

De: Pia Silva

Narrado por: Pia Silva

Forget everything you think you know about branding and "starting a business", and throw out your "how to write a business plan" workbook. It's never been easier to capitalize on the knowledge and expertise you already have, and with a few simple steps you can start making more doing what you love like the badass that you are. Whether you are still employed and dream of being your own boss, or you're self-employed but have always struggled to find clients, Badass Your Brand is the quickest way to start attracting high paying clients and building a reputation that will afford you the freedom of lifestyle that you want - without the startup costs. This step-by-step guide to turning your expertise into profit with no startup costs teaches:

• How Pia & Steve went from $40,000 in debt working 100 hours per week, to making $500,000 in the next 12 months just selling their services, and without paying for advertising
• How to stand out from the competition and stop being a me-too brand
• How to stop chasing business, and instead focus on doing what you do best as a way to attract your ideal, top-tier clients
• How to charge more than your competitors and still win the business
• How to price your services to achieve freedom

This isn't some get-rich-quick scheme, these are tried and true principles presented in a uniquely tangible and easy to follow format. The formulas, worksheets and mind-bending questions in this book will make you completely rethink your business and get you on a clear path to success.

©2017 Pia Silva Wasterval (P)2017 Pia Silva Wasterval

Inspiring and educational

I always hesitate to read or watch anything on business, because it almost never fits what I do. I’m a solo entrepreneur and a service business, and most every book about entrepreneurship just wants to tell you how to hire people. So, when I realized that THIS book was really about what I was doing, I decided to give it a try. I’m so glad I did! I am working on my website today and revamping my strategy and brand.

Badass is a kickass!

This book had me kicking my own ass for the betterment of me and my business. It gave me a different look at how I see myself and business offerings. These examples Pia describes of the pitfall most business have mirrored my experience. She then goes about giving tools to Badass my brand. I recommend this book to all business owners trying to see their brand grown and have the life they want.

Must Read for Brands without Identity

After years of not being willing to be the identity behind my personal brand, Pia’s insights & framework have given me the courage to step into building my badassbrand. I’ve spent years as a generalist making it hard for any audience to self-identify with our brand. With Pia’s help, we will transcend this!! Thank u Pia!!

Great book!

This book was a smooth and simple listen! Pia does a great job of breaking down often complex to understand concepts into a simple methods of branding and business strategy!

just what I needed

This book was just what I need to help me kick start my personal branding for my business.

Genius!

This book provides a totally new approach to running a small branding agency. This unconventional approach offers a new perspective moving you away from the default agency model that has you overworked + underpaid toward a "No B.S. business model" where you are no longer leaving money on the table!
This chick is genius! Her book is a must read if you want to shift into a world where you're getting paid your worth by people who trust YOU as the expert!! She also has a ton of great resources available for FREE on social media!!

Brand Advice, Motivation, and Marketing Tips!!!

I freaking loved this book!!! Pia provides ohhhh soooo many tips for small businesses who are struggling to create a distinguished brand. I picked up great ideas for marketing, creating new high value / low time products, and how to carve out a more specific niche for my offerings. Pia is entertaining and she freely shares her struggles, steps taken to rise, and where her business is today. This book is going straight to my "read again" pile!!! First, I'll take action on what I've learned, then dive back in to see what I missed.

I also love that Pia read the Audible version herself. The content really comes to life when the author reads their material.

(Review written by Carla Howard: My husband and I share an Audible account)

Fantastic approach to building a thriving business

I had so many aha moments as I listened to this audio book. I got a few things to start implementing right away.

Came back to this book and it's a hidden gem!

I listened to this book a few years back and since I had a product based business, it wasn't so fitting, but I knew it was gooood, filled with a bunch of nuggets of wisdom from a woman who has pushed through her boundaries. I love learning from people like Pia Silva. I now also own a service based business and came back to this book and with the guidance of this book, I am even more confident to lean in (away from being a me too brand) and continue the growth of my business. Thank you Pia!

most helpful book yet.

you got a real tutorial giving u tools and concepts you can apply right away.