Are you hustling to book more clients but still wondering where all your money goes? In this episode, we’re debunking the “more bookings = more money” myth and talking about why profit isn’t just a number — it’s a habit.

If you’ve ever looked at your calendar and thought “Wow, I’m fully booked”... and then looked at your bank account and wondered, “Wait, where did it all go?” — this one’s for you.

We dive into why the old formula for profit doesn’t work for creative entrepreneurs and why you need to pay yourself a profit first if you want to grow a highly profitable, sustainable business.

Episode Highlights:

• Why being fully booked doesn’t always mean more profit
• The outdated profit formula and how it’s failing photographers
• How paying yourself a profit first flips the script on financial stress
• Why profit is a habit, not a number
• What it really takes to build wealth and keep more of what you earn
• The pricing mistake most photographers make (and how to fix it)
• Why starting small with profit habits now is the key to long-term growth

Free Resource
The 5 Bank Accounts Every Photographer Needs in their Business

Connect with Me

Instagram: @zeldagreen

Website: www.zeldagreen.com

I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! I’ll be taking a few weeks off from the podcast to complete my online pricing and profit program for photographers, so stay tuned and remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

Are you feeling maxed out with all the hats that you’re wearing in your business but still not seeing the growth or income you want? You’re not alone—and the truth is, doing more isn’t the answer.

In this episode, you’ll learn the real reason photographers stay stuck in hustle mode and how you can escape it by elevating your role, using systems, and outsourcing tasks that are keeping your business small. This is a must-listen for any photographer who wants to build a thriving and profitable business that works for them.

In this episode, you’ll learn:

• Why doing everything yourself is slowing your growth
• The 80/20 rule and how to find the 20% that drives your revenue
• How to protect your time and attention (your two greatest assets)
• What tasks to outsource first to free up mental and creative space
• How to shift from being a task-juggler to the CEO of your business
  

Tune in and start thinking—and operating—like a six-figure business owner.

Connect with Me:

Instagram: @zeldagreen

Website: www.zeldagreen.com

I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

What if generosity could be a profitable business strategy? In this episode, we’re tapping into the energetic and psychological side of money—the Law of Reciprocity—and how it can radically transform your photography business. From building loyalty and trust to increasing your sales (without ever feeling pushy), this principle is both spiritual and science-backed.

Whether you’re just starting out or scaling up, this episode will show you exactly how giving first can create lasting connections, boost your reputation, and grow your revenue.

In this episode, you’ll learn:

• What the Law of Reciprocity is and how it works in business
• Why giving first builds trust, loyalty, and referrals
• Real-world examples of how to apply this law in your photography business
• How to sell without feeling salesy by showing up in service
• Why people don’t just pay for services—they pay for certainty
• Smart, strategic ways to offer value without burning out
  

Links & Resources:

• Grab my free guide 7 Hidden Profit Leaks (and How to Plug Them)
• Want a step-by-step roadmap to manage your business finances and increase profitability? Check out the Profit Planner

Connect with Me:

Instagram: @zeldagreen

Website: www.zeldagreen.com

I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

If your revenue goals are starting to feel more like a wish than a reality, this episode is for you. In today’s conversation, I’m sharing a simple, strategic 3-step framework to help you reverse-engineer your income goals and take real, aligned action.

Whether you’re just starting out or already running a well-established photography business, this episode will help you stop guessing what will work, stop making goals without an action plan to achieve them, and start growing your revenue with clarity and confidence.

You’ll walk away with:

• The #1 mindset shift you need to hit your goals faster
• How to break down a big revenue number into real, achievable action
• Why reverse-engineering is the secret weapon of profitable photographers
• The hidden traps of “busy work” and what to focus on instead
• How to identify your personal revenue drivers and stay consistent
• The system I use to track, plan, and stay on target
  

Ready to plug the gaps and hit your revenue goals this year? Don’t miss this episode!

• Links & Resources:

  Grab my free guide 7 Hidden Profit Leaks (and How to Plug Them)

  Want a step-by-step roadmap to manage your business finances and increase profitability? Check out the Profit Planner

• 
  

  Connect with Me:

  Instagram: @zeldagreen

  Website: www.zeldagreen.com

  
  

  I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

If you’re a photographer you’ve probably heard the phrase "Charge what you’re worth" a hundred times. But what if I told you that this advice is actually hurting your business? In this episode, we’re diving into the five reasons why this mindset can be misleading and what you should be focusing on instead to price your photography profitably.

Episode Highlights:

• Why "Charge what you’re worth" is flawed advice and what to do instead.
• How to shift your pricing strategy from emotional to numbers-driven.
• Understanding your numbers so you can confidently price your work.
• The role of market demand and positioning in setting your rates.
• How to ensure your pricing is sustainable and profitable in the long run.

• Resources:

  The 5 Bank Accounts Every Photographer Needs in Their Business

• The Profit Planner

  
  

  Connect with Me:

  Instagram: @zeldagreen

  Website: www.zeldagreen.com

  
  

  I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

If you’ve ever questioned your pricing, worried about cash flow, or wondered why your profits don’t match your effort, this episode is for you.

Today, I’m busting 8 of the biggest myths that photographers and creative entrepreneurs believe when it comes to pricing, cash flow, and profitability. These myths might be preventing you from seeing the revenue and profit you deserve—so let’s clear them up once and for all!

Episode Highlights:

• Why lowering prices attracts bargain hunters, not dream clients

• How value-based pricing ensures you get paid for expertise, not just time

• Why raising prices won’t scare away the right clients—and why that’s a good thing

• Why a fully booked calendar doesn’t guarantee a profitable business

• How managing cash flow is about habits, not how much money you make

• Why profit should be intentional, not just what’s left over

• How chasing higher revenue can still leave you broke without effective cash flow management

• Why lack of bookings isn’t always about price—it’s often a marketing issue

Resources:

The 5 Bank Accounts Every Photographer Needs in Their Business

Connect with Me:

Instagram: @zeldagreen

Website: www.zeldagreen.com

I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

If you’ve ever felt like financial struggles are setbacks instead of stepping stones, this episode is for you!

As photographers and creative entrepreneurs, we’ve all faced moments where things didn’t go as planned—maybe a failed sales call, a missed revenue goal, or even getting stuck in a credit card debt cycle. But what if those so-called failures were actually the redirections you needed to level up?

In this episode, I share:

• Why financial failure is a set-up, not a setback.

• The lessons I learned from closing my previous business and how it set me up for success in photography.

• How Sarah Blakely’s dad normalised failure and set her up for entrepreneurial success.

• Why scarcity mindset holds you back and how abundance thinking can transform your financial future.
• The game-changing mindset shift: double your rate of failure to speed up success.

• 
  

  Ready to turn your financial setbacks into setups for growth? Hit play now to discover how to reframe failure and unlock new levels of success in your business!

  
  

• Resources:

  The Slight Edge by Jeff Olsen

  
  

  Connect with Me:

  Instagram: @zeldagreen

  Website: www.zeldagreen.com

  
  

  I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

In this episode of The Good With Money podcast, I’m diving into radical responsibility—how to stop giving your power away to money, clients, or circumstances and take back control of your financial reality.

If you’ve ever blamed slow bookings, difficult clients, or market downturns for your financial struggles, this episode will give you the perspective shift you need to put yourself back in the driver's seat of your own life.

What You’ll Learn:

• Why external factors aren’t the real source of your financial stress.

• How to recognise where you’re giving your power away.

• The 3 key questions to ask when things go wrong.

• Why asking better questions leads to better outcomes.

• How to invest your attention in growth instead of scarcity.

Resources:

• Mind Magic by Dr James R Doty

  
  

Connect with Me:

Instagram: @zeldagreen

Website: www.zeldagreen.com

I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.