Sara Nay, CEO of Duct Tape Marketing, reveals how small businesses can break free from marketing overwhelm by creating focused strategies aligned with their business goals. Having consulted thousands of business owners since 2010, Sarah shares her journey from intern to CEO and how the company is evolving its approach in the age of AI.

• Small businesses often burn out trying to "do all things on all channels at all times" without proper tracking
• Marketing works when you have a clear strategy based on business goals and focus on manageable priorities
• The marketing strategy pyramid starts with auditing current efforts before planning new initiatives
• Work in quarterly sprints and allow time for marketing initiatives to show results
• Create "mountaintop metrics" to get a bird's eye view of performance before diving into details
• Use AI to handle repetitive tasks while preserving the human touch in strategic thinking
• SEO is rapidly changing due to AI - focus on answering questions people ask rather than just keywords
• Focus your marketing efforts on areas that light you up and bring you joy

If you're feeling overwhelmed with marketing, you're not alone. Start by identifying your four to six biggest growth priorities and work on those over the next quarter to stay focused and reduce overwhelm.

Preorder your copy of

Connect and find out more about Duct Tape Marketing here

Connect with Sara Nay on LinkedIn

YouTube

Hello from your host, Carol Clegg – your mindset and accountability coach for women coaches, entrepreneurs and small teams!

As a coach or heart led entrepreneur, you know all the right tools and strategies to support your clients—but when it comes to applying them to yourself, it’s easy to get stuck. You might find it hard to prioritize self-care, stay motivated, or maintain a positive mindset, especially when juggling the demands of your business. That’s where I come in.

I love helping women reconnect with their own practices. Together, we’ll explore what’s getting in the way, reignite your motivation, and put the right tools in place to support your well-being.

If you're ready to start prioritizing your own mindset and motivation, take my complimentary “Insights into You” (aka Saboteur discovery assessment” and follow up with a free coaching session to explore your results. Take your assessment here, or visit carolclegg.com for more details.

BOOK your ✅ 30-minute complimentary exploration call HERE

Let’s connect on LinkedIn and Instagram, or join my LinkedIn Group Flourish: A Community for Women Business Owners

Brittany Smith shares her entrepreneurial journey co-founding Jump Ahead Pediatrics with her business partner Janki Patel, from a pivotal meeting with school administrators to celebrating 100 employees and expanding their healthcare staffing business.

• Started as occupational therapists providing clinic services before pivoting to school staffing
• Built their business partnership on trust and complementary working styles
• Balanced business growth while raising three children
• Found self-care in small moments like early morning routines
• Recently hit milestone of 100 employees and expanding into adult healthcare facilities
• Learning to pause and celebrate achievements rather than always focusing on next goals
• Taking small steps every day toward business goals creates meaningful growth over time

Connect with Jump Ahead Pediatrics on Instagram, Facebook, and LinkedIn as they continue to expand their staffing services for schools and healthcare facilities.

Hello from your host, Carol Clegg – your mindset and accountability coach for women coaches, entrepreneurs and small teams!

As a coach or heart led entrepreneur, you know all the right tools and strategies to support your clients—but when it comes to applying them to yourself, it’s easy to get stuck. You might find it hard to prioritize self-care, stay motivated, or maintain a positive mindset, especially when juggling the demands of your business. That’s where I come in.

I love helping women reconnect with their own practices. Together, we’ll explore what’s getting in the way, reignite your motivation, and put the right tools in place to support your well-being.

If you're ready to start prioritizing your own mindset and motivation, take my complimentary “Insights into You” (aka Saboteur discovery assessment” and follow up with a free coaching session to explore your results. Take your assessment here, or visit carolclegg.com for more details.

BOOK your ✅ 30-minute complimentary exploration call HERE

Let’s connect on LinkedIn and Instagram, or join my LinkedIn Group Flourish: A Community for Women Business Owners

In today's digital landscape, podcasting has emerged as a powerful medium for coaches and entrepreneurs looking to build real, authentic connections. It's not just about sharing expertise—it's about creating meaningful relationships with your audience and potential clients in a way that words on a screen often can’t.

In this episode, I'm joined by Demetria Zinga, founder of Soul Podcasting Collective—a boutique agency helping purpose-driven women entrepreneurs launch and grow podcasts with strategy and soul. Demetria shares how podcasting offers a unique opportunity to find and express your authentic voice, blending heart-led storytelling with business-building impact.

Before diving into tech and tools, Demetria emphasizes the importance of the planning phase—getting clear on your message, audience, and purpose. This foundational work sets the stage for a show that not only resonates with listeners but also aligns with your mission.

What You'll Learn in This Episode:

• Why podcasting is an authentic and impactful tool for entrepreneurs
• How to clarify your message and align your podcast with your purpose
• Tips for navigating the early planning stages of podcasting
• What to do when you feel stuck, overwhelmed, or burned out
• The soul behind strategy—and why both matter

Listen to our conversation and get inspired to take your next steps in podcasting.

