Influencer marketing can boost growth—or drain your budget fast. In this episode of The Marketing Operations Room (TMOR), we unpack a real influencer marketing campaign that backfired. From poor audience fit to vanity metrics and unclear contracts, we break down what went wrong and the lessons every brand can use. Discover how to choose the right influencer, measure real ROI, and avoid costly mistakes when running influencer partnerships.

What if just 4 emails could bring in $3,000 in two days?
In this episode, we unpack the real story of how a small brand used a simple 4-email automation to drive fast, measurable results. No hype, no fluff — just a smart setup and a clear message sent to the right people at the right time.

You’ll learn exactly what those emails said, how the flow was triggered, and why it worked so well. Whether you're running a solo business or managing marketing for a brand, this is a plug-and-play blueprint you can adapt today.

We kept it lean, focused, and real — because sometimes, simple strategies win big.

Struggling with a tiny or dead email list? In this episode of The Marketing Ops Room, we break down the true story of a Nigerian startup that turned a neglected list of just 48 contacts into a lead-generation machine—without ads, hacks, or fancy tools. Discover the exact 3-phase revival strategy that boosted open rates to 41%, landed 14 discovery calls, and attracted nearly 500 organic subscribers. Whether you're starting from scratch or reactivating a stale list, this episode gives you a proven blueprint to grow smarter and faster. We cover email scrubbing, micro-lead magnets, behavior-based automation, and the one mindset shift most marketers overlook. Want our 5-day welcome email template for free? It’s in the show notes. Hit play—your next email win could be one click away.

What if your biggest SEO win was hiding in plain sight? In this episode of The Marketing Ops Room (TMOR), we uncover the true story of how a forgotten 2019 blog post unexpectedly claimed the #1 spot on Google for “email marketing mistakes” — without paid ads, link-building campaigns, or constant updates.

We break down why it ranked organically, the small but powerful optimizations that turned it into a lead-generating machine, and the lessons every marketer should apply to their own content. You’ll learn how to spot hidden ranking opportunities, refresh old posts for better performance, and use Google Search Console like a free market research tool.

If you’re sitting on years of blog content, this episode could reveal the untapped traffic you didn’t know you had.

Ever sent an email campaign you instantly regretted? In this debut episode of The Marketing Ops Room powered by SYNAPSE MARKETING, we share the true story of how one misconfigured automation almost destroyed our email list. We walk you through the mistake that led to 87 unsubscribes in 24 hours, the panic that followed, and the exact steps we took to rebuild trust with our subscribers.

You’ll learn the 3 critical lessons every marketer must master to avoid list disasters—segmentation testing, personalized messaging, and smart engagement tagging. If you’ve ever feared pressing “Send,” this episode will save you from making the same costly mistake and help you turn errors into opportunities for stronger email marketing.