Influencer marketing can boost growth—or drain your budget fast. In this episode of The Marketing Operations Room (TMOR), we unpack a real influencer marketing campaign that backfired. From poor audience fit to vanity metrics and unclear contracts, we break down what went wrong and the lessons every brand can use. Discover how to choose the right influencer, measure real ROI, and avoid costly mistakes when running influencer partnerships.

What if just 4 emails could bring in $3,000 in two days?
In this episode, we unpack the real story of how a small brand used a simple 4-email automation to drive fast, measurable results. No hype, no fluff — just a smart setup and a clear message sent to the right people at the right time.

You’ll learn exactly what those emails said, how the flow was triggered, and why it worked so well. Whether you're running a solo business or managing marketing for a brand, this is a plug-and-play blueprint you can adapt today.

We kept it lean, focused, and real — because sometimes, simple strategies win big.

Struggling with a tiny or dead email list? In this episode of The Marketing Ops Room, we break down the true story of a Nigerian startup that turned a neglected list of just 48 contacts into a lead-generation machine—without ads, hacks, or fancy tools. Discover the exact 3-phase revival strategy that boosted open rates to 41%, landed 14 discovery calls, and attracted nearly 500 organic subscribers. Whether you're starting from scratch or reactivating a stale list, this episode gives you a proven blueprint to grow smarter and faster. We cover email scrubbing, micro-lead magnets, behavior-based automation, and the one mindset shift most marketers overlook. Want our 5-day welcome email template for free? It’s in the show notes. Hit play—your next email win could be one click away.