Episodios

  • Rising Tides Live: Business Milestones
    Apr 24 2025
    In this session of Rising Tides Live, hosted by Shawn Walchef, the group dives into the meaning behind business milestones and why most people don’t celebrate them enough. Whether it’s opening your first restaurant, hitting a round-number anniversary, or simply surviving another month in business, these moments deserve recognition. More than just feel-good celebrations, milestones can drive connection, […]
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    59 m
  • The Traditional Restaurant Model Is Dead
    Apr 23 2025
    Running a great restaurant in 2024 takes more than good food. According to Shawn Walchef, founder of Cali BBQ Media, it takes storytelling, tech savvy, and a willingness to unlearn everything you thought you knew about hospitality. “The traditional restaurant model is dead,” he says. “If you’re not adapting, you’re not surviving.” For decades, restaurant […]
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    12 m
  • Rising Tides Live: Nostalgia Marketing
    Apr 22 2025
    In this session, we explore the power of nostalgia marketing and why tapping into the past can be a strategic advantage for entrepreneurs, restaurant operators, and hospitality professionals. In this episode of Rising Tides Live, hosted by Shawn Walchef, the group unpacks how memory, tradition, and emotion fuel brand loyalty and customer engagement. The conversation features real-world […]
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    46 m
  • Why Your Restaurant Needs Digital Storytelling in 2025
    Apr 22 2025
    Albi Zogaj didn’t wait for permission to start telling his story—he just hit record. The San Antonio-based restaurateur, who co-founded Albi Italian Kitchen with his mother, is proving that you don’t need a fancy production studio to build a real media brand. With a smartphone, a clear brand identity, and the willingness to show up […]
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    24 m
  • Rising Tides Live: Business Location
    Apr 18 2025
    In this session, we explore the impact of location selection and why making strategic real estate decisions is essential for entrepreneurs, restaurant operators, and hospitality professionals. In this episode of Rising Tides Live, hosted by Shawn Walchef, the group discusses how physical location, community presence, and digital strategy intersect to shape business success. The conversation features firsthand insights […]
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    1 h y 16 m
  • How To Build Media Company With No Money
    Apr 17 2025
    Building a media company used to sound like something only celebrities or big brands could do. But in 2024, if you’ve got a phone and Wi-Fi, you already have the tools. According to Shawn Walchef, founder of Cali BBQ Media, the only real barrier is mindset. “You’re already telling stories every day,” he says. “You just […]
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    Menos de 1 minuto
  • Rising Tides Live: Building Effective Sales Funnels in 2025
    Apr 15 2025
    In this session, we explore the power of sales funnels and why designing them with intention is crucial for businesses, entrepreneurs, and hospitality professionals. In this episode of Rising Tides Live, hosted by Shawn Walchef, the group unpacks how B2B and B2C brands are building smarter, more efficient sales systems. The conversation features real-world strategies from restaurant […]
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    1 h y 5 m
  • How 86 Repairs Helped This Wendy’s Operator Bring Order to R&M
    Apr 14 2025
    Mike Bathurst didn’t set out to work in restaurants. The chemical engineer found his way into the fast food business thanks to a call from his best friend in first grade. That call led him to Barney Enterprises, a Wendy’s franchise group based in Northwest Indiana that was growing fast and needed fresh leadership. Bathurst […]
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    27 m
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