Connect with Demetria Zinga:

• Visit her website: soulpodcasting.com
• Tune into Soul Podcasting: Listen to the show
• Explore her tools & resources: Podcasting Resources

Hello from your host, Carol Clegg – your mindset and accountability coach for women coaches, entrepreneurs and small teams!

As a coach or heart led entrepreneur, you know all the right tools and strategies to support your clients—but when it comes to applying them to yourself, it’s easy to get stuck. You might find it hard to prioritize self-care, stay motivated, or maintain a positive mindset, especially when juggling the demands of your business. That’s where I come in.

I love helping women reconnect with their own practices. Together, we’ll explore what’s getting in the way, reignite your motivation, and put the right tools in place to support your well-being.

If you're ready to start prioritizing your own mindset and motivation, take my complimentary “Insights into You” (aka Saboteur discovery assessment” and follow up with a free coaching session to explore your results. Take your assessment here, or visit carolclegg.com for more details.

BOOK your ✅ 30-minute complimentary exploration call HERE

Let’s connect on LinkedIn and Instagram, or join my LinkedIn Group Flourish: A Community for Women Business Owners

Christy Cox, the Roaming COO, shares how she runs her business from an RV while traveling with her family and helps service-based entrepreneurs build intentional businesses that support their desired lifestyle. After exiting a seven-figure business that wasn't aligned with her family priorities, she now focuses on helping founders design client-centric systems that prevent burnout and create freedom.

• Most entrepreneurs build businesses reactively instead of intentionally, leading to burnout
• Intentionality starts with clarifying your vision for both business and lifestyle
• Client experience is often overlooked as a growth strategy, particularly in service-based businesses

Coming Soon: The 20-Hour Freedom Blueprint provides affordable systems for solopreneurs and small businesses.

Visit Christy's website

or connect with Christy on LinkedIn

If you want Christy’s free CX Framework Playbook or want to talk through your own client experience challenges, just email her directly at christy@veriscalesolutions.com with the subject line Podcast- she’ll personally reply and send over the right next step.

Hello from your host, Carol Clegg – your mindset and accountability coach for women coaches, entrepreneurs and small teams!

As a coach or heart led entrepreneur, you know all the right tools and strategies to support your clients—but when it comes to applying them to yourself, it’s easy to get stuck. You might find it hard to prioritize self-care, stay motivated, or maintain a positive mindset, especially when juggling the demands of your business. That’s where I come in.

I love helping women reconnect with their own practices. Together, we’ll explore what’s getting in the way, reignite your motivation, and put the right tools in place to support your well-being.

If you're ready to start prioritizing your own mindset and motivation, take my complimentary “Insights into You” (aka Saboteur discovery assessment” and follow up with a free coaching session to explore your results. Take your assessment here, or visit carolclegg.com for more details.

BOOK your ✅ 30-minute complimentary exploration call HERE

Let’s connect on LinkedIn and Instagram, or join my LinkedIn Group Flourish: A Community for Women Business Owners

Ever wondered how to bring spirituality into your business without losing practical effectiveness? Marie-Eve Talbot, is not your average business strategist. As an Online Business Manager and mentor for soulful entrepreneurs, she blends ancient wisdom with practical tools to help women build businesses rooted in purpose — and still get things done.

If you've ever wondered how to bring more meaning into your marketing, or how to align strategy with soul without burning out, then stay with us.

Let’s get started — because soulful and strategic can be blended as you're about to find out.

When it comes to marketing—often a pain point for heart-led entrepreneurs—she suggests reframing it entirely: "Stop thinking of yourself as selling and trying to get anything from others and just show up to serve." This perspective transforms marketing from an uncomfortable necessity to an act of generosity.

https://www.delightedspirit.com

This is Marie-Eve's homepage, where listeners can download free resources and learn more about her mentorship services designed to support their journey in building a purpose-driven and thriving business.

Connect on social:

Instagram

Facebook

Threads

Hello from your host, Carol Clegg – your mindset and accountability coach for women coaches, entrepreneurs and small teams!

As a coach or heart led entrepreneur, you know all the right tools and strategies to support your clients—but when it comes to applying them to yourself, it’s easy to get stuck. You might find it hard to prioritize self-care, stay motivated, or maintain a positive mindset, especially when juggling the demands of your business. That’s where I come in.

I love helping women reconnect with their own practices. Together, we’ll explore what’s getting in the way, reignite your motivation, and put the right tools in place to support your well-being.

If you're ready to start prioritizing your own mindset and motivation, take my complimentary “Insights into You” (aka Saboteur discovery assessment” and follow up with a free coaching session to explore your results. Take your assessment here, or visit carolclegg.com for more details.

BOOK your ✅ 30-minute complimentary exploration call HERE

Let’s connect on LinkedIn and Instagram, or join my LinkedIn Group Flourish: A Community for Women Business Owners

In this episode of Connect Inspire Create, I explore the power of giving yourself permission to procrastinate. I challenge the common perception of procrastination as a negative habit and share how intentional procrastination can lead to creativity, focus, and better decision-making.

Grab some practical tips for embracing productive procrastination, including setting small goals, using procrastination as self-care, and tracking time with techniques like Pomodoro.

Tune in for a fresh perspective on procrastination and how it can enhance your productivity with ease and flow.

Empowered From Within - starting June 20th 90 days group and 1:1 coaching

This is a space for women coaches and purpose-driven women in business who are ready to slow down, reconnect with their inner clarity, and move forward with greater ease, purpose, and self-trust.

Whether you’re feeling emotionally drained from holding space for others, or you’re sensing that your next chapter requires deeper alignment, this program meets you where you are—and supports you in becoming the version of yourself you’re ready to step into.

Rooted in the research-based tools of Positive Intelligence®, Empowered From Within helps you gently build mental fitness and emotional resilience—so you can quiet your inner critic, release the pressure to "do more," and return to the grounded, wise part of you that already knows the way.

Join me starting June 20th, 2025

Hello from your host, Carol Clegg – your mindset and accountability coach for women coaches, entrepreneurs and small teams!

As a coach or heart led entrepreneur, you know all the right tools and strategies to support your clients—but when it comes to applying them to yourself, it’s easy to get stuck. You might find it hard to prioritize self-care, stay motivated, or maintain a positive mindset, especially when juggling the demands of your business. That’s where I come in.

I love helping women reconnect with their own practices. Together, we’ll explore what’s getting in the way, reignite your motivation, and put the right tools in place to support your well-being.

If you're ready to start prioritizing your own mindset and motivation, take my complimentary “Insights into You” (aka Saboteur discovery assessment” and follow up with a free coaching session to explore your results. Take your assessment here, or visit carolclegg.com for more details.

BOOK your ✅ 30-minute complimentary exploration call HERE

Let’s connect on LinkedIn and Instagram, or join my LinkedIn Group Flourish: A Community for Women Business Owners

What if you could train your brain to spend more time supporting you—and less time sabotaging you?

With the Positive Intelligence app, daily guided practices (available on your phone or computer) help you build mental fitness by strengthening your Sage mindset.

Over time, you’ll find yourself spending more time in calm, clear, creative thought—and less time reacting to stress, self-doubt, or overwhelm.

This shift is measurable through your Positive Intelligence Quotient (PQ)—and it starts with one small step at a time.

Curious how it works? It's all in this episode and welcome back to season 6 of Connect Inspire Create.

This Trello board is designed to help you easily track your most important tasks, stay accountable, and feel confident that you’re moving your business forward, even on busy weeks.

Trello link right here

Hello from your host, Carol Clegg – your mindset and accountability coach for women coaches, entrepreneurs and small teams!

As a coach or heart led entrepreneur, you know all the right tools and strategies to support your clients—but when it comes to applying them to yourself, it’s easy to get stuck. You might find it hard to prioritize self-care, stay motivated, or maintain a positive mindset, especially when juggling the demands of your business. That’s where I come in.

I love helping women reconnect with their own practices. Together, we’ll explore what’s getting in the way, reignite your motivation, and put the right tools in place to support your well-being.

If you're ready to start prioritizing your own mindset and motivation, take my complimentary “Insights into You” (aka Saboteur discovery assessment” and follow up with a free coaching session to explore your results. Take your assessment here, or visit carolclegg.com for more details.

BOOK your ✅ 30-minute complimentary exploration call HERE

Let’s connect on LinkedIn and Instagram, or join my LinkedIn Group Flourish: A Community for Women Business Owners

Join me, Carol Clegg, as I step into a new season of life and business—coaching from the road while traveling through the Caribbean and Europe in 2025. This episode is an invitation to pause and ask: What if your goals were aligned with your authentic self, not shaped by outside expectations?

We’ll explore the Kaizen principle—how small, sustainable improvements can lead to profound change. Whether you're a coach, solopreneur, or midlife woman redefining success, this episode offers inspiration for embracing mindset shifts, uncovering your saboteurs, and building a life of joy and gratitude—one small step at a time.

Let this be your nudge to align with the life and business you truly envision. I’ll return with stories, reflections, and tools from the road to support you in designing your own unique path.

Hello from your host, Carol Clegg – your mindset and accountability coach for women coaches, entrepreneurs and small teams!

As a coach or heart led entrepreneur, you know all the right tools and strategies to support your clients—but when it comes to applying them to yourself, it’s easy to get stuck. You might find it hard to prioritize self-care, stay motivated, or maintain a positive mindset, especially when juggling the demands of your business. That’s where I come in.

I love helping women reconnect with their own practices. Together, we’ll explore what’s getting in the way, reignite your motivation, and put the right tools in place to support your well-being.

If you're ready to start prioritizing your own mindset and motivation, take my complimentary “Insights into You” (aka Saboteur discovery assessment” and follow up with a free coaching session to explore your results. Take your assessment here, or visit carolclegg.com for more details.

BOOK your ✅ 30-minute complimentary exploration call HERE

Let’s connect on LinkedIn and Instagram, or join my LinkedIn Group Flourish: A Community for Women Business Owners