-
Restaurant & Bar Marketing III
- Marketers Ruin Everything
- Narrado por: Erik Shellenberger
- Duración: 1 h y 48 m
Failed to add items
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
Exclusivo para miembros Prime: ¿Nuevo en Audible? Obtén 2 audiolibros gratis con tu prueba.
Restaurant & Bar Marketing III
Compra ahora por US$6.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Los oyentes también disfrutaron...
-
Restaurant & Bar Marketing II
- Hacking Human Nature
- De: Erik Shellenberger
- Narrado por: Erik Shellenberger
- Duración: 1 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 55
-
Narración:4.5 out of 5 stars 47
-
Historia4.5 out of 5 stars 46
Google, Yelp, and TripAdvisor are often the consumer’s first impression of your brand, especially in a tourist economy. Is your business dominating your competition, or have you not addressed your search engine ranking because you “show up” if you Google your own business? Good enough, right? Not even close. What works for your competitor’s brand could be worthless for yours.
-
3 out of 5 stars
-
Useful but not mind blowing
- De Esteban en 09-24-22
-
Restaurant & Bar Marketing
- The No Bulls#it Guide to Improving Guest Counts
- De: Erik Shellenberger
- Narrado por: Erik Shellenberger
- Duración: 1 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 179
-
Narración:4.5 out of 5 stars 158
-
Historia4.5 out of 5 stars 158
A real, raw, and relevant look at the reality of marketing your bar or restaurant in today’s noisy online world. Learn why social media marketing has lost its effectiveness over the years and how content marketing can give you a simple, much-needed edge.
-
2 out of 5 stars
-
Ehh try something else
- De Chris en 09-06-20
-
Restaurant Success by the Numbers, Second Edition
- A Money-Guy's Guide to Opening the Next New Hot Spot
- De: Roger Fields
- Narrado por: Jonathan Yen
- Duración: 14 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 189
-
Narración:4.5 out of 5 stars 154
-
Historia4.5 out of 5 stars 152
A one-stop start-up guide from an accountant-turned-restaurateur. Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! A man of many hats - money-guy, restaurant owner, and restaurant consultant - Roger Fields shows how a restaurant can survive its first year and keep diners coming back for years. Featuring real-life start-up stories (including many of the author's own), this comprehensive how-to walks listeners through the logistics of opening a restaurant: concept, location, menu, staff, and, most important, profit.
-
4 out of 5 stars
-
Everything mentioned I learned as I ran restaurant
- De steve en 01-24-19
De: Roger Fields
-
Raise the Bar
- An Action-Based Method for Maximum Customer Reactions
- De: Jon Taffer, Karen Kelly
- Narrado por: Luke Daniels
- Duración: 7 h y 14 m
- Versión completa
-
General4.5 out of 5 stars 541
-
Narración:4.5 out of 5 stars 472
-
Historia4.5 out of 5 stars 472
If there’s anyone who can prevent a bar or restaurant from going belly-up, it’s Jon Taffer. Widely considered the greatest authority in the food and beverage, hotel, and hospitality industries, he runs the biggest trade show in the business and has turned around nearly 1,000 bars and at least that many restaurants.
-
4 out of 5 stars
-
Wish Jon was the narrator!!
- De Bonnie en 03-04-15
De: Jon Taffer, y otros
-
Setting the Table
- The Transforming Power of Hospitality in Business
- De: Danny Meyer
- Narrado por: Danny Meyer
- Duración: 5 h y 33 m
- Versión resumida
-
General4.5 out of 5 stars 2,114
-
Narración:4.5 out of 5 stars 1,760
-
Historia4.5 out of 5 stars 1,758
Danny Meyer started Union Square Cafe when he was 27, with a good idea and scant experience. He is now the CEO of one of the world's most dynamic restaurant organizations, one that includes 11 unique dining establishments, each at the top of its game. How did he do it? How has he consistently beaten the odds in one of the toughest trades around?
-
1 out of 5 stars
-
ABRIDGED VERSION!?
- De Gregg Strader en 02-19-18
De: Danny Meyer
-
$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- De: Alex Hormozi
- Narrado por: Alex Hormozi
- Duración: 6 h
- Versión completa
-
General5 out of 5 stars 2,317
-
Narración:5 out of 5 stars 2,196
-
Historia5 out of 5 stars 2,193
This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
-
5 out of 5 stars
-
Better than $100M Offers, But Read Both in Order
- De Jonathan and Hannah en 09-13-23
De: Alex Hormozi
-
Restaurant & Bar Marketing II
- Hacking Human Nature
- De: Erik Shellenberger
- Narrado por: Erik Shellenberger
- Duración: 1 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 55
-
Narración:4.5 out of 5 stars 47
-
Historia4.5 out of 5 stars 46
Google, Yelp, and TripAdvisor are often the consumer’s first impression of your brand, especially in a tourist economy. Is your business dominating your competition, or have you not addressed your search engine ranking because you “show up” if you Google your own business? Good enough, right? Not even close. What works for your competitor’s brand could be worthless for yours.
-
3 out of 5 stars
-
Useful but not mind blowing
- De Esteban en 09-24-22
-
Restaurant & Bar Marketing
- The No Bulls#it Guide to Improving Guest Counts
- De: Erik Shellenberger
- Narrado por: Erik Shellenberger
- Duración: 1 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 179
-
Narración:4.5 out of 5 stars 158
-
Historia4.5 out of 5 stars 158
A real, raw, and relevant look at the reality of marketing your bar or restaurant in today’s noisy online world. Learn why social media marketing has lost its effectiveness over the years and how content marketing can give you a simple, much-needed edge.
-
2 out of 5 stars
-
Ehh try something else
- De Chris en 09-06-20
-
Restaurant Success by the Numbers, Second Edition
- A Money-Guy's Guide to Opening the Next New Hot Spot
- De: Roger Fields
- Narrado por: Jonathan Yen
- Duración: 14 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 189
-
Narración:4.5 out of 5 stars 154
-
Historia4.5 out of 5 stars 152
A one-stop start-up guide from an accountant-turned-restaurateur. Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! A man of many hats - money-guy, restaurant owner, and restaurant consultant - Roger Fields shows how a restaurant can survive its first year and keep diners coming back for years. Featuring real-life start-up stories (including many of the author's own), this comprehensive how-to walks listeners through the logistics of opening a restaurant: concept, location, menu, staff, and, most important, profit.
-
4 out of 5 stars
-
Everything mentioned I learned as I ran restaurant
- De steve en 01-24-19
De: Roger Fields
-
Raise the Bar
- An Action-Based Method for Maximum Customer Reactions
- De: Jon Taffer, Karen Kelly
- Narrado por: Luke Daniels
- Duración: 7 h y 14 m
- Versión completa
-
General4.5 out of 5 stars 541
-
Narración:4.5 out of 5 stars 472
-
Historia4.5 out of 5 stars 472
If there’s anyone who can prevent a bar or restaurant from going belly-up, it’s Jon Taffer. Widely considered the greatest authority in the food and beverage, hotel, and hospitality industries, he runs the biggest trade show in the business and has turned around nearly 1,000 bars and at least that many restaurants.
-
4 out of 5 stars
-
Wish Jon was the narrator!!
- De Bonnie en 03-04-15
De: Jon Taffer, y otros
-
Setting the Table
- The Transforming Power of Hospitality in Business
- De: Danny Meyer
- Narrado por: Danny Meyer
- Duración: 5 h y 33 m
- Versión resumida
-
General4.5 out of 5 stars 2,114
-
Narración:4.5 out of 5 stars 1,760
-
Historia4.5 out of 5 stars 1,758
Danny Meyer started Union Square Cafe when he was 27, with a good idea and scant experience. He is now the CEO of one of the world's most dynamic restaurant organizations, one that includes 11 unique dining establishments, each at the top of its game. How did he do it? How has he consistently beaten the odds in one of the toughest trades around?
-
1 out of 5 stars
-
ABRIDGED VERSION!?
- De Gregg Strader en 02-19-18
De: Danny Meyer
-
$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- De: Alex Hormozi
- Narrado por: Alex Hormozi
- Duración: 6 h
- Versión completa
-
General5 out of 5 stars 2,317
-
Narración:5 out of 5 stars 2,196
-
Historia5 out of 5 stars 2,193
This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
-
5 out of 5 stars
-
Better than $100M Offers, But Read Both in Order
- De Jonathan and Hannah en 09-13-23
De: Alex Hormozi
-
Unreasonable Hospitality
- The Remarkable Power of Giving People More than They Expect
- De: Will Guidara
- Narrado por: Will Guidara
- Duración: 8 h y 37 m
- Versión completa
-
General5 out of 5 stars 2,316
-
Narración:5 out of 5 stars 2,073
-
Historia5 out of 5 stars 2,073
Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world. How did Guidara pull off this unprecedented transformation? Radical reinvention, a true partnership between the kitchen and the dining room—and memorable, over-the-top, bespoke hospitality.
-
5 out of 5 stars
-
A Stratification What it Means to Be of Service
- De Amazon Customer en 10-31-22
De: Will Guidara
-
Your Restaurant Sucks!
- Embrace the Suck. Unleash Your Restaurant. Become Outstanding
- De: Donald Burns
- Narrado por: Sean Pratt
- Duración: 8 h y 13 m
- Versión completa
-
General5 out of 5 stars 39
-
Narración:5 out of 5 stars 34
-
Historia5 out of 5 stars 34
With the horrific failure rates of restaurants, how can you ensure yours will not only survive but grow and thrive? If your restaurant sucks, it is because you suck at running it; 100 percent. Donald Burns, author of Your Restaurant Sucks has created a methodology and mindset honed from his Special Operations training in the US Air Force. As a Pararescueman, his training developed a keen sense of purposeful and fast decision making. In the military, he learned the phrase, "embrace the suck".
-
5 out of 5 stars
-
A must for restaurants!
- De William en 10-07-21
De: Donald Burns
-
The 1-Page Marketing Plan
- Get New Customers, Make More Money, And Stand Out From The Crowd
- De: Allan Dib
- Narrado por: Joel Richards
- Duración: 6 h y 32 m
- Versión completa
-
General5 out of 5 stars 5,056
-
Narración:5 out of 5 stars 4,355
-
Historia5 out of 5 stars 4,300
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
-
1 out of 5 stars
-
You Need to buy Book to get key info
- De Rosie's mom en 10-23-18
De: Allan Dib
-
Profit First for Restaurants
- Transform Your Money-Eating Restaurant into a Cash-Making Machine
- De: Kasey Anton
- Narrado por: Kasey Anton
- Duración: 6 h y 56 m
- Versión completa
-
General5 out of 5 stars 7
-
Narración:5 out of 5 stars 6
-
Historia5 out of 5 stars 6
People don’t open restaurants just because they want to start a business. People open restaurants because they are building a dream. You can create the restaurant of your dreams. You can also be profitable, pay your vendors, your staff, and yourself, and savor the joys of hospitality without stress and uncertainty.
-
5 out of 5 stars
-
Great Book!!
- De Tammy en 10-26-23
De: Kasey Anton
-
The Barstool MBA
- Why Running a Bar Beats Running to Business School
- De: Dan Maccarone, Bob Sullivan
- Narrado por: Dan Maccarone, Bob Sullivan
- Duración: 8 h y 31 m
- Grabación Original
-
General4 out of 5 stars 211
-
Narración:4.5 out of 5 stars 183
-
Historia4 out of 5 stars 183
In February 2009, Dan Maccarone, a digital product design executive who works with some of the world’s top brands, walked through the doors of what would be his new bar, Destination, in Manhattan’s East Village. The overwhelming stale-beer smell, ruined floor, and “Happy New Year 2008” banners that hung from the walls were the least of his worries. He had just six weeks and a budget of $150,000 to turn the place into the neighborhood’s new favorite hang-out - and start turning a profit.
-
5 out of 5 stars
-
not my normal book
- De Amazon Customer en 08-02-19
De: Dan Maccarone, y otros
-
Your Restaurant STILL Sucks!
- Stop Playing Small. Get What You Want. Become a Badass.
- De: Donald Burns
- Narrado por: Sean Pratt
- Duración: 12 h y 32 m
- Versión completa
-
General5 out of 5 stars 13
-
Narración:5 out of 5 stars 10
-
Historia5 out of 5 stars 10
Author and world-renowned restaurant coach Donald Burns brings his straightforward advice on how to get the restaurant you want. His knowledge in running a restaurant not only comes from his technical skills, but also his nearly four decades of real-life restaurant experience as a restaurateur and working with celebrity chef Wolfgang Puck. Your Restaurant STILL Sucks! is not your usual guide on how to run a restaurant. Instead, it will challenge you to rethink the way you look at how you run your restaurant. This book is for those who want a better restaurant and a better life.
-
5 out of 5 stars
-
Best book ever
- De Carlos Ortiz en 01-24-22
De: Donald Burns
-
Your Next Five Moves
- Master the Art of Business Strategy
- De: Patrick Bet-David
- Narrado por: Patrick Bet-David
- Duración: 8 h y 6 m
- Versión completa
-
General5 out of 5 stars 6,268
-
Narración:5 out of 5 stars 5,357
-
Historia5 out of 5 stars 5,310
From the creator of Valuetainment, the number-one YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals.
-
3 out of 5 stars
-
Mediocre; few actionable take-aways.
- De Michael en 10-31-20
-
How to Start, Run, & Grow a Successful Restaurant Business: A Lean Startup Guide
- De: Tim Hoffman
- Narrado por: Dan Hankiewicz
- Duración: 3 h y 5 m
- Versión completa
-
General4.5 out of 5 stars 98
-
Narración:4.5 out of 5 stars 76
-
Historia4.5 out of 5 stars 76
Let’s start your restaurant legacy right now, right here! National chains and single independent restaurants all started with an individual and an idea. A concept. A dream. Small ideas can grow into big business. Who would have thought that a guy with a milkshake machine could start a hamburger empire? A pizza made in a garage would start today’s pizza wars? A guy with a pressure-cooker would start a fried chicken phenomena? Business ownership has always been part of the all-American dream. Restaurants are the largest entrepreneurial opportunity in America for starting the dream.
-
5 out of 5 stars
-
great book
- De Alfonso Molino en 04-06-18
De: Tim Hoffman
-
Business Made Simple
- 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More
- De: Donald Miller
- Narrado por: Donald Miller
- Duración: 6 h y 55 m
- Versión completa
-
General4.5 out of 5 stars 383
-
Narración:4.5 out of 5 stars 299
-
Historia4.5 out of 5 stars 295
It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
-
3 out of 5 stars
-
Good content, but hated the constant sell
- De Pablo Alejo en 01-22-21
De: Donald Miller
-
The Surprise Restaurant Manager
- De: Ken McGarrie
- Narrado por: Fabio Viviani, Ken McGarrie
- Duración: 5 h y 25 m
- Versión completa
-
General5 out of 5 stars 48
-
Narración:4.5 out of 5 stars 42
-
Historia5 out of 5 stars 42
Surprise - you’re in charge now! Steady money and new opportunities awaited as you moved up from server or bartender to front-of-house manager. But too often, restaurant management find themselves leading with minimal training, a ton of responsibilities, and no clue how to improve. You’ve run the Friday night rush, you’ve juggled expectations of staff and guests - but have you figured out how to improve while keeping the restaurant profitable?
-
4 out of 5 stars
-
PRETTY GOOD
- De Shane K. en 05-08-24
De: Ken McGarrie
-
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich (Expanded and Updated)
- De: Timothy Ferriss
- Narrado por: Ray Porter
- Duración: 13 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 21,163
-
Narración:4.5 out of 5 stars 17,272
-
Historia4.5 out of 5 stars 17,160
This expanded edition includes dozens of practical tips and case studies from readers who have doubled their income, overcome common sticking points, and reinvented themselves using the original book. Also included are templates for eliminating email and negotiating with bosses and clients, how to apply lifestyle principles in unpredictable economic times, and the latest tools, tricks, and shortcuts for living like a diplomat or millionaire without being either.
-
2 out of 5 stars
-
Read with discernment
- De onlineshoppinggeek en 07-11-11
De: Timothy Ferriss
-
Your Restaurant Culture Sucks!
- Stop Surviving. Start Thriving. Escape Mediocrity. (Your Restaurant Sucks Trilogy, Book 3)
- De: Donald Burns
- Narrado por: Sean Pratt
- Duración: 12 h y 5 m
- Versión completa
-
General5 out of 5 stars 3
-
Narración:5 out of 5 stars 3
-
Historia5 out of 5 stars 3
Continuing with his successful Your Restaurant Sucks series, Donald Burns, The Restaurant Coach, digs down to the root of all business problems and that is culture. All restaurants can buy from the same vendors and hire from the same labor pool. What separates the good, from the great to the outstanding is culture!
-
5 out of 5 stars
-
You need this book!!!
- De Ed Q en 08-29-23
De: Donald Burns
Resumen del Editor
If a chef cooks for an empty house…does anyone appreciate the brilliance of his risotto?
Do you know why your marketing isn’t working?
Erik has been in the industry since he was 13 years old. He’s washed his fair share of dishes. What he’s really done, though, is built a successful corporate restaurant and bar marketing career with clients across the country. He’s got the answers you’ve needed.
What’s the difference between marketing and advertising?
He will walk you through the ways restaurateurs fail at marketing and clearly explain how to avoid those traps. It isn’t just about the food; it’s the mindset that separates the successful from the “former owners”.
You’ll learn:
- The value of curb appeal
- How to use those expensive marketing tools you’ve bought
- The hidden dangers of Apple Maps and how it’s killing your business
- Financial hints to improve profitability
- Stories of success that will propel you to up your game
- And more
The chapter "How Black Rifle Coffee Made a Killing from Creating Marketing Snipers" will change the way you think about what’s possible.
Are you ready to build the successful restaurant or bar you’ve always known was attainable?
You’ll love this entertaining and honest third book in his restaurant and bar business series, because Erik has been there, and he’s seen it all. Sharpen up your knives and start fixing your marketing. Get it now.
Más títulos del mismo
Relacionado con este tema
-
UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- De: Scott Stratten, Alison Stratten
- Narrado por: Allison Stratten, Scott Stratten
- Duración: 6 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 54
-
Narración:4.5 out of 5 stars 46
-
Historia4.5 out of 5 stars 46
UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
-
5 out of 5 stars
-
Authentic and genuine people
- De Karin Bertelsen en 06-30-20
De: Scott Stratten, y otros
-
The Pumpkin Plan
- A Simple Strategy to Grow a Remarkable Business in Any Field
- De: Mike Michalowicz
- Narrado por: Mike Michalowicz
- Duración: 7 h y 7 m
- Versión completa
-
General5 out of 5 stars 850
-
Narración:5 out of 5 stars 714
-
Historia5 out of 5 stars 707
Each year, Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of "sell it—do it, sell it—do it" that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconventional strategies to help you build a truly profitable blue-ribbon company that is the best in its field.
-
5 out of 5 stars
-
Great book
- De Harry Wilson en 06-04-21
De: Mike Michalowicz
-
High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
- De: Micah Solomon
- Narrado por: Micah Solomon, Sean Pratt
- Duración: 6 h y 7 m
- Versión completa
-
General4 out of 5 stars 81
-
Narración:4.5 out of 5 stars 69
-
Historia4 out of 5 stars 70
In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.
-
5 out of 5 stars
-
This is the book that cracks the code!
- De Nick Morgan en 04-30-13
De: Micah Solomon
-
Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- De: David Newman
- Narrado por: David Newman
- Duración: 8 h y 10 m
- Versión completa
-
General4 out of 5 stars 93
-
Narración:4 out of 5 stars 81
-
Historia4.5 out of 5 stars 80
Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
-
3 out of 5 stars
-
GOOD Book. However...
- De ala en 08-03-14
De: David Newman
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- De: Chris Brogan, Julien Smith
- Narrado por: Chris Brogan, Julien Smith
- Duración: 6 h y 41 m
- Versión completa
-
General4 out of 5 stars 58
-
Narración:4 out of 5 stars 46
-
Historia4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
5 out of 5 stars
-
Almost as good as Contagious
- De Bruce en 05-15-13
De: Chris Brogan, y otros
-
How to Win at the Sport of Business
- If I Can Do It, You Can Do It
- De: Mark Cuban
- Narrado por: Charles Constant
- Duración: 2 h y 8 m
- Versión completa
-
General4.5 out of 5 stars 6,010
-
Narración:4.5 out of 5 stars 5,119
-
Historia4.5 out of 5 stars 5,100
Using the greatest material from his popular Blog Maverick, Cuban has collected and updated his postings on business and life to provide a catalog of insider knowledge on what it takes to become a thriving entrepreneur. He tells his own rags-to-riches story of how he went from selling powdered milk and sleeping on friends' couches to owning his own company and becoming a multibillion-dollar success story.
-
5 out of 5 stars
-
Short and precise.
- De Mariam en 04-27-15
De: Mark Cuban
-
UnMarketing, Second Edition
- Everything Has Changed and Nothing is Different
- De: Scott Stratten, Alison Stratten
- Narrado por: Allison Stratten, Scott Stratten
- Duración: 6 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 54
-
Narración:4.5 out of 5 stars 46
-
Historia4.5 out of 5 stars 46
UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
-
5 out of 5 stars
-
Authentic and genuine people
- De Karin Bertelsen en 06-30-20
De: Scott Stratten, y otros
-
The Pumpkin Plan
- A Simple Strategy to Grow a Remarkable Business in Any Field
- De: Mike Michalowicz
- Narrado por: Mike Michalowicz
- Duración: 7 h y 7 m
- Versión completa
-
General5 out of 5 stars 850
-
Narración:5 out of 5 stars 714
-
Historia5 out of 5 stars 707
Each year, Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of "sell it—do it, sell it—do it" that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconventional strategies to help you build a truly profitable blue-ribbon company that is the best in its field.
-
5 out of 5 stars
-
Great book
- De Harry Wilson en 06-04-21
De: Mike Michalowicz
-
High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
- De: Micah Solomon
- Narrado por: Micah Solomon, Sean Pratt
- Duración: 6 h y 7 m
- Versión completa
-
General4 out of 5 stars 81
-
Narración:4.5 out of 5 stars 69
-
Historia4 out of 5 stars 70
In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.
-
5 out of 5 stars
-
This is the book that cracks the code!
- De Nick Morgan en 04-30-13
De: Micah Solomon
-
Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- De: David Newman
- Narrado por: David Newman
- Duración: 8 h y 10 m
- Versión completa
-
General4 out of 5 stars 93
-
Narración:4 out of 5 stars 81
-
Historia4.5 out of 5 stars 80
Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
-
3 out of 5 stars
-
GOOD Book. However...
- De ala en 08-03-14
De: David Newman
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- De: Chris Brogan, Julien Smith
- Narrado por: Chris Brogan, Julien Smith
- Duración: 6 h y 41 m
- Versión completa
-
General4 out of 5 stars 58
-
Narración:4 out of 5 stars 46
-
Historia4 out of 5 stars 45
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
5 out of 5 stars
-
Almost as good as Contagious
- De Bruce en 05-15-13
De: Chris Brogan, y otros
-
How to Win at the Sport of Business
- If I Can Do It, You Can Do It
- De: Mark Cuban
- Narrado por: Charles Constant
- Duración: 2 h y 8 m
- Versión completa
-
General4.5 out of 5 stars 6,010
-
Narración:4.5 out of 5 stars 5,119
-
Historia4.5 out of 5 stars 5,100
Using the greatest material from his popular Blog Maverick, Cuban has collected and updated his postings on business and life to provide a catalog of insider knowledge on what it takes to become a thriving entrepreneur. He tells his own rags-to-riches story of how he went from selling powdered milk and sleeping on friends' couches to owning his own company and becoming a multibillion-dollar success story.
-
5 out of 5 stars
-
Short and precise.
- De Mariam en 04-27-15
De: Mark Cuban
-
Exceptional Service, Exceptional Profit
- The Secrets of Building a Five-Star Customer Service Organization
- De: Leonardo Inghilleri, Micah Solomon
- Narrado por: Sean Pratt
- Duración: 5 h y 39 m
- Versión completa
-
General4.5 out of 5 stars 159
-
Narración:4.5 out of 5 stars 131
-
Historia4.5 out of 5 stars 131
In a tight market, your most powerful growth engine - and your best protection from competitive inroads - is this: Put everything you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become "walking billboards" who will happily promote your brand.
In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty.
-
5 out of 5 stars
-
Great book, recommended!
- De KLD en 07-03-15
De: Leonardo Inghilleri, y otros
-
Dotcom Secrets
- De: Russell Brunson
- Narrado por: Russell Brunson
- Duración: 6 h y 39 m
- Versión completa
-
General5 out of 5 stars 1,067
-
Narración:5 out of 5 stars 852
-
Historia5 out of 5 stars 848
Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.
-
4 out of 5 stars
-
Lots of good information BUT!
- De Verified Amazon Customer en 12-27-21
De: Russell Brunson
-
Hug Your Haters
- How to Embrace Complaints and Keep Your Customers
- De: Jay Baer
- Narrado por: Jay Baer
- Duración: 5 h y 36 m
- Versión completa
-
General4.5 out of 5 stars 236
-
Narración:4.5 out of 5 stars 200
-
Historia4.5 out of 5 stars 200
Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.
-
1 out of 5 stars
-
Such a waste of time
- De hadi maghsoudi en 03-19-16
De: Jay Baer
-
Free Prize Inside!
- The Next Big Marketing Idea
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 2 h y 58 m
- Versión completa
-
General4.5 out of 5 stars 163
-
Narración:4.5 out of 5 stars 102
-
Historia4.5 out of 5 stars 103
Purple Cow taught marketers the value of standing out from the herd, which is how companies like Krispy Kreme and JetBlue made it big. But it left readers hungry for more: How do you actually think up new Purple Cows? And how do you get them adopted by risk-averse Brown Cow companies? Free Prize Inside delivers those answers and much more.
-
4 out of 5 stars
-
Another gem from Seth
- De Daryl en 12-29-09
De: Seth Godin
-
The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- De: Guy Kawasaki
- Narrado por: Paul Boehmer
- Duración: 8 h y 43 m
- Versión completa
-
General4.5 out of 5 stars 993
-
Narración:4.5 out of 5 stars 867
-
Historia4.5 out of 5 stars 864
Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
-
2 out of 5 stars
-
Like a collection of about.com articles
- De Lee en 06-15-15
De: Guy Kawasaki
-
Youtility for Real Estate
- Why Smart Real Estate Professionals are Helping, Not Selling
- De: Jay Baer, Erica Campbell Byrum
- Narrado por: Jay Baer, Erica Campbell Byrum
- Duración: 1 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 40
-
Narración:4.5 out of 5 stars 32
-
Historia4.5 out of 5 stars 32
Youtility, as defined by best-selling author Jay Baer, is marketing that people cherish instead of marketing they simply tolerate. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through the clutter: marketing that is truly, inherently useful. Smart real estate professionals are applying the concepts of Youtility, giving away information and resources for free to differentiate and dominate by providing real value to clients and prospective clients.
-
5 out of 5 stars
-
Riveting
- De DANIEL M. en 10-20-16
De: Jay Baer, y otros
Las personas que vieron esto también vieron...
-
Restaurant & Bar Marketing
- The No Bulls#it Guide to Improving Guest Counts
- De: Erik Shellenberger
- Narrado por: Erik Shellenberger
- Duración: 1 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 179
-
Narración:4.5 out of 5 stars 158
-
Historia4.5 out of 5 stars 158
A real, raw, and relevant look at the reality of marketing your bar or restaurant in today’s noisy online world. Learn why social media marketing has lost its effectiveness over the years and how content marketing can give you a simple, much-needed edge.
-
2 out of 5 stars
-
Ehh try something else
- De Chris en 09-06-20
-
Restaurant & Bar Marketing II
- Hacking Human Nature
- De: Erik Shellenberger
- Narrado por: Erik Shellenberger
- Duración: 1 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 55
-
Narración:4.5 out of 5 stars 47
-
Historia4.5 out of 5 stars 46
Google, Yelp, and TripAdvisor are often the consumer’s first impression of your brand, especially in a tourist economy. Is your business dominating your competition, or have you not addressed your search engine ranking because you “show up” if you Google your own business? Good enough, right? Not even close. What works for your competitor’s brand could be worthless for yours.
-
3 out of 5 stars
-
Useful but not mind blowing
- De Esteban en 09-24-22
-
Profit First for Restaurants
- Transform Your Money-Eating Restaurant into a Cash-Making Machine
- De: Kasey Anton
- Narrado por: Kasey Anton
- Duración: 6 h y 56 m
- Versión completa
-
General5 out of 5 stars 7
-
Narración:5 out of 5 stars 6
-
Historia5 out of 5 stars 6
People don’t open restaurants just because they want to start a business. People open restaurants because they are building a dream. You can create the restaurant of your dreams. You can also be profitable, pay your vendors, your staff, and yourself, and savor the joys of hospitality without stress and uncertainty.
-
5 out of 5 stars
-
Great Book!!
- De Tammy en 10-26-23
De: Kasey Anton
-
Restaurant Success by the Numbers, Second Edition
- A Money-Guy's Guide to Opening the Next New Hot Spot
- De: Roger Fields
- Narrado por: Jonathan Yen
- Duración: 14 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 189
-
Narración:4.5 out of 5 stars 154
-
Historia4.5 out of 5 stars 152
A one-stop start-up guide from an accountant-turned-restaurateur. Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! A man of many hats - money-guy, restaurant owner, and restaurant consultant - Roger Fields shows how a restaurant can survive its first year and keep diners coming back for years. Featuring real-life start-up stories (including many of the author's own), this comprehensive how-to walks listeners through the logistics of opening a restaurant: concept, location, menu, staff, and, most important, profit.
-
4 out of 5 stars
-
Everything mentioned I learned as I ran restaurant
- De steve en 01-24-19
De: Roger Fields
-
Setting the Table
- The Transforming Power of Hospitality in Business
- De: Danny Meyer
- Narrado por: Danny Meyer
- Duración: 5 h y 33 m
- Versión resumida
-
General4.5 out of 5 stars 2,114
-
Narración:4.5 out of 5 stars 1,760
-
Historia4.5 out of 5 stars 1,758
Danny Meyer started Union Square Cafe when he was 27, with a good idea and scant experience. He is now the CEO of one of the world's most dynamic restaurant organizations, one that includes 11 unique dining establishments, each at the top of its game. How did he do it? How has he consistently beaten the odds in one of the toughest trades around?
-
1 out of 5 stars
-
ABRIDGED VERSION!?
- De Gregg Strader en 02-19-18
De: Danny Meyer
-
Your Restaurant Sucks!
- Embrace the Suck. Unleash Your Restaurant. Become Outstanding
- De: Donald Burns
- Narrado por: Sean Pratt
- Duración: 8 h y 13 m
- Versión completa
-
General5 out of 5 stars 39
-
Narración:5 out of 5 stars 34
-
Historia5 out of 5 stars 34
With the horrific failure rates of restaurants, how can you ensure yours will not only survive but grow and thrive? If your restaurant sucks, it is because you suck at running it; 100 percent. Donald Burns, author of Your Restaurant Sucks has created a methodology and mindset honed from his Special Operations training in the US Air Force. As a Pararescueman, his training developed a keen sense of purposeful and fast decision making. In the military, he learned the phrase, "embrace the suck".
-
5 out of 5 stars
-
A must for restaurants!
- De William en 10-07-21
De: Donald Burns
-
Restaurant & Bar Marketing
- The No Bulls#it Guide to Improving Guest Counts
- De: Erik Shellenberger
- Narrado por: Erik Shellenberger
- Duración: 1 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 179
-
Narración:4.5 out of 5 stars 158
-
Historia4.5 out of 5 stars 158
A real, raw, and relevant look at the reality of marketing your bar or restaurant in today’s noisy online world. Learn why social media marketing has lost its effectiveness over the years and how content marketing can give you a simple, much-needed edge.
-
2 out of 5 stars
-
Ehh try something else
- De Chris en 09-06-20
-
Restaurant & Bar Marketing II
- Hacking Human Nature
- De: Erik Shellenberger
- Narrado por: Erik Shellenberger
- Duración: 1 h y 51 m
- Versión completa
-
General4.5 out of 5 stars 55
-
Narración:4.5 out of 5 stars 47
-
Historia4.5 out of 5 stars 46
Google, Yelp, and TripAdvisor are often the consumer’s first impression of your brand, especially in a tourist economy. Is your business dominating your competition, or have you not addressed your search engine ranking because you “show up” if you Google your own business? Good enough, right? Not even close. What works for your competitor’s brand could be worthless for yours.
-
3 out of 5 stars
-
Useful but not mind blowing
- De Esteban en 09-24-22
-
Profit First for Restaurants
- Transform Your Money-Eating Restaurant into a Cash-Making Machine
- De: Kasey Anton
- Narrado por: Kasey Anton
- Duración: 6 h y 56 m
- Versión completa
-
General5 out of 5 stars 7
-
Narración:5 out of 5 stars 6
-
Historia5 out of 5 stars 6
People don’t open restaurants just because they want to start a business. People open restaurants because they are building a dream. You can create the restaurant of your dreams. You can also be profitable, pay your vendors, your staff, and yourself, and savor the joys of hospitality without stress and uncertainty.
-
5 out of 5 stars
-
Great Book!!
- De Tammy en 10-26-23
De: Kasey Anton
-
Restaurant Success by the Numbers, Second Edition
- A Money-Guy's Guide to Opening the Next New Hot Spot
- De: Roger Fields
- Narrado por: Jonathan Yen
- Duración: 14 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 189
-
Narración:4.5 out of 5 stars 154
-
Historia4.5 out of 5 stars 152
A one-stop start-up guide from an accountant-turned-restaurateur. Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! A man of many hats - money-guy, restaurant owner, and restaurant consultant - Roger Fields shows how a restaurant can survive its first year and keep diners coming back for years. Featuring real-life start-up stories (including many of the author's own), this comprehensive how-to walks listeners through the logistics of opening a restaurant: concept, location, menu, staff, and, most important, profit.
-
4 out of 5 stars
-
Everything mentioned I learned as I ran restaurant
- De steve en 01-24-19
De: Roger Fields
-
Setting the Table
- The Transforming Power of Hospitality in Business
- De: Danny Meyer
- Narrado por: Danny Meyer
- Duración: 5 h y 33 m
- Versión resumida
-
General4.5 out of 5 stars 2,114
-
Narración:4.5 out of 5 stars 1,760
-
Historia4.5 out of 5 stars 1,758
Danny Meyer started Union Square Cafe when he was 27, with a good idea and scant experience. He is now the CEO of one of the world's most dynamic restaurant organizations, one that includes 11 unique dining establishments, each at the top of its game. How did he do it? How has he consistently beaten the odds in one of the toughest trades around?
-
1 out of 5 stars
-
ABRIDGED VERSION!?
- De Gregg Strader en 02-19-18
De: Danny Meyer
-
Your Restaurant Sucks!
- Embrace the Suck. Unleash Your Restaurant. Become Outstanding
- De: Donald Burns
- Narrado por: Sean Pratt
- Duración: 8 h y 13 m
- Versión completa
-
General5 out of 5 stars 39
-
Narración:5 out of 5 stars 34
-
Historia5 out of 5 stars 34
With the horrific failure rates of restaurants, how can you ensure yours will not only survive but grow and thrive? If your restaurant sucks, it is because you suck at running it; 100 percent. Donald Burns, author of Your Restaurant Sucks has created a methodology and mindset honed from his Special Operations training in the US Air Force. As a Pararescueman, his training developed a keen sense of purposeful and fast decision making. In the military, he learned the phrase, "embrace the suck".
-
5 out of 5 stars
-
A must for restaurants!
- De William en 10-07-21
De: Donald Burns
Lo que los oyentes dicen sobre Restaurant & Bar Marketing III
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
-
Total5 out of 5 stars
-
Ejecución5 out of 5 stars
-
Historia5 out of 5 stars
- Alan Dodds
- 10-17-23
Great read
I have really enjoyed these books. You don’t find many book specifically aimed at bars.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total5 out of 5 stars
-
Ejecución5 out of 5 stars
-
Historia5 out of 5 stars
- Neto Trevino
- 11-23-22
Loved it!
A comprehensive guide of DO’s and DONT’s on marketing your restaurants and a revised summary of the last two books. 100% recommended.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña