Binge Worthy Branding

Build Customer Loyalty Using AI and Personalization Like Amazon, Netflix, and Starbucks

De: Sterling McKinley

Narrado por: J. Z. Dyer

Binge Worthy Branding reveals how to build a brand strong enough to survive in this noisy and competition-driven economy. The book explains how you can use AI to build customer loyalty and outpace the competition, as seen in top brands like Netflix, Starbucks, and Amazon.

Whether you're a marketing manager or a small business owner, this book will forever transform the way you think about branding and your customers. Each chapter provides relatable and practical ways to use AI-powered software to create a brand that attracts cult-like followers and unflinching customer loyalty.

Binge Worthy Branding is an introduction to a new era in branding, as it focuses on helping business owners understand how their customers think and their expectations as well.

Rather than teach specific tactics or offer a step-by-step technical guide, Sterling wants to prepare you for the ever-expanding expectations of your customers. If you follow the steps Sterling reveals in this book, you are guaranteed to build a brand that keeps your customers coming back for more.

©2020 Sterling C. McKinley (P)2020 Sterling C. McKinley

Perfect for Small Businesses Learning Marketing!

I LOVED IT! I appreciate how concise yet detailed it was. The use of real life examples made it so relatable and easier to digest the information. I especially loved how the book emphasized customer experience. Many brands focus on strategies such as Ads, social media, etc., but forget customer service and how it’s needed to retain your customer base.

I’m at a lost for words! It was on Point🔥🔥

I am so amazed at this book, I thought it was going to be the same as the other books. Boy was I wrong! The information given in the book gives you more understanding of how to verse just why. Like I need a whole note book to take notes. I am enjoying implementing everything the book suggested. I even bought a physical copy.

“The AI will help you in your business”

This resumes the entire book, just this phrase. Nothing new,nothing inspiring, only a collection of well-known examples that you can find on any decent business blog or free online magazine